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EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis
Published by Universitas Dehasen Bengkulu
ISSN : 23388412     EISSN : 27164411     DOI : https://doi.org/10.37676/ekombis.v8i1.926
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other
Ekombis Review: Jurnal Ilmiah Ekonomi dan Bisnis is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, and accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 87 Documents
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Search results for , issue "Vol 12 No 3 (2024): Juli" : 87 Documents clear
The Influence Of Marketing Mix (7PS) To Customer Satisfaction Customer Loyalty And Customer Retention At Coffeshop Tasya Rachmadhini Fajrin; Atik Aprianingsih
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5335

Abstract

This study delves into Indonesia's coffee shop industry, investigating the interplay between the 7P Marketing Mix elements and customer satisfaction, loyalty, and retention. Leveraging a quantitative methodology, data was gathered from Google form to construct a Structural Equation Modeling (SEM) analysis. The findings underscore the significant impact of price, people, process, and physical evidence on customer satisfaction, while revealing that product, place, and promotion exhibit nuanced effects within this context. Importantly, the research confirms the robust relationship between customer satisfaction and loyalty, elucidating the pivotal role of loyal customers in bolstering sustained retention. This comprehensive analysis sheds light on strategies imperative for businesses within the competitive Indonesian coffee market, emphasizing the need to prioritize customer satisfaction and loyalty to ensure enduring success.
Expectancy Theory As A Determination Of Net Promoter Score (Nps): Increasing The NPS Value Of Services Yosie William Iroth; Judith Sinaga
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5438

Abstract

The wave of digital transformation had been boosted and accelerated by the pandemic, but whether or not this opportunity is leveraged by the industry especially the financial service industry remains a big question. The question around which aspect of digital transformation would best impact the industry is another challenge. In the discussion of reputation management, the customer aspect is a critical factor, thus the question of whether or not the customer perceived the benefit or accepted the digital transformation also need to be discover. Let’s go back to the financial service industry which is the focus on this research, are the services provided by financial service company had fulfilled their expectation and thus would result in a higher Net Promoter score for the company. This research uncover that providing digital services is not enough when it comes to NPS it requires understanding of the customer hopes and acting upon it.
The Effect Of Independence And Professional Ethics On Auditor Integrity And The Implications For Audit Quality At East Jakarta Public Accounting Firms Elsya Meida Arif; Rozikin Rozikin; Abdi Mulya; Arni Kurniati
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5471

Abstract

The aim of this research is to examine and analyze the effec of independence and professional ethics on auditor integrity and its impact on audit quality. The data collection method uses a questionnaire with research subjects as auditors who work at KAP East Jakarta. Analysis prerequisite tests include normality test, linearity test, multicollinearity test, and heteroscedasticity test. The data analysis technique used to test the hypothesis is multiple regression analysis. Data analysis uses path analysis regression (Path analysis). The results of the research show that: 1) Independence has a positive and significant effect of 0.032 < 0.05 on auditor integrity, 2) Professional Ethics has an effect positive and significant of 0.012 < 0.05 on auditor integrity, 3) Independence has a positive and significant effect of 0.033 < 0.05 on audit quality, 4) Professional Ethics has a positive and significant effect of 0.007 < 0.05 on audit quality, 5) Auditor integrity positive and significant effect of 0.014 < 0.05 on Audit Quality, 6) integrity can be a mediator in the influence of independence on audit quality by mediation coefficient of 0.11088 (7) Integrity can be a mediator in the influence of professional ethics on audit quality with a mediation coefficient of 0.22752.
The Influence Of Rebranding And Brand Ambassador Nct Dream On Gen Z Purchasing Decisions On Tos Tos Products In Pontianak City Dewi Citra Sekar Asih; Fita Kurniasari
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5476

Abstract

This study aims to find out the influence of rebranding and brand ambassador NCT Dream on the purchase decision of Gen Z on Tos Tos products in Pontianak City. This research uses associative methods with a quantitative approach. The sample used as many as 100 respondents who are Generation Z consumers and reside in Pontianak City. Sampling technique is purposive sampling. Research results show that the rebranding variable has a significant positive effect on the purchasing decision variable. As well, the brand ambassador variable has a significant positive influence on the purchasing decision variable.
Proposed Methodology For Indonesian State-Owned Enterprises To Conduct Corporate Spin-Off Adrian Pasca; Dermawan Wibisono; Ima Fatima; Taufik Faturohman; Herry Hudrasyah; Alpha Pudjono
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5509

Abstract

This research addresses the absence of a formal framework for compliance with corporate spin-offs within Indonesian state-owned enterprises (SOEs). Focusing on a real issue within a state-owned aviation company, the study proposes a comprehensive methodology for SOEs to navigate spin-offs, ensuring adherence to regulatory requirements. By collecting and interpreting relevant regulations and conducting interviews where guidelines are unclear, the research establishes detailed flowcharts outlining the step-by-step procedure. The suggested solution involves following these flowcharts, considering five critical aspects, including government regulation and business law, to successfully implement spin-offs. It is important to note that the proposed methodology is specific to Indonesian state-owned enterprises and is based on government regulations as of November 2023. Users should adapt the methodology in case of regulatory amendments or new compliance-related issues. The research, however, focuses solely on the steps leading to the commencement of new entity operations and does not extend beyond this phase.
The Influence Of Technology Orientation On Performance Is Mediated By Innovation In MSMES Results From Melinjo Processing In Menes Banten M. Fadhli Nursal; Maidani Maidani; Chistophorus Indra Wahyu Putra
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5515

