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Contact Name
Ellen Rusliati
Contact Email
ellen_rusliati@unpas.ac.id
Phone
+6281394411226
Journal Mail Official
trikonomika@unpas.ac.id
Editorial Address
Fakultas Ekonomi dan Bisnis, Universitas Pasundan Jl. Tamansari No.6-8, Bandung 40116 Indonesia
Location
Kota bandung,
Jawa barat
INDONESIA
Trikonomika: Jurnal Ekonomi
Published by Universitas Pasundan
ISSN : 1411514X     EISSN : 23557737     DOI : -
Core Subject : Economy,
FOCUS AND SCOPE Trikonomika invites academics and researchers who do original research in the fields of economics, management and accounting, including but not limited to: Development Economics Monetary Economics, Finance and Banking International Economics Public Economics Economic development Regional Economy Management Science Marketing Financial management Human Resource Management International Business Entrepreneurship Accounting Sciences Taxation and Public Sector Accounting Accounting information system Auditing Financial Accounting Management accounting Behavioral accounting
Articles 9 Documents
Search results for , issue "Vol 13 No 2 (2014): December Edition" : 9 Documents clear
Ekuitas Merek Program Studi Agribisnis, Agroteknologi, dan Peternakan Universitas Padjadjaran Dahlan Ramdhani
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (349.39 KB) | DOI: 10.23969/trikonomika.v13i2.612

Abstract

One of the problems of higher educations is the lack of interest of high school students to continue their studies to the study program related to agriculture. Lots of factors are considered to influence, wether it comes from the public, government or industry. Apart from the influence of government policy on higher education and labor economics, agricultural studies program managers should look at this as a chalenge to undertake the necessary efforts. One creative approach to provide solutions is marketing approach, especially brand equity approach. The selected study programs are Agribusiness, Agrotechnology and Animal Husbandry of Padjadjaran University. Respondents that are choosed group of high school students in Bandung. The study proposes that the brand equity of study program shows low score by high school school student respondents. Promotion, location and social image are factors that significantly affect students’s perception of brand equity study programs Agribusiness, Agrotechnology and Animal Husbandry of Padjadjaran University.This study use Part Least Square (PLS) in analysing data and specifying of variables inside.
Pengaruh Kepemimpinan Transformasional dan Transaksional pada Kinerja Pegawai Bappeda Kota Bandung Ina Ratnamiasih; Warenih W
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (299.39 KB) | DOI: 10.23969/trikonomika.v13i2.607

Abstract

Leadership in government institution increasingly recognized role in improving employee performance. As one of the organizations responsible for performing research and development planning for local development, Bappeda need leaders who are able to use the leadership style. This study aims to look at the effect of transformational and transactional leadership on employee performance Regional Development Planning Board (Bappeda) in Bandung. Data was collected using a census technique on all employees of the Bappeda totaling 88 people. Data were analyzed using Structural equation modeling (PLS). The results showed a positive and significant influence of transformational and transactional leadership on employee performance. Transactional leadership has a greater influence than the transformational leadership. The next study is expected to use different methods in order to more clearly the contribution of leadership on employee performance, especially in government institution.
Strategi Promosi dalam Pengembangan Pariwisata Lokal di Desa Wisata Jelekong Nisa Amalina Setiawan; Farid Hamid U.
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (312.152 KB) | DOI: 10.23969/trikonomika.v13i2.613

Abstract

The approach of this research is qualitative, using case study method. The data was obtained through in-depth interview, observation, literature study, and documentation. The data analysis steps used were data reduction, data display, and verification. The purpose of the research is to investigate the promotion strategy of the tourism village of Jelekong, Bandung Regency performed by Kompepar Giriharja. The result of the research shows that Kompepar Giriharja performs promotion mix, i.e., word of mouth, public relations, personal selling, event, exhibition, merchandise, publication, and website. From overall promotion strategy applied by Kompepar Giriharja, the main priority was through event and public relations. The conclusion of this research is Kompepar Giriharja has not formulated comprehensive and integrated promotion strategy.
Pengaruh Struktur Aktiva dan Profitabilitas terhadap Struktur Modal Perusahaan Makanan dan Minuman Ghia Ghaida Kanita
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (438.434 KB) | DOI: 10.23969/trikonomika.v13i2.608

Abstract

This study aims to determine whether the asset structure and profitability have an influence on the capital structure. The object of research is taken from food and beverage companies listed in Indonesia Stock Exchange 2007-2009 period. The method used in this research is descriptive verification, regression equation used is a model of the data panel. The result of this research is the asset structure has no significant effect on capital structure, while profitability has a significant impact on the capital structure of food and beverage companies listed on the Stock Exchange 2007-2009 period.
Penerapan Manajemen Risiko terhadap Perwujudan Good Corporate Governance pada Perusahaan Asuransi Yana Ayu Pradana; Brady Rikumahu
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (345.099 KB) | DOI: 10.23969/trikonomika.v13i2.614

