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Pengaruh kepuasan konsumen dan promosi terhadap niat pembelian ulang konsumen shopee saat pandemi: Indonesia
Rendy Irwanto, Muhammad;
Tjipto Subroto, Waspodo
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.17438
The purpose of this study, among others, is to determine the effect of consumer satisfaction and promotion on shopee consumers' repurchase intentions during the pandemic. This study uses the student population of the 2018 Economic Education Study Program, State University of Surabaya with the criteria of having used the Shopee application at least once, totaling 57 students. The sampling technique of this research is the saturated sampling technique, which means using the entire population as a sample so that 57 students are obtained. This study uses multiple regression analysis. With a questionnaire as a data collection tool and tested for validity and reliability as well as the classical assumption test as a test instrument. The data that has been collected was analyzed by SPSS. The results showed that there was a partial positive effect of consumer satisfaction on repurchase intentions. There is a partially positive effect on promotion on repurchase intention. There is a simultaneous effect of consumer satisfaction and promotion on repurchase intention.
Pengaruh pendidikan keuangan di keluarga dan teman sebaya terhadap financial management behavior siswa
Mufida, Imroatul;
Sholikhah, Ni’matush
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.17587
This study aims to determine the effect of financial education in family and peers on the financial management behavior of XI IPS class students at SMA Negeri 1 Cerme. This type of research is quantitative research. The sample used was purposive sampling a number of students of class XI IPS at SMA Negeri 1 Cerme, namely 109 students. The data collection technique used is a questionnaire. Testing is done by testing the validity and reliability. The analytical test carried out includes the classical assumption test, the hypothesis test and the coefficient of determination test. The data were processed using IBM Statistics SPSS 25. The results of the research on financial education in family and peers had a positive and significant effect on students' financial management behavior. Financial education in a good family will make students not easily influenced by their peers because children already have a basis in behavior so they can control their financial behavior more.
Kausalitas antara pertumbuhan ekonomi, pengeluaran pemerintah dan indeks pembagunan manusia Kabupaten/Kota di Provinsi Jambi
Uswatun Hasanah, Lisa;
Hodijah, Siti;
Safri, Muhammad
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.19620
This study aims to: (1) To analyze the long-term and short-term relationship between economic growth, government spending and human development index in districts/cities in Jambi Province. (2) To analyze the causal relationship between economic growth, government spending and human development index in regencies/cities in Jambi Province. The data used is panel data from 11 districts/cities in Jambi Province during the period 2010-2020. Analysis of the data used is the Panel Vector Error Correction Model (PVECM) and the Granger panel causality test. The results of the study conclude that: (1) There is a positive long-term relationship between the human development index, government spending on education and health on economic growth. In the short term, there is a negative relationship between economic growth, spending on education and health on the human development index. Then there is a positive relationship between government education and health and economic growth. (2) Causality test Granger's results state that there is a two-way causality between economic growth and the human development index, then between government competition and HDI. Furthermore, there is a one-way causality (unidirectional causality) between the government contest and economic growth.
Analisis determinan pengangguran dan strategi pengurangannya pada Kabupaten/Kota di Provinsi Jambi
Omi Citra, RTM. V;
Rachmad.R, Muhammad;
Yulmardi, Yulmardi
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.13748
The purpose of this study is to determine the factors that influence unemployment in districts/cities in Jambi province. To formulate strategies for reducing unemployment in districts/cities in Jambi province. This study uses secondary data with panel data regression analysis methods and SWOT analysis. The results of this study that the factors that have a significant effect on unemployment in districts / cities in Jambi Province are Economic Growth, Poverty and Employment Opportunities and a good unemployment reduction strategy is to prevent high labor migration by optimizing the existing workforce in the district/city, building the economy and adequate regional infrastructure, improve the quality of human resources by opening job training and alleviating poverty and unemployment
Faktor-faktor yang mempengaruhi penjualan umkm berbasis ekonomi kreatif di Kota Jambi
Natalisa, Rica;
Amir, Amri;
Zulfanetti, Zulfanetti
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.15101
This study aims to analyze the factors that influence the sales of MSMEs based on the Creative Economy in Jambi City. This research was conducted in Jambi City from July to September 2020. The selection of research locations was carried out purposively by choosing one of the creative economy-based SMEs in Jambi City, namely the food creative industry. The data used are primary data and secondary data and analyzed using multiple linear regression analysis. The results of this study indicate that the t value of the credit variable is 3.812 < t table 1.665 so that H0 is rejected and H1 is accepted. If viewed from the MSME credit Prob of 0.000 because Prob > 0.05 then H0 is rejected and H1 is accepted. This shows that credit has an effect on sales of MSMEs in Jambi City. The t value of the asset variable is 2.271 < t table 1.665 so that H0 is rejected and H1 is accepted. If viewed from the asset Prob of 0.025 because Prob > 0.05 then H0 is rejected and H1 is accepted. This shows that assets have an effect on the sales of MSMEs in Jambi City. While the t value of the Initial Capital variable is 0.507 and the t table is 1.665 so that the value of t count < t table, it means that H0 is accepted and H1 is rejected. If viewed from the Prob of R of 0.613 because Prob> 0.05 then H0 is accepted and H1 is rejected. This shows that initial capital has no significant effect on sales of MSMEs in Jambi City.
