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The Asian Journal of Technology Management (AJTM)
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
PURPOSE The Asian Journal of Technology management aims to promote interdisciplinary research regarding the special problems and opportunities related to technology management fields in Asia and its effects beyond. It publishes papers by worldwide scholars, practitioners, and those interested in Asian technology development under one of these classifications research paper, viewpoint, conceptual paper, case study, literature review. The journal is intended as an instrument for individuals conducting research on technology management at both micro and macro level of analysis as well as its relationship with other managerial functions such as operations, marketing finance, and human resource. READERSHIP Researchers, educator, senior practitioners in the areas of technology economics, research and development, innovation management, technology management, technology transfer, technology and business strategy will find the journal interest. UNIQUENESS AS ATTRACTIVENESS FACTOR The uniqueness factor of Asian Journal of Technology Management is the scope of study which views the intersect of Technology and Management in a fashionable and unique way in creating competitive advantage of corporations and nations in Asia. As we are facing a fast changing Asia, where old customs and tradition meet technology adoption and the government, industry, corporations; the journal intends to take part in the swift change and is filling a niche in the journal business. There is no other journal that intersects Technology Management and micro-macro level analyzes in the continent of Asia where extensive and considerable shift of technology adoption is in a fast pace. AJTM Journal Indexed by Cross Ref, Index Copernicus, Google Scholar, DOAJ and Indonesian Publication Index (IPI). Print ISSN: 1978-6956; Online ISSN: 2089-791X
Arjuna Subject : -
Articles 296 Documents
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Patent Signals of IPO Performance: Evidence from High- and Low-Tech Industries in Japan An, Le Thuy Ngoc; Matsuura, Yoshiyuki; Yahya, Norliza Che; Phuc, Nguyen Huu
The Asian Journal of Technology Management (AJTM) Vol. 15 No. 1 (2022)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2022.15.1.2

Abstract

Abstract: Prior studies pointed to evidence that startups and venture capital (VC) companies tended to use different measures to provide signals to outsiders. This study adds to those previous insights by focusing on established firms’ patenting behaviors and their effect on the amount of money raised at the initial public offering (IPO). Since technology intensity may differ considerably between high and low-tech companies, our main interest in this paper lies on whether the significance of pre-IPO patenting activities as a predictor of IPO performance also varies between these two industry categories. Using cross-sectional data representing 308 Japanese industrial firms’ IPO commitments between 2000 and 2015, we find a robust positive correlation between patent applications and IPO performance. Contrary to the conventional wisdom proposing that high-tech firms with more patenting activities achieve better IPO performance, we show that the signaling power of patenting is stronger for the low-tech companies in our sample: While the high-tech firms do not seem to have significantly benefited from a patent signal, the low-tech firms seem to have attracted external investors more easily due to patenting at the IPO. Keywords:  Patent, signal, initial public offering (IPO), high-tech industries, low-tech industries
Challenges to the Development of a Flipped Classroom in Grade 6 Geography Mokoena, Matome Joseph; Khoza, Samuel Dumazi; Skosana, Ndlelehle Miskien
The Asian Journal of Technology Management (AJTM) Vol. 18 No. 2 (2025)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2025.18.2.1

Abstract

Abstract. This qualitative study explores the challenges facing efforts to develop a flipped classroom in grade 6 geography classes at a school district in North West Province, South Africa. This research was conducted because the current instructional practices in these classes leave much to be desired, encouraging passive learning among students. Data was collected, following purposive sampling, from five grade 6 geography teachers and five department heads through face-to-face interviews and, later, non-participant classroom observations with the teachers. The findings reveal that, although teachers are keen on integrating information and communications technology in their classrooms, they lack the necessary digital tools. This problem is exacerbated by their shallow technology skills, which hinder their efforts to flip the classroom. Even though learners are typically digitally savvy, contextual factors prevent them from learning independently through digital means, leaving them with a passive learning approach. Ultimately, the study recommends, among other proposals, that teachers be trained to use ICT and digital tools so as to facilitate digitally enabled classrooms. Keywords: Flipped classroom, information and communications technology, geography, technological and pedagogical content knowledge
Boosting E-Commerce Financial Performance with QuickPack: An Android-Based Packer Tracking Solution Memarista, Gesti; Oden, Nicholas
The Asian Journal of Technology Management (AJTM) Vol. 18 No. 2 (2025)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2025.18.2.4