Abstract

Good Corporate Governance (GCG) is a system used to direct and control the company’s business activities. Risk emerges with the business activities of the company to achieve the company’s strategic objectives. Company needs to manage these risks to minimize the impact of risk and achieve the company’s strategic objectives. This study focuses on the effects that arise from the application of risk management to the realization of GCG through principles of GCG. There are 15 respondents from one of the State-Owned Enterprises in the area of insurance. Research shows that a significant difference between risk management and corporate governance of 53.40%. Risk management has an important role in the realization of corporate governance through effective risk management, so that the company can minimize the risks and impacts more carefully to take opportunities.
Hubungan Budaya Organisasi dan Komitmen Organisasional pada Kinerja Karyawan Jessica Clairine Tanuwibowo; Eddy M. Sutanto
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (327.242 KB) | DOI: 10.23969/trikonomika.v13i2.609

Abstract

The purpose of the research was to find out the relationship of organizational culture and organizational commitment with employee performance. The population in this research were 51 employees at PT Tirta Sarana Sukses. The results found out that organizational culture and organizational commitment were positively related with employee performance. It also showed individually that organizational culture was positively related with employee performance, organizational commitment was positively related with employee performance, and organizational culture was positively related with organizational commitment.
Determinants of Displaced Commercial Risk in Islamic Banking Institutions: Malaysia Evidence Noraziah Che Arshad; Roza Hazli Zakaria; Ahmad Azam Sulaiman @ Mohamad; Tubagus Thresna Irijanto
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.126 KB) | DOI: 10.23969/trikonomika.v13i2.615

Abstract

Islamic banks are exposed to a unique risk such as Displaced Commercial Risk (DCR). DCR arises from the assets managed on behalf of the investment account holders which may be borne by the Islamic bank’s own capital, when the Islamic banks forgo part or all of its share of profits on the investment account holders funds, in order to increase the return to the investment account holders. In a dual banking system, DCR could be a threat to the Islamic banks given the competition of fixed and higher return from the conventional banks. However, DCR would not be a threat to Islamic banks if their account holders choose Islamic banks due to religious obligatory factor. Pertaining to this issue, this paper aims to identify the determinants of factors influencing the DCR among the Islamic banks in the case of Malaysia. Results of the study suggest that the DCR is significantly determined by the Investment account holder funds, Islamic deposit, rate of return, and interest rate.
Analisis Kompetensi Lulusan melalui Kinerja Guru di SMPN Wilayah III Cirebon Atty Tri Juniarti; Titien Sukartini
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (303.215 KB) | DOI: 10.23969/trikonomika.v13i2.610

Abstract

This study examined the phenomenon of graduates competence in SMPN Cirebon Region III. The purpose of this study is to analyze the organization school factors at SMPN Cirebon Region III, the influence of the organization school factors toward teacher competence, the influence of teacher competence toward teacher performance, and the influence of teacher performance to the graduate competence of SMPN Cirebon Region III. The types of this research are descriptive and verification, collection data used the stratified random sampling, the sample size were 266 respondents. The result of study used path analysis show there is an increased activity of primary and secondary education in the Region III Cirebon, marked by the increasing of achieved results, including APK, the average value of the UN, the average of proceed to SLA non RSBI and RSBI. Another result show that there is a closeness relationship between school organizational factors with very low and moderate relationship. Simultaneously, there is significant influence from all organizational of school factors to teachers competence’. Partially, school culture has a dominant influence than others. The last result show there is a significant influence of teachers’ competence against the teachers’ performance, and there is significant influence from the teachers’ performance against the graduates’ competence.
Pengembangan Produk Unggulan UMKM Kabupaten Sukabumi Dikdik Kusdiana; Ardi Gunardi
TRIKONOMIKA Vol 13 No 2 (2014): December Edition
Publisher : Faculty of Economics and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (355.203 KB) | DOI: 10.23969/trikonomika.v13i2.611

Abstract

Micro, Small and Medium enterprises (MSMEs), in national economy, have an important and strategic role. This research examines the main product development of MSMEs in Sukabumi regency. The analysis method used is Analytic Hierarchy Process (AHP). This method is used to identify MSMEs main products in several sectors appropriate to be developed. The result shows that the potential products of MSMEs in each sector, after conducting AHP analysis based on the criteria of uniqueness, market force and economic benefits, are mangosteen, metal processing and workshop services.

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