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Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)
Published by Universitas Udayana
ISSN : 23016523     EISSN : 26853809     DOI : -
E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.
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Articles 17 Documents
Search results for , issue "Vol.6, No.3, Juli 2017" : 17 Documents clear
Tim Editorial E-Jurnal Agribisnis dan Agrowisata Pengelola Jurnal
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (64.838 KB)

Abstract

Tim Editorial E-Jurnal Agribisnis dan Agrowisata
Pemberdayaan Masyarakat Desa dengan Usaha Kuliner Tradisional pada Kelompok Boga Ganesha Kabupaten Buleleng MADE SUDANA; I GEDE SETIAWAN ADI PUTRA; NYOMAN PARINING
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (222.077 KB) | DOI: 10.24843/JAA.2017.v06.i03.p07

Abstract

The Village Community Empowerment With Traditional Culinary Business in the Group of Boga Ganesha Buleleng The development of fast food must be balanced with the consumption of traditional foods because fast food is allegedly to be a risk factor for the emergence of various diseases. This study aimed to analyze the behavior of IbIKK group of Boga Ganesha. The choice of location of the research was determined purposively with the consideration that the Boga Ganesha is one of the groups to empower the people with the traditional culinary efforts. The method used in collecting the data in this study was interviews with questionnaire instruments. Based on the research results, the potential of the IbIKK of Boga Ganesha is a kosher, hygienic and healthy traditional food processing. Behavior that was demonstrated by the members can be classified into an excellent category (4,6). The achievement of the implementation of the empowerment program that is included in the category of successful (4,2). Empowerment of program aimed to improve the quality of human resources. In this regard, members of the group should implement their skills so that they can open up business opportunities in order to improve the economy of the family. To support this, the facilitator should use the appropriate method so that all participants can obtain information equally.
Peran Penyuluh Pertanian dalam Pembinaan Kelompok Wanita Tani (KWT) (Kasus Pengolahan Kacang Kace Canavalia pada KWT Karang Sari dan KWT Merta Sari di Desa Nyanglan, Kecamatan Banjarangkan, Kabupaten Klungkung) NI PUTU WULAN SUWARNINGMAS; I DEWA PUTU OKA SUARDI; I GEDE SETIAWAN ADI PUTRA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (121.644 KB) | DOI: 10.24843/JAA.2017.v06.i03.p12

Abstract

The Role of Agricultural Extension in the Development of Women Farmers Group (KWT), (A Case on Kace Canavalia Bean Processing on the KWT of Karang Sari and KWT of Merta Sari in the Village of Nyanglan, Sub-District of Banjarangkan, Regency of Klungkung Agricultural extension is a non formal education conducted by farmers to change the behavior of farmers, so that farmers become more advanced. Effective communication can support the success of agricultural extension, more importantly is to change the attitude and behavior of agricultural communities so that they learn and want to apply the information provided by Agricultural Extension. The objective of the research was to identify the roles of agricultural extension officers in the promotion of Women Farmers Group, either their role as educator, information dissemination/innovator, facilitator, consultant, supervision, monitoring and evaluation. The research was conducted in the KWT of Karang Sari and Merta Sari, the location of the study was chosen by purposive sampling. Selection of respondents was by saturated sampling method in accordance with the number of members of KWT i.e. as many as 14 people, and by using descriptive qualitative analysis method, i.e. the research aimed to provide description and explanation of the variables studied. The findings of the research showed that the role of agricultural extension in the KWT guidance, especially in the processing of Canavalia bean at KWT Karang Sari and Merta Sari has been able to play well in carrying out their duties. Revenue of KWT member of respondent is still below the Minimum Wage of Regency / City (UMK), which is Rp. 1,839,750.00 per month. This means that the extension workers are expected to foster the group of women farmers in processing Canavalia bean to have a high selling value in order to create independence and creativity of farmers in innovating to develop processed Canavalia bean products.
Peranan Persepsi Bauran Pemasaran terhadap Keputusan Pembelian dan Loyalitas Produk Hatten Wines IDA AYU PUTU CITRA DEWI; I GUSTI AYU OKA SURYAWARDANI; PUTU UDAYANI WIJAYANTI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.482 KB) | DOI: 10.24843/JAA.2017.v06.i03.p03

