cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Nina Adelina
Contact Email
adelinanina206@yahoo.com
Phone
+6381615460643
Journal Mail Official
Lp2m@stie-atmabhakti.ac.id
Editorial Address
LP2M STIE Atma Bhakti merupakan bagian dari STIE Atma Bhakti yang beralamat di Jl. Letjen Sutoyo No. 43 Cengklik Surakarta
Location
Kota surakarta,
Jawa tengah
INDONESIA
Riset Manajemen dan Akuntansi
Published by Sekolah Tinggi Ilmu Ekonomi Atma Bhakti
ISSN : 20868316     EISSN : 24067822     DOI : https://doi.org/10.36600/.v9i2
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Riset Manajemen dan Akuntansi, adalah jurnal terbitan ini berisi artikel bidang ilmu Manajemen, Akuntansi, Pemasaran, Strategis dan Sumber Daya Manusia yang diterbitkan secara berkala 6 bulanan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 7, No 2 (2016)" : 6 Documents clear
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN TAMU DI FAVE HOTEL ADI SUCIPTO SOLO Wahyu Ari Indriastuti; Lilik Kristanto
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.34

Abstract

The development of Surakarta city as a city of culture has attracted many domestic and foreign tourists. This resulted in an increase in the hotel accommodation services. Fave Hotel guest solo research is always considered as given the importance of customers in the hospitality service activities that are managed by the company. Target or targets basically services that can meet customer expectations as users of the service. Residential customers who make repeated at the hotel is not only influenced by the quality of the room but also affected the quality of service. Good service quality will encourage consumers to re-occupancy. Hotels are examined in this study are Fave Hotel Solo. The procedure in the selection of the sample is non-probability sampling. The sampling method used in this study is to provide a questionnaire to guests who are staying at the Fave Hotel Adi Sucipto Solo. The results showed that the reliability of a positive effect on customer satisfaction, responsiveness positive effect on customer satisfaction, assurance / guarantee no positive effect on customer satisfaction, empathy positive effect on customer satisfaction, real (tangible) positive effect on customer satisfaction. Keywords: service quality, customer satisfaction.
DAMPAK MEDIA SOSIAL PADA PERKEMBANGAN UMKM DI KABUPATEN BOYOLALI Agus Supriyanto
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.54

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh manajemen hubungan pelanggan, akses pasar, inovasi dan harga produk pada perkembangan UMKM. Responden penelitian ini adalah pelaku UMKM di Boyolali yang menggunakan sosial media dalam menjalankan usahanya. Sampel penelitian ini sebanyak 200, menggunakan teknik probability sampling. Teknik analisis data menggunakan analisis regresi berganda dengan bantuan SPSS 20.00. Hasil penelitian menunjukkan bahwa manajemen hubungan pelanggan, akses pasar, inovasi dan harga produk berpengaruh signifikan pada perkembangan UMKM. Implikasi penelitian ini yaitu dengan adanya aplikasi sosial media, pelaku usaha mendapatkan kesempatan untuk menjaga hubungan baik dengan pelanggan, mengembangkan bisnisnya dengan cara melakukan perluasan pasar, inovasi dan menentukan harga jual produk. Keyword: Media Sosial, Manajemen Hubungan Pelanggan, Akses Pasar, Inovasi, Harga Produk, Perkembangan UMKM.
PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABLE MEDIASI DI PERUMAHAN PURI KAHURIPAN KARANGANYAR TITAH SEPTIYANA RACHMATIKA
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.47

Abstract

Goal of the research is to knowing what satisfaction variabel to mediation influence of service quality and product head to loyalty. The research is to be research with survey method. Population target in the research is Puri Kahuripan Karanganyar customer. Sample that take is 70 people. Analysis method that is used on this research is path analysis. Path analysis is used to test relation cause and effect based on science, theory and assumption can also to this hypothesis testing is done with spss 16. Program to analyze kausalitas relation on structure model that propost. The research result is such as : 1) Quality product is positively and significant effect to satisfaction and loyalty customer of Puri Kahuripan Papahan Karangayar; 2) Customer satisfaction is positively and significant effect to loyalty customer of Puri Kahuripan Papahan Karangayar; 3) The mediation of satisfaction influences product quality variable head to customer loyalty. Keyword : service quality, product quality, satisfaction, loyalty, property
ANALISIS PERSEPSI MAHASISWA TERHADAP PENGEMBANGAN SOFT SKILLS DI PERGURUAN TINGGI Siti Almaidah
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.55

Abstract

The purpose of this study was to obtain an overview of the characteristics of students and analyze their perceptions of the development of soft skills, the study was conducted on students of private universities in Surakarta. Soft skills are needed so that students have the ability to relate well to others. At present the ratio of the need for soft skills and hard skills to the world of work is inversely proportional to its development in universities. Soft skills are only given an average of 10% in the curriculum. Meanwhile in the world of work, human resources are required to have adequate hard skills and are proficient in their soft skills. The population in this study were all students at Private Universities in Surakarta. While the sample is 60 students. The sampling technique was carried out by purposive sampling technique. Data analysis method was carried out by using univariate research instruments and analysis. Based on the results of the analysis it can be concluded that students have a positive perception of the development of attributes of soft skills in the form of communication skills, leadership, self-organization, and entrepreneurship. Keywords:Perception, Students, Private Universities, Soft Skills.
PERAN MEDIASI KEPUASAN KOMUNIKASI DAN ANTESEDEN KINERJA KARYAWAN Purnama Yanti Purba
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.32

