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INDONESIA
JURNAL ILMIAH MANAJEMEN BISNIS DAN TERAPAN
Published by Universitas Sriwijaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmiah Manajemen Bisnis dan Terapan (Jembatan) adalah jurnal yang dipublikasi secara berkala oleh Fakultas Ekonomi Jurusan Manajemen Universitas Sriwijaya. Jurnal ini memuat 3 (tiga) kajian khusus bidang manajemen yaitu manajemen keuangan, manajemen pemasaran dan manajemen sumber daya manusia.
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol 14, No 1 (2017)" : 5 Documents clear
PENGUIN TINGKAT BAGI HASIL DAN UKURAN BANK TERHADAP JUMLAH SIMPANAN DEPOSITOMUDHARABAH PADA BANK UMUMSYARIAH DI INDONESIA heni suryaningsih; marlina widiyanti; Taufik Taufik
JEMBATAN Vol 14, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.676 KB) | DOI: 10.29259/jmbt.v14i1.5288

Abstract

This study aimed to determine the effect of Profit Sharing Rate and The Size of the Bank together and partially to the Mudharabah Total Deposits in Islamic Bank in Indonesia period of 2013-2015. The Object of this study is Islamic Banks in Indonesia. The variables used in this study is Profit Sharing Rate and The Size of the Bank together and Mudharabah Total Deposits. Data analysis method used is Multiple Linear Regression. The results showed that the variable level of revenue sharing and the size of the bank jointly significant effect on the amount of savings deposits mudharabah. While predominantly known to the variable size of the bank which significantly affect the amount of savings deposits mudharabah. Implications of the study is that if the bank size increases, the greater the amount of savings bank deposits mudharabah obtained, so that the size of the banks may be determinant variables an investor in making an investment decision. Keywords : Profit Sharing Rate, The Size of Bank, and Mudharabah Deposits.
ANALIS PENERAPAN BLUE OCEANS STRATEGY PADA SERVICE MARKETING MIX TERHADAP KEPUTUSAN PENGGUNAAN JASA GOJEK Abdul Qadir; zakaria wahab; welly nailis
JEMBATAN Vol 14, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (318.699 KB) | DOI: 10.29259/jmbt.v14i1.5284

Abstract

The main objective of this research was to determine the effect of service marketing mix to the decision to use services of go-jek. The sample used in this study were 120 respondents from consumer Go-jek. The sampling method used is purposive sampling due to the homogeneity of the consumer. The coefficient of determination show that 53.9% indicates the use of services affected by the decision variable service marketing mix (product, price, place, promotion, people, process,and physical evidence). Data analysis technique used is multiple regression analysis. Results of research showed that service marketing mix decisions affect the use of the service simultaneously. Partially, only the variable price, people, and physical evidence that has a significant influence on the decision to use services of Go-jek. Keyword : service marketing mix, promotion, decision to use services.
PENGARUH CURRENT RATIO, TOTAL ASSET TURNOVER, DEBT TO EQUITY RATIO, DAN WORKING CAPITAL TURNOVER TERHADAP RETURN SAHAM DENGAN RETURN ON ASSET SEBAGAI VARIABEL MODERATING PADA PERUSAHAAN LQ45 Hasbullah Hasbullah; Mohammad adam; umar hamdan
JEMBATAN Vol 14, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (576.474 KB) | DOI: 10.29259/jmbt.v14i1.5285

Abstract

This research aimed to analyze the effect of variable Current Ratio (CR), TotalAsset Turnover (TAT), Debt Equity Ratio (DER), and Working Capital Turnover(WCT) with stock return, put the test and analyze is Return on Asset (ROA) moderateeffect on relations Current Ratio (CR), Total Asset Turnover (TAT), Debt Equity Ratio(DER), and Working Capital Turnover (WCT) with Stock return in Company LQ45.Population in this research as much 45 Company with 5 selected as sample of theresearch during period 2009-2015 with multi-shapes sampling in a purposive. The datais analyzed using multiple regression analysis and moderated regression anlysis. Theresult of this research proving that : CR, TAT, DER, and WCT have no effect on stockreturn, Return on Asset (ROA) have moderate Current Ratio (CR) on stock return, butReturn on Asset (ROA) have no moderate Total Asset Turnover (TAT), Debt EquityRatio (DER), and Working Capital Turnover (WCT) with stock return.Keywords : Fundamental Ratio, Return on Asset, Stock Return
PENGARUH BUDAYA ORGANISASI TERHADAP KEPUASAN KERJA KARYAWAN PT. TELKOM KANTOR WILAYAH PALEMBANG Debitri Primasheila; agustina hanafi; supardi A.Bakri
JEMBATAN Vol 14, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/jmbt.v14i1.5286

Abstract

This study aims to find out the effect of the organizational culture on job satisfaction of the employees of PT Telkom of Palembang Regional Office. The population was all employees of PT Telkom of Palembang Regional Office with the total number of 154 people and the number of the sample was 61 respondents taken using simple random sampling technique. The method of data collection used a questionnaire for getting the primary data. To support the primary data, the secondary data were collected using interview and documentation technique. The method of data analysis used simple linear regression. The data were processed using the application of Statistical Product and Service Solution (SPSS) Version 20. The result of the study shows that the organizational culture significantly influences the job satisfaction of the employees of PT Telkom of Palembang Regional Office. Keywords: Organizational Culture, Job Satisfaction
PENGARUH BAURAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK PAKAIAN DI MATAHARI PALEMBANG SQUARE EXTENSION M.dwi yanputra; dian eka; aslamia rosa
JEMBATAN Vol 14, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29259/jmbt.v14i1.5287

Abstract

The main objective of this study was to determine the effect of the promotionmix terhdap purchasing decisions apparel products in Matahari Palembang SquareExtension. The research sample of 100 respondents from consumer Sun PalembangSquare. The sampling method used was non-probability sampling for consumers fromthe Sun varies. The coefficient of determination shows that 58.2% of the productpurchase decision influenced by variables clothing promotion (advertising, personalselling, publicity, sales promotion and direct marketing). Mechanical data used ismultiple regression analysis. The results showed that the simultaneous promotion mixinfluence on purchase decisions apparel products. Partial publicity only variable thatdoes not have significant influence on purchasing decisions apparel products inMatahari Palembang Square Extension.Keyword : Mix Promotions, Products Clothing, Purchase Decision.

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