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Binus Business Review
Published by Universitas Bina Nusantara
ISSN : 20871228     EISSN : 24769053     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Binus Business Review is an international journal published in March, July, and November hosted by the Research and Technology Transfer Office (LPPM) of Universitas Bina Nusantara. The journal contents are managed by the Binus Business School, Faculty of Economics and Communications, and Forum Manajemen Indonesia (FMI). BBR has been accredited by DIKTI under the decree number 158/E/KPT/2021. BBR provide a forum for lecturers, academicians, researchers, practitioners, and postgraduate students to publish empirical multidiscipline research in business & management research, from operations to corporate governance and marketing. All empirical methods including, but not limited to, qualitative, quantitative, field, laboratory, meta-analytic, and mixed methods are welcome.
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Articles 15 Documents
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Search results for , issue "Vol. 6 No. 2 (2015): Binus Business Review" : 15 Documents clear
Dinamika Perkembangan Pariwisata Pusaka: Tinjauan dari Sisi Penawaran dan Permintaan di Kota Bandung Teguh Amor Patria
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.960

Abstract

Tourism is one of the largest industries in the world today, and heritage tourism is one tourism segment that has shown a rapid growth. Heritage tourism in Indonesia only began to grow in the beginning of this millennium, marked by emergence of heritage tourism organizations in a number of major cities. In the city of Bandung, heritage tourism activities were initially organized in 2003 following the birth of Bandung Trails. The organization has been active in organizing heritage tours annually. Identification of heritage tourism development, both from demand and supply side, is the goal of a research that became the basis for this paper. The type of the research is qualitatiive and the population taken was the participants of tours organized by the Bandung Trails between 2003 and 2007. Samples were chosen randomly involving around 750 respondents who were given questionnaires from which primary data of profiles and demand patterns were generated. Aside from that, secondary data from literatures were used to identify the conditions of heritage tourism products at the supply side. Heritage tourism is a new phenomenon in Bandung that began to develop in the early millennium and pioneered by grassroots communities in heritage conservation. Findings of this research include, from the supply side, some challenges in the development of heritage tourism in Bandung, such as weak law enforcement, limited economic condition of local communities, and lack of attachment between the communities and heritage objects. From the demand side, heritage tourists in Bandung was domnated by young people aged 19-30 (78%) and it is assumed that there is a connection between level of education and interest in heritage tourism.
Tingkat Keberhasilan Implementasi Enterprise Resources Planning di BUMN Sektor Manufaktur di Indonesia Bachtiar H. Simamora; Kuspuji C.B. Wicaksono; Harly Toindo; Rudi Rudi
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.968

Abstract

Implementation of the Enterprise Resource Planning (ERP) is an investment that does not appear in an organization. Indonesia State-Owned Enterprise, in particular manufacturing sector that have the leeway and autonomy to do ERP investments in supporting the achievement of its vision and mission. The World Economic Forum, put Indonesia on a ranking of 82 among the countries in the world in ICT utilization. This research aimed to test how big the investment that has been implanted in the area of information technology in the manufacturing sector, State-Owned Enterprises and the extent of the investment for the competitiveness of the company as well as its contribution to the wind of change on the manufactures business in Indonesia. This research was conducted to explore the performance of ERP implementation project. ERP implementation success rates seen from aspect of project management, determination of critical elements of urgency and contextual factors. The result is that all independent variables influence significantly to the success of the implementation of ERP of SOE’s manufactures. The greatest contribution to the success of such in sequence is an element of urgency determination of critical factors, a contextual factors, and management of the project.
Pengaruh Iklim Psikologis terhadap Komitmen Afektif yang Berdampak pada OCB Karyawan di PT. Petrokimia Gresik Jerry Marcellius Logahan; Harsya Rahman
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.969