Abstract

Abstract. The COVID-19 pandemic has emphasized the need for financial performance improvement, especially in Indonesia’s rapidly growing e-commerce sector. Manual processes are time-consuming and error-prone, making it difficult to reward productivity effectively. This study develops QuickPack, an Android Studio-based app to track packers in an online shop, enhancing efficiency through automation technology. Using the Waterfall model, Firebase, and Kotlin, QuickPack provides real-time performance tracking. Researchers applied qualitative methods, observing and interviewing packers, managers, and owners before and after implementation. The app offers features like user registration, receipt tracking, daily monitoring, performance reporting, and target setting. Results show a 63% financial performance boost and an 80-90% speed increase on peak days. QuickPack reduces labor costs, minimizes errors, improves productivity, and streamlines operations, lowering the need for additional staff. Monetization opportunities, such as premium tracking services, further enhance revenue. Improved security also mitigates fraud risks. Modernizing operations, QuickPack increases revenue, reduces financial risks, and enhances job satisfaction through transparent performance tracking. Successfully developed and tested, the app improves packing efficiency and strengthens financial performance for online shops. Keywords: QuickPack application, e-commerce, automation technology, financial performance, performance tracking
Analysis of SIMBA’s Implementation Regarding the Effectiveness of BAZNAS Bogor District Zakat Management Ramadhan, Muhammad Alif; Mukhlisin, Murniati
The Asian Journal of Technology Management (AJTM) Vol. 18 No. 2 (2025)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2025.18.2.3

Abstract

Abstract. This study aims to evaluate the implementation and effectiveness of SIMBA at BAZNAS Bogor Regency, as well as the effectiveness of zakat management. Using a qualitative case study approach, data was collected through interviews and literature study. SIMBA’s effectiveness was measured using DeLone and McLean’s information system (D&M IS) success model, while the effectiveness of zakat management was measured using the allocation to collection ratio (ACR) method. The results show that SIMBA is effective in supporting zakat management, with features that facilitate access to accurate and timely information. Zakat management is also considered effective, with a positive ACR average. Despite technical glitches, users express strong satisfaction with SIMBA, especially regarding its convenience, transparency, and enhanced accountability. Keywords: SIMBA, BAZNAS Bogor Regency, D&M IS Success, ACR
Optimization of BRIN’s Technology License: Conjoint Experimental Study Supomo, Anggun Dwi Puspo; Balqiah, Tengku Ezni
The Asian Journal of Technology Management (AJTM) Vol. 18 No. 2 (2025)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2025.18.2.5

Abstract

Abstract. Commercialization of research products is a common problem in the product development stage of research institutions where many research products are not utilized to become commercial value. This study aims to analyze the opportunity evaluation by business actors in utilizing technology products from research institutions, especially the National Research and Innovation Agency (BRIN). Conjoint analysis design was carried out to see respondents' assessments of a series of profiles containing theory-based variable manipulations and their influence on decision making according to opportunity evaluation theory. The questionnaire was filled out by 101 individuals who have decision-making authority in the company and analyzed using the Mixed-effect model regression technique. Opportunity attributes (prototype maturity, segment clarity and regulatory hurdless) have a significant effect on the opportunity evaluation to license BRIN’s research products. We document the moderating role of individual attributes and environmental dynamism attributes on the influence of opportunity attributes on the opportunity evaluation to license BRIN’s research products. This study uses a different approach in analyzing the factors of industry licensing decisions for research products from research institutions by applying opportunity evaluation. This study offers insights for research institutions in utilizing research products for business actors through licensing schemes. Keywords: Commercialization, opportunity evaluation, conjoint analysis, organizational behavior, licensing
Study on the Effectiveness of Internet Advertising Based on Consumer Perspectives in Targeting-Challenged Situations Hori, Kanae; Fujita, Kaede; Ichikawa, Manabu
The Asian Journal of Technology Management (AJTM) Vol. 18 No. 2 (2025)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2025.18.2.2

Abstract

Abstract. As internet advertising becomes increasingly prevalent, both consumers and advertisers face new challenges, particularly as the phase-out of third-party cookies has reduced the accuracy of ad targeting. In light of such changes, this study examines the effectiveness of online advertising from the consumer's perspective in targeting-constrained environments. An agent-based simulation model was developed to capture the process from ad exposure to purchase and subsequent sharing. The model incorporates key variables such as interest matching, exposure frequency, and social influence. Simulation results demonstrate that even without precise targeting, ad effectiveness can be improved by aligning content with consumer interests and optimizing exposure frequency. These findings offer practical insights into designing privacy-conscious, user-friendly advertising strategies. Keywords: Agent-based modeling, internet advertising, consumer behavior, advertising effectiveness, repeated exposure

Page 30 of 30 | Total Record : 296

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