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Komunikator
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 19796765     EISSN : 25499246     DOI : 10.18196/jkm
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Komunikator terbit dua kali setahun pada bulan Mei dan November. Berisi tulisan yang diangkat dari hasil penelitian dan pemikiran konseptual di bidang komunikasi. Penerbit menerima sumbangan tulisan yang belum pernah diterbitkan di media lain. Tulisan dapat langsung di input ke dalam sistem e-journal komunikator pada laman ini dengan cara registrasi terlebih dahulu. Naskah yang masuk akan disunting untuk keseragaman format, istilah dan tata cara lainnya.Jurnal Komunikator diterbitkan oleh Jurusan Ilmu Komunikasi Universitas Muhammadiyah Yogyakarta.
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Articles 6 Documents
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Search results for , issue " Vol 5, No 02 (2013)" : 6 Documents clear
Agenda Komunikasi Publik yang Dilupakan dalam Pemilu RIMBATMAJA, RISANG
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

So far public communication is running tend to individually. It is very important to revised it. To vote on general election is individual right, but political participation is not always on individual action. Organized of public group have to develop as the alternative way to opposite of power abuse from political elite. Political elite frequently exploitation the voters with the false promises and corruption after they to be political actors. Public communication must support of critical discussion between society group and in society. Here we assume that every people in their community, they have potential to develop their agenda and create dialogue by their self. The assumed that dialogue in their communities tend to freefrom anti pluralism because the topic on discussion in their communitiesbased on their interests. So it is very possible, the issues of anti pluralismdidn’t emerge in their communities discussion, but tend to access of education, health and public services issues. Keywords : communication agenda, public, election
Ideologi dalam Desain Komunikasi Visual APRIANTI, REZA
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Ideology will have power if it can be represented and communicated. Ideology is full of interest including ideology which is owned by media. This ideology makes the media not neutral. This study was conducted based on the view of James Lull. The object of the study was the pictures of 2009 presidential candidates who became the front cover of Koran Tempo. It was expected to be able to explain how ideology works in the visual communication design (pictures) without using verbal language. By using semiotic analysis, this study was able to reveal it. To facilitate the research, the object of this study was divided into six units of analysis which consists of theme object, verbal text, visualization, composition, readers’ point of view (viewers) and modalities. Based on the research result, it could be concluded that the transformation process in ideology of interest from both internal and external sides of Koran Tempo in reporting the 2009 presidential candidates also occurred in the form of visual communication. It was designed to look as neutral as possible so that it could get into the readers’ subconscious without coercion. Keywords: Ideology of media, visual communication design
Komodifikasi Dai di Televisi: Kajian Ekonomi Politik Media NURAENI, ASRI; MENTARI, RONA
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

In every talent show on TV, labor commodification occurs not only on the creative team, but also on the contestants. Dai Muda Pilihan ANTV which was aired in 2011 was also full of commodification, particularly on the Dai (Islam preacher) as the contestants. In this study, the researcher wants to find out the processes and patterns of labor commodification, particularly the Dai in Dai Muda Pilihan ANTV. The method of the research is case study with in-depth interview, participant observation, and documentation as the data collection methods. The result shows that commodification in Dai Muda Pilihan ANTV occurred at pre-production, production, and postproduction. Therefore, the Dai who normatively have religious characters were encouraged to perform well and to entertain in accordance with the commercialization values of the television station which owned the program. Keywords: Dai Muda Pilihan ANTV, commodification, case study
Media Sosial Baru dan Munculnya Revolusi Proses Komunikasi NURUDIN, NURUDIN
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

The study entitled “New Social Media and The Emergence of Revolution in Communication Process” has a background as follows; (1) the people around the world are infatuated with social media, (2) social media has changed the process of message delivery in the world. The social media has even changed the political map, world power, world intercommunication because of the acceleration of communication, and (3) the circulation of information which spreads by social media is much more complicated, more complex, and it has real consequences in internet age today. Based on this study, it could be concluded as follows; (1) the changes in message delivery process from one direction (one-step flow) to the many direction (multistep flow), (2) the amount of message circulation which spreads in the world as a result of social media is greatly increasing beyond space and time, (3) our society is experiencing spillover of communication (overwhelming information) that causes cultural shock in our society. Keywords: Social Media, Revolution, Communication Process
Pelaksanaan Pull Marketing Jokowi Ahok dalam Pemenangan Pemilukada DKI Jakarta 2012 IQBAL, LALU MUHAMMAD
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

The victory of Jokowi-Ahok in 2012 Jakarta Governor Election was the result of integrated political marketing activity with prominent pull marketing factor. Jokowi-Ahok utilized optimally the power of media which is very effective in providing information for the people of Jakarta. This study aims to observe how far pull marketing was used with other elements. In political marketing, there are nine elements which become the important parts. One of these nine important elements is pull marketing, which has a significant role for Jokowi-Ahok. Based on the analysis of the data, it shows that pull marketing strategy was the strategy which was mainly used. The use of media in Jakarta Governor Election was an important instrument in succession of regional leaders, in addition to the mass mobilization supported by political parties and sympathizers. Based on result of data processing, it shows that pull marketing strategy worked quite effectively. The combination of media, figures, and campaign methods was then mixed into strategic moves that made Jokowi-Ahok surpass all their competitors. Keywords: Pull Marketing, Media, Governor Election
Representasi Ironisme Kemanusiaan dalam Industri Musik Populer AS AMALIA, AYU
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Music is one of media product which is not able to be separated from Political Economy of Media even though it is packaged as leisure time entertainment product. Music which is particularly in Alternative subgenre is not far from its main genre which is Rock. In fact, this subgenre has a solid and prominent fan base which consists of young people who enjoy dynamic and fast-tempo music which tells the struggle of youngsters in their life. Ironically, the tragic incidents which surround the band personnel of ‘The All-American Rejects’ are used to increase the popularity of their single entitled ‘Move Along’. Keywords: Popular Music, the Political Economy of Media, Commodification, Discourse Analysis

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