Abstract

Seeing the considerably high increased in the growth of fertilizer industries in Indonesia, the company in the line business of fertilizer will have a lot of challenges and it needs to be handled in extra energy, especially the human resources of the company. The purpose of this study is to investigate the influence of psychological climate on affective commitment that impact on OCB (Organizational Citizenship Behavior) of the employees at PT. Petrokimia Gresik. Respondents in this study were the employees of PT. Petrokimia Gresik of 103 respondents. Data were analyzed by using analysis techniques of SEM -PLS (Partial Least Square). The results of this study indicate that there is an influence between employees’ psychological perceptions and organizational citizenship behavior of employees directly or indirectly through affective commitment. Advice that can be given to the company is to improve the psychological perceptions of the employees therefore it will increase the affective commitment that will give impact to the improvement of employees’OCB of PT. Petrokimia Gresik.
Balanced Scorecard sebagai Alternatif Alat Penilaian Kinerja untuk Pengukuran Kinerja pada BPR “MJP” Kriswanto Kriswanto
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.970

Abstract

The purpose of this study is to provide an alternative implementation of the Balanced Scorecard to improve the performance of the company in the long run. The alternative is recommended, because the measurement of the performance of the company was considered inappropriate. This is because at this time, the company uses traditional performance measurement which only emphasizes the financial aspects only. Study of literature and field observations have been made to obtain information related to the problem that occurred in the company. A questionnaire was used as a tool to look at from the side of the customers and workers during the traditional performance measurement is not a measurement element. Performance of the company in 2011 was less than satisfactory, due to a decrease in operating income, which also resulted in the company's net profit declined. Satisfactory results were obtained through questionnaires to customers who indicate that customers have been satisfied with the performance of the company. Questionnaire distributed to workers also showed satisfactory results that affect the company's internal business processes. It is known when the measurement of internal business process perspective, and learning and growth perspective is done. Suggestions and improvements to the company will be adapted to the circumstances of the company.
Pengembangan Kompetensi Sumber Daya Manusia untuk Mencapai Career Ready Professional di Universitas Tanri Abeng Ahmad Azmy
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.971

Abstract

This article discusses the development of competence in achieving organizational goals. This research discusses how the competence development of human resources in achieving the organization's motto, that is Career Ready Proffesional in Tanri Abeng University. This research objective is to analyze the organization's role in developing the human resource competencies in achieving organizational goals. The method used is descriptive. This research compared the theories related to the topic of research with applications that have been carried out and reinforced by previous studies. The results showed that development of human resource competencies needs to be done in achieving organizational goals. Organizational development and change must be done simultaneously and measured the results within a certain time. Both processes require competencies that are required by all members of the organization. Increased competence can be done by providing the process of knowledge transfer between members of the organization. The key of success is the commitment and communication.
Pengaruh Job Involvement dan Job Satisfaction terhadap Organizational Citizenship Behaviour serta Dampaknya pada Knowledge Sharing di PT Indolift Sukses Abadi Tinjung Desy Nursanti; Ebenhaezer Samudera; Fajar Widiansyah
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.972

Abstract

The research was conducted at PT Indolift Sukses Abadi, a folklift distributor that sells and distributes all heavy equipment products. The objective of this study was to determine whether there is any influence of job involvement and job satisfaction on organizational citizenship behavior that impact to knowledge sharing. Data were obtained by distributing a questionnaire to 100 respondents of the company; and then were processed using Path Analysis Technique. Based on this research, job involvement and job satisfaction partially and simultaneously have influence on organizational citizenship behaviour. Then, job satisfaction and organizational citizenship behaviour partially have influence on knowledge sharing. However, job involvement partially has no influence on knowledge sharing. Nevertheless, job involvement, job satisfaction, and organizational citizenship behavior simultaneously have influence on knowledge sharing.
Evaluasi Pelaksanaan Corporate Social Responsibility di PT Bank Rakyat Indonesia (Persero) Tbk Ria Silviani; Rosinta Ria Panggabean
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.973