Abstract

The purpose this study is to examine the effect of communication practice on job satisfaction and organizational commitment mediated by communication satisfaction and to know the effect of job satisfaction and organizational commitment on job performance in the field of education services, Ganesha Operation in Surakarta and Karanganyar. The existence of previous research that found the fully mediated of communication satisfaction on communication practices toward job satisfaction and organizational commitment, and also the recommendation of the previous research motivate researcher to conduct this study. Samples taken were 100 employees of Ganesha Operation in Surakarta, and Karanganyar. Sampling technique of this study is proportional random sampling method. The statistical methods used to test the validity, reliability, and the research hypothesis is regression analysis of Baron and Kenny (1986) and multiple regression analysis. Results of this study indicate that communication practices have a positive effect on communication satisfaction, job satisfaction, and organizational commitment. The effect of communication practices toward job satisfaction, and organizational commitment were fully mediated by communication satisfaction. In addition job satisfaction and organizational commitment have a positive effect on job performance. Keywords: Communication practices, communication satisfaction, job satisfaction, organizational commitment, and job performance
ANALISIS ANTESEDEN DAN KONSEKUENSI DARI RELATIONSHIP QUALITY Salman Faris Insani
Riset Manajemen dan Akuntansi Vol 7, No 2 (2016)
Publisher : STIE Atma Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36600/rma.v7i2.33

Abstract

The paper investigates dan analyzes the factors that become antecedents of Relationship Quality: Client Knowledge, Customer Orientation, Expertise, Similarity, and Communication, and the consequences of the implementation of marketing strategies based on Relationship Quality, consisting of the formation and development of customer’s Purchase Intention and positive Word Of Mouth for the company. The sample in this study is the customer who have used the product of Telkomsel for 2 years or more, been visiting to the office of Grapari Solo, and been interact directly with the customer services. The respondents of this study totaled 179 respondents. The sampling method used was non probability sampling where as the technique used is purposive sampling. By using the Structural Equation Modeling (SEM) analysis, the findings indicate that: Client knowledge is positively related to Relationship Quality; 2) Customer Orientation is positively related to Relationship Quality; 3) Expertise is positively related to Relationship Quality; 4) Similarity have no effect on Relationship Quality; 5) Communication is positively related to Relationship Quality; 6) Relationship Quality is positively related to Purchase Intention; 7) Relationship Quality is positively related to Word Of Mouth. Keywords: Relationship Quality, Purchase Intention, Word Of Mouth.

Page 1 of 1 | Total Record : 6

 1 

Filter by Year

2016 2016


Reset
Filter By Issues
All Issue Vol 16, No 2 (2025): Volume 16 Nomor 2 November 2025 Vol 16, No 1 (2025): Volume 16 Nomor 1 Mei 2025 Vol 15, No 2 (2024): Volume 15 Nomor 2 November 2024 Vol 15, No 1 (2024): Volume 15 Nomor 1 Mei 2024 Vol 14, No 2 (2023): Volume 14 Nomor 2 November 2023 Vol 14, No 1 (2023): Volume 14 Nomor 1 Mei 2023 Vol 13, No 2 (2022): Vol. 13, No. 2, 2022 Vol 13, No 1 (2022): Vol. 13, No. 1, 2022 Vol 12, No 1 (2021): Vol 12, No.1 (2021) Vol 12, No 2 (2021) Vol 11, No 2 (2020): Riset Manajemen Dan Akuntansi Volume 11 Nomor 2 November 2020 Vol 11, No 1 (2020): Riset Manajemen Dan Akuntansi Volume 11 Nomor 1 Mei 2020 Vol 10, No 2 (2019): Article-in-Press Vol 10, No 1 (2019) Vol 9, No 2 (2018) Vol 9, No 1 (2018) Vol 8, No 2 (2017) Vol 8, No 1 (2017) Vol 7, No 2 (2016) Vol 7, No 1 (2016) Vol 6, No 2 (2015) Vol 6, No 1 (2015) Vol 5, No 10 (2014): Riset Manajemen & Akuntansi Vol 5, No 9 (2014): Riset Manajemen & Akuntansi Vol 4, No 8 (2013): Riset Manajemen & Akuntansi Vol 4, No 7 (2013): Riset Manajemen & Akuntansi Vol 3, No 6 (2012): Riset Manajemen & Akuntansi Vol 3, No 5 (2012): Riset Manajemen & Akuntansi Vol 2, No 4 (2011): Riset Manajemen & Akuntansi Vol 2, No 3 (2011): Riset Manajemen & Akuntansi Vol 1, No 2 (2010): Riset Manajemen & Akuntansi Vol 1, No 1 (2010): Riset Manajemen & Akuntansi More Issue