Abstract

This study analyzes the role of mediation of innovation in the influence of, technological orientation on the performance of MSMEs melinjo in the village of Menes Pandeglang, Banten. This research uses quantitative methods and statistical analysis tools in the form of smartpls 4.0. This study used a sampling technique in the form of accidental sampling as many as 90 entrepreneurs who processed melinjo. The results of this study found that there was an mediating of innovation on influence of technology orientation on performance of MSMEs melinjo in the village of Menes Pandeglang, Banten. Other results explain that the no influence of technology orientation on performance in direct effect. This research focuses on the role of performance of MSMEs processed melinjo. In addition, the focus of this research is on the village of Menes, which is one of the villages in Pandegelang, Banten. The novelty in this study is that apart from the object of research, it is also a research model that has never been studied before.
The Influence Of The Accounting Information System And Internal Control On Receivables At PT. Sucofindo Bengkulu Branch Dwi Seprianty Marunduri; Iwin Arnova; Helmi Herawati
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5609

Abstract

Basically, trade receivables have become part of a company's business processes. However, the difference is the way each company manages its receivables. Managing receivables of course requires several driving factors so that activities are carried out well, including the Accounting Information System and Internal Control. As will be presented in this research, we will find out how much influence the Accounting Information System and Internal Control has on the management of receivables at PT. Sucofindo Bengkulu Branch. One of the things that be attention namely the age of the receivables, where the maturity of the receivables will have the potential for the receivables to become uncollectible receivables. The method used in this research is a quantitative descriptive method, where the researcher describes the symptoms that occur from the data obtained and analyzes it to get an idea of ​​how influential the Accounting Information System and Internal Control is on Receivables at PT. Sucofindo Bengkulu Branch
Analysis of Hospital Efficiency and Implications for Financial Performance Yani Anjani; Tetet Fitrijanti; Resi Ariyasa Qadri
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5658

Abstract

Effective financial performance can have a positive impact on hospital efficiency. When hospitals have good financial performance, they are able to optimize resource management, increase revenue, and reduce operating costs. The objective of this study is to analyze Dr. Kariadi Hospital's efficiency from 2018 to 2022 using a financial ratio analysis approach based on PER-24 of 2018 and examine its implications for financial performance. This study employs secondary data in the form of financial statement data from RSUP Dr. Kariadi Semarang, spanning from 2018 to 2022. The data was evaluated by computing eight financial performance metrics. The results suggest that RSUP is efficient based on several indicators, including the current ratio, collection period, fixed asset turnover, and POBO ratio. While inventory turnover is a good indicator, the return on assets (ROA) is only moderate. However, the cash ratio and return on equity (ROE) still need improvement. As a strategic measure, it is recommended to focus on improving the cash ratio and return on equity (ROE) indicators in order to enhance the efficiency and financial performance of Dr. Kariadi Hospital Semarang in the upcoming period.
The Effect Of Transformational Leadership And Green Human Resources Management On Competitive Advantage Mediated By Self-Efficacy And Employee Loyalty Cut Andriani Zulkarnain; Retno Purwani Setyaningrum; Anna Wulandari
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5664

Abstract

This study aims to determine the effect of Transformational Leadership and Green Human Resources Management on Competitive Advantage mediated by Self-Efficacy and Employee Loyalty at Fnb Companies in Bekasi Regency. Respondents of this study were 96 respondents and this study used a quantitative approach with the SmartPLS 3.0 data processing application. The results of this study found that (1) Transformational Leadership affects Competitive Advantage in Food and Beverage Companies in Bekasi Regency, (2) Green Human Resources Management has no effect on Competitive Advantage in Food and Beverage Companies in Bekasi Regency, (3) Transformational Leadership affects Employee Loyalty in Food and Beverage Companies in Bekasi Regency, (4) Green Human Resources Management affects Self-Efficacy in Food and Beverage Companies in Bekasi Regency, (5) Self-Efficacy affects Competitive Advantage in Food and Beverage Companies in Bekasi Regency, (6) Employee Loyalty affects Competitive Advantage at Food and Beverage Companies in Bekasi Regency, (7) Self-Efficacy affects Employee Loyalty at Food and Beverage Companies in Bekasi Regency, (8) Employee Loyalty as a mediating variable has a role in weakening the effect of Transformational Leadership on Competitive Advantage at Food and Beverage Companies in Bekasi Regency, (9) Self-Efficacy as a mediating variable has a role in strengthening the effect of Green Human Resources Management on Competitive Advantage at Food and Beverage Companies in Bekasi Regency.
Influence Of Customer Orientation, Technology Orientation And Entrepreneurial Orientation On Product Innovation In MSMEs The Halal Food Sector In North Bekasi City Siti Komariah; Eri Bukhari; Ratna Suminar S
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 3 (2024): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i3.5670

Abstract

This study analyzes the influence of technology orientation and customer orientation on the product innovation of Food Halal MSMEs in North of Bekasi. This research uses quantitative methods and statistical analysis tools in the form of smartpls 4.0. This study used a Food and Baverage Halal MSMEs in North of Bekasi for a unit analysis. Sampling technique in this research with insidental sampling as 83 MSMEs. The results of this study found that there was an influence of customer orientation on product innovation but the different result fot technology orientation and entrepreneurial orientation are not infulnce and siginicant on product innovation. This research focuses on the MSMEs in North of Bekasi. In addition, the focus of this research is on the Halal food. The novelty in this study is that apart from the object of research, it is also a research model that has never been studied before.

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