Abstract

The Role of Marketing Mix Perception on the Purchasing Decision and the Product Loyalty to the Hatten Wines Hatten Wines is a local wine-based local alcoholic beverage product that is sought after by tourists visiting Bali. The decline in product sales turnover of Hatten Wines since 2008 lies behind this study. The purpose of the study was to identify the variables that determine the marketing mix decisions on the product purchases and loyalty toHatten Wines and their constituent indicators and determine the role of the marketing mix perceptions on the purchasing decisions and loyalty to the products of Hatten Wines. The study was conducted in Sanur, Kuta and Nusa Dua by distributing questionnaires to 100 foreign tourists. The data were analyzed based on the factor analysis with SPSS 19 program. The findings showed that the marketing mix variables that determine the purchasing decision and the loyalty to the products of Hatten Wines consist of four variables: product, price, promotion, place and distribution. The product variables are formed from five indicators: brand, flavor, packaging, aroma, and product variety. Price variables are formed from three indicators, namely affordability, price conformity with benefits, and price competitiveness. Promotional variables formed from four indicators of promotional services, promotional media, promotional quality, and promotional quantity. Place and distribution variables are made up of three indicators: place of sale, product availability, and ease of access. The role of the marketing mix perceptions on the purchasing decisions and the product loyalty to Hatten Wines can be explained by the variance value of 60,946%, the remaining 39,054% is influenced by other variables that are not incorporated into the model. Improved marketing mix quality is needed to improve the competitiveness of the products of Hatten Wines from those of imported products.
Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 3 Juli 2017 Pengelola Jurnal JAA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (76.703 KB)

Abstract

Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 3 Juli 2017
Pengembangan Kapasitas Subak CuculanSebagai Wahana Belajar Petani di Desa Pemogan Kecamatan Denpasar Selatan Kota Denpasar NANDA AGITA SAPUTRI; I GEDE SETIAWAN ADI PUTRA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (165.339 KB) | DOI: 10.24843/JAA.2017.v06.i03.p08

Abstract

The Development of Subak of Cuculan Capacity as a Learning Facility for Farmers in the Pemogan Village, the Sub-District of South Denpasar, Denpasar City Capacity development is the process of building the capacity of individuals, groups, or organizations. Subak is a farmer organization in Bali. The study aimed to describe the capacity of Subak Cuculan as a learning facility for farmers, to describe the function of learning facility of farmers in Subak Cuculan, to analyze the relationship between Subak Cuculan capacity and the function of learning facility of farmers in the Subak Cuculan, and to analyze the development of Subak Cuculan capacity as an effective farmer learning facility. The research location was determined in Pemogan Village purposively by the population of 50 people and the sample was 44 people based on the slovin formula and the data were analyzed by descriptive analysis and rank spearman statistical test. Subak Cuculan capacity is classified as moderate category.The function of the farmers' learning facility in Subak Cuculan is classified in the high category. Capacity of Subak Cuculan and the learning facility function in Subak Cuculan have significant relation of 59%. Subak Cuculan capacity building efforts can be analyzed in physical and non-physical form by identifying problems, problem formulation, and finding solutions for problem solving. Subak Cuculan members are expected to be more passionate in carrying out their farming and more active in utilizing the learning facility in Subak Cuculan. It is also expected that good cooperation from all related parties, namely Subak Cuculan farmers, the agricultural extension agents in South Denpasar, and the Department of Agriculture and Horticulture of Denpasar City in the development of capacity of Subak Cuculan as a learning facility for the farmers.
Efisiensi Penggunaan Faktor Produksi pada Usahatani Padi Sawah di Subak Sembung Desa Peguyangan Kecamatan Denpasar Utara (Penerapan Analisis Stokastik Frontier) NI MADE RIANA FITRI; DWI PUTRA DARMAWAN; I KETUT SUAMBA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.3, Juli 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.05 KB) | DOI: 10.24843/JAA.2017.v06.i03.p13

Abstract

Efficient Use of Production Factors on Wetland Rice Farming in Subak Sembung, Peguyangan Village, District of North Denpasar(Application of Frontier Stochastic Analysis) Subak Sembung is one of the subaks which get subsidy in the form of seed and fertilizer from the government. The existence of these subsidies allows wastefulness by farmers in the use of production factors. Based on this, a research was conducted that aimed to determine the efficiency of the use of production factors on rice farming in Subak Sembung. Random sampling technique was used to select the sample. The data collection in this study was conducted from October to November 2016. Researchers used the frontier production function and frontier cost functions estimated using the Maximum Likelihood Estimate (MLE) method. The results showed that rice farmers in Subak Sembung were efficient in using the production factor (cut-off value ? 0.7), but not in optimum efficiency condition at the frontier limit. Although farmers did not use production factors optimally, they had the opportunity to achieve optimal productive efficiency. Based on the result of significance with Fastilizer Stochastic analysis, it is known that only variable of land area that have a significant effect on paddy rice production.

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