Abstract

The purposes of this research are to know how Corporate Social Responsibility (CSR) activity was, to know CSR activity using ISO 26000 standard, and to evaluate ISO 26000 reporting and disclosure in PT Bank Rakyat Indonesia (Persero) Tbk using GRI 4.0 standard. The object of this research was PT Bank Rakyat Indonesia (Persero) Tbk. Research used qualitative method with primary data from interview with Divisi Sekretariat Perusahaan KP BRI and annual report dan sustainability report analysis, while secondary data was literature study related with the research. BRI is a BUMN bank that has exclusive program. It is Program Kemitraan dan Bina Lingkungan (PKBL). The guidance of PKBL is Peraturan Menteri Negara BUMN No.PER-20/MBU/2012 about Program Kemitraan BUMN dengan Usaha Kecil dan Program Bina Lingkungan. At the end, the company’s vision and mission supports the CSR company’s activity. BRI has complied with the ISO 26000 standard and has reported the implementation of ISO 26000 standard in accordance with GRI 4.0. (RS)
Pengukuran Orientasi Pasar pada Jenis Usaha Mikro, Kecil, dan Menengah Cecep Hidayat
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.974

Abstract

The problem often faced in measuring market orientation of a business unit is to determine exact indicators of measurement. Small and medium-sized enterprises certainly have different characteristics that require appropriate indicators to measure market orientation. The objective in this study is to determine the dimensions and indicators for measuring market orientation in small and medium enterprise. To achieve the marketing objectives, marketing strategies are formulated that will adapt to internal and external environment. Strategic marketing is a marketing strategy based on market-driven. It means that the market needs is the basis of a marketing strategy. Research applied literature study with primary reference sources journal articles and books that discuss market orientation. Results of this literature study recommend that the dimension of the customer focus and competitor orientation is two dimensions that can be applied to measure market orientation for small and medium enterprises.
Analisis Pengaruh Goal Orientation dan Work Motivation terhadap Work Role Innovation dengan Self-Leadership sebagai Mediator; Studi pada Perusahaan Media (PT. Surya Citra Televisi) Masruroh Masruroh; Andana Sasriya
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.975

Abstract

This research has an aim to discover an understand the influence of Goal Orientation and Work Motivation against Work Role Innovation through Self-leadership at PT. Surya Citra Televisi. PT. Surya Citra Televisi engaged in TV broadcasting sector. To see the influence of Goal Orientation and Work Motivation against Work Role Innovation through Self-leadership, this research use a quantitative approach where questionaire used to collect data from a total of 150 employees correspondent and the research method used is path analysis. This analysis is used to determine how much influence of variables Goal Orientation and Work Motivation to Work Role Innovation through Self-leadership at PT. Surya Citra Televisi. The result found in this research is Goal Orientation does influence significantly to Work Role Innovation at PT. Surya Citra Televisi. Work Motivation does influence significantly to Work Role Innovation at PT. Surya Citra Televisi. The indirect influence of Goal Orientation and Work Motivation through Self-leadership against Work Role Innovation is weak while Self-leadership shows strong influence if it acts as an independent variable. Bacause of that, Selfleadership will be more accurate if it acts as an independent variable along with Goal Orientation and Work Motivation.
Penerapan Balanced Scorecard untuk Menilai Kinerja PT XL Axiata Tbk dalam Mencapai Strateginya Kartika Dewi; Anton Karta Surya
Binus Business Review Vol. 6 No. 2 (2015): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v6i2.976

Abstract

This research is conducted to evaluate performance of PT XL Axiata Tbk using Balanced Score Card. The writer made design and implemented BSC in PT XL Axiata Tbk to convince its vision, mision and strategies are alligned. The method of this research is qualitative descriptive. Primary data were teken through questioners and interviewed with employees and customers.Secondary data were taken from annual report published at company website.The result of this research for Financial Perspective is PT XL Axiata Tbk needs to improve its financial ratio, The result of this research for Customer Perspective is PT XL Axiata Tbk needs to improve its customer satisfaction, The result of this research for Internal Business Process Perspective is PT XL Axiata Tbk needs to maintenance its good result, The result of this research for Learning and Growth is PT XL Axiata Tbk needs to maintenance good working environment. The final conclusion from this research at PT XL Axiata Tbk proved the company performance works toward its strategy, make a continous improvement and make a stable profit through the years taken as a sample.

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