Dampak IPM, tingkat pengangguran dan tingkat kemiskinan terhadap ketimpangan pendapatan di Sumatera Bagian Selatan
Ersad, Muhamnad Ersad;
Amir, Amri;
Zulgani, Zulgani
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.15614
This study aims to analyze the development of the Human Development Index (HDI), Unemployment Rate, Poverty Levels in the Southern Sumatra Region, analyze the condition of regional development inequality in the Southern Sumatra Provinces and analyze the influence of the Human Development Index (IPM), Unemployment Rate, Level of Poverty on income inequality in southern Sumatra in 2010-2019. This research is a quantitative research. The data used is a cross section of 5 provinces in Southern Sumatra and time series for 2010-2019. The data is processed by panel data analysis with fixed effect regression model. Based on the results of the HDI panel data regression test, the unemployment rate and poverty rate have a significant effect on income in Southern Sumatra. All research variables have a simultaneous effect on income inequality. Partially, the HDI variable and the poverty level have no effect on income inequality, while from the research variable only the Unemployment Rate has a negative effect on income inequality.
Analisis potensi ekonomi dan kependudukan Kabupaten Ogan Komering Ilir
Andikaputra, Andre
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.16428
The government must be able to maximize the economic potential of the region. it can be accomplished through understanding the sectors that support economic growth. Population conditions also have a relationship with economic growth. The government of Ogan Komering Ilir has to understand the basic sector that will encourage an increase in the GRDP of the region so that it can support the economy of the region. The purpose of this research is the analysis of the potential sector and population should be a guide for planning and development, especially economic growth in Ogan Komering Ilir. The results showed that only the agricultural, forestry and fisheries sectors was the only basic sector in Ogan Komering Ilir. Furthermore, the population growth rate for the 2015-2019 period was 1.32% which was not too high in Ogan Komering Ilir Regency. Also, the population that is the burden of the productive population looks stagnant.
Pengaruh kualitas pelayanan, kualitas produk dan promosi terhadap keputusan pembelian Aki Merk SG pada PT Jaya Timur
Kennedy Yap, Jonh;
Purba, Tiurniari
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i2.16834
The customer's purchase decision is beneficial for the company because it will be the final direction the company gets. As a result, the company must try to move more actively in terms of attracting the attention of customers in order to increase the company's margins and meet the company's needs, desires, and purchasing decisions and gain pleasure in the hearts of customers so that customers are expected to be loyal. The population in this study were consumers of PT Jaya Timur brand SG batteries. The total population of consumers purchasing SG brand batteries at PT Jaya Timur is a total of 2460 consumers. The size of the sample from a population can be determined by using the Slovin formula so that the sample taken in this study is 188 respondents. The results of the t-test show that the service quality variable has a t-count value of 3.363 with a significance level of 0.001 <0.05. The product quality variable shows a t-count value of 3.323 with a significance level of 0.001<0.05. The promotion variable shows a t-count value of 16,247 with a significance level of<0.05. The F test results show that Service Quality, Product Quality and Promotion have a simultaneous positive and significant effect on Purchase Decisions with a significance number of 0.000 <0.05. The coefficient of determination (Adjusted R Square) is 0.674 or 67.4% of the purchasing decision variables. can be explained or influenced by service quality, product quality and promotion.
Analisis sektor unggulan Kota Jambi dalam menghadapi Pandemi Covid-19
Gabriel Simamora, Rio
Jurnal Paradigma Ekonomika Vol. 17 No. 3 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i3.17268
In the years 2016-2019, Jambi City economic growth rate was higher than the Jambi Province and National data, but in 2020, it dropped by 8.07 percent and was lower than the Provincial and National figures. The goal of this study is to identify and describe the major revenue-generating industries and competitiveness sectors in the local economy. Then, on pandemic situation, an examination of the leading and competitive sectors with the potential for development is carried out. In the 2016-2020 timeframe the transportation and warehousing industry is the leading sector with the highest average, according to the results of the LQ analysis. According to the SS research, the largest percentage change is in the power and gas procurement sector. The results of the identification can be utilized to assist additional study in order to help the Jambi City economy accelerate and recover in the face of the COVID-19 pandemic.
Pengaruh efikasi diri, pengetahuan kewirausahaan dan motivasi berprestasi terhadap minat berwirausaha sebagai mediasi pada siswa Kelas X IPS SMA Negeri 1 Driyorejo
Nabilah, Aisyah;
Yonisa Kurniawan, Riza
Jurnal Paradigma Ekonomika Vol. 17 No. 3 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi
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DOI: 10.22437/jpe.v17i3.17577
This study aims to test the entrepreneurial readiness model by presenting the achievement motivation variable as an intervening variable that mediates the relationship between self-efficacy, entrepreneurial knowledge in class x social studies students at SMA Negeri 1 Driyorejo. Collecting data by using a questionnaire. By using proportional random sampling obtained 71 samples, statistical analysis was carried out using Structural Equation Modeling (SEM). The results showed: (1) self-efficacy affects achievement motivation, (2) self-efficacy affects entrepreneurial interest, (3) entrepreneurial knowledge affects achievement motivation, (4) entrepreneurial knowledge affects entrepreneurial interest, (5) achievement motivation does not can mediate the influence of interest in entrepreneurs.