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Program Studi Magister Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Jambi, Kampus Mendalo Darat, Jambi 36361
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JDM
Published by Universitas Jambi
ISSN : 2338123X     EISSN : 23558148     DOI : https://doi.org/10.22437/jdm.v6i4.17096
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Jurnal Dinamika Manajemen adalah peer-reviewed journal yang mempublikasikan artikel-artikel ilmiah yang merupakan hasil penelitian ilmiah asli (prioritas utama) dan artikel ulasan ilmiah yang bersifat baru (tidak prioritas) dari berbagai kalangan akademisi dan peneliti yang belum diterbitkan di tempat lain yang meliputi bidang : Bidang Manajemen Sumber Daya Manusia Bidang Manajemen Pemasaran Bidang Manajemen Keuangan Bidang Manajemen Operasional Bidang Perpajakan Bidang Akuntansi Bidang Kewirausahaan Bidang Keuangan Daerah Bidang Pembangunan Daerah Bidang Manajemen Pemerintahan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen" : 5 Documents clear
Studi Hospitality Terhadap Minat Kunjung Ulang Pada Destinasi Wisata Danau Sipin Wandirah Wandirah
Jurnal Dinamika Manajemen Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v9i4.24954

Abstract

This study aims to determine the interest in revisiting tourists in hospitality studies. This research uses descriptive quantitative method with multiple linear regression analysis tools. The subjects of this study were Jambi University students who had visited Sipin Lake as a tourist destination. The sampling technique used was purposive sampling. The number of samples used in this study amounted to 100 respondents. The results of this study indicate that hospitality partially and simultaneously has a significant effect on the interest in returning tourists
Pengaruh Store Atmosphere dan Word of Mouth Promotion Terhadap Keputusan Pembelian Pada Cafe Kopi Pedalaman Jambi Sefti Gultum Miranda
Jurnal Dinamika Manajemen Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v9i4.24956

Abstract

This study aims to determine how the influence of store atmosphere and word of mouth promotion on purchasing decisions at Café Kopi Pedalaman Jambi. The independent variables in this study are Store Atmosphere ( ), and Word of Mouth Promotion ( ), while the dependent variable in this study is Purchase Decision (Y). This research is a causal research using a quantitative approach using a questionnaire. The population of this study are consumers who have already purchased products at Café Kopi Pedalaman Jambi. The sampling technique was random sampling with a sample of 100 respondents. The analysis technique used in this study is multiple linear regression analysis using SPSS version 21.0 software. The results showed that simultaneously and partially each variable had a significant effect on purchasing decisions, and the most dominant variable that influenced purchasing decisions was the Word of Mouth Promotion variable because one of the indicators had a very high category. Judging from the results of the research, Word of Mouth Promotion has a positive and significant influence on purchasing decisions, it is better if the management of the Jambi inland coffee Café needs to add to the variety of products offered so that it is hoped that consumers who visit there can taste and enjoy more various kinds of products. available and can make consumers talk or spread good information to other potential customers.
Determinan Kinerja Sosial (Sosial Performance) Lembaga Keuangan Mikro : Studi pada Koperasi Simpan Pinjam di Kecamatan Kota Baru Yuliana Sitorus
Jurnal Dinamika Manajemen Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v9i4.24958

Abstract

Besides having a financial mission, microfinance institutions also have a social mission that is measured through social performance. Social performance is the cooperative's ability to serve clients / customers who are micro, small and poor businesses as measured by the depth and width of the main services provided by microfinance institutions. This study aims to determine the determinants of social performance consisting of AGE, ROA, number of customers, banking intermediation, number of employees and cost of credit in savings and loan cooperatives in Kota Baru, both simultaneously and partially. The objects of this research are 6 savings and loan cooperatives in Kota Baru. The analytical method used is descriptive quantitative method with verification test. The analysis tool used is Multiple Linear Regression analysis. From the research results using the F test shows that the independent variables AGE, ROA, number of customers, banking intermediation, number of employees and cost of credit simultaneously have a significant effect on the social performance of financial institutions. Partially with the t test that the AGE variable has a significant effect on social performance, the ROA variable does not have a significant effect on social performance, the Customer variable has no significant effect on social performance, the Banking Intermediation variable does not have a significant effect on social performance, the Employee variable has a significant effect on performance. social, and the Cost of Credit variable does not have a significant effect on social performance.
Pengaruh Efikasi Diri Terhadap Keberhasilan Usaha (Studi Pada Program Mahasiswa Wirausaha (PMW) Universitas Jambi) Tia Maryadi
Jurnal Dinamika Manajemen Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v9i4.24959

Abstract

This research entitled the influence of self-efficacy on business’s success (study on PMW Universitas Jambi students). This research’s objectives are to determine the influence of self-efficacy on business’s success both simultaneously and partially in 2019 PMW Universitas Jambi. The sampling techniques used in this study was purposive sampling by the representatives of 2019 PMW Universitas Jambi students that counted 60 samples. Analysis techniques used in this study were descriptive statistics and multiple regression using SPSS 23. The results of this research are simultaneously, self-efficacy influence the business’s success, while partially only creative and managing finance variable were influence business’s success.
Determinan Kepuasan Keuangan (Financial Satisfaction) Pengguna Fintech Shopeepay Roviatul Maqiyah
Jurnal Dinamika Manajemen Vol. 9 No. 4 (2021): Jurnal Dinamika Manajemen
Publisher : Prodi Magister Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jdm.v9i4.24960

Abstract

This study aims to obtain an empirical study of the factors that influence financial satisfaction of fintech shopeepay users. In this case, how much influence does financial behavior, financial knowledge, and financial attitudes have on financial satisfaction, and also financial behavior factors as a mediating variable. This research is a survey research. The population in this study were all Jambi University students who used the ShopeePay fintech facility with a research sample of 99 respondents. The research data collection technique was carried out through a questionnaire. The data obtained were analyzed using the PLS (analysis techniquePartial Least Square) through the SmartPLS 3 software. The results showed that financial behavior, financial knowledge, and financial attitudes have a significant positive effect on financial satisfaction, financial knowledge and financial attitudes through financial behavior variables also have a significant positive effect on financial satisfaction.

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