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All Journal AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment)
Ratnaningtyas, Maria Mahdalena Yulia
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Agriculture, Biological Sciences & Forestry Earth & Planetary Sciences Education Energy Environmental Science

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Strategy for Developing Arabica Coffee Agroindustry in Badung Regency to Enhance Regional Competitiveness Ratnaningtyas, Maria Mahdalena Yulia; Situmeang, Yohanes Parlindungan; Udayana, I Gusti Bagus; Mahardika, Ida Bagus Komang; Mangku, I Gede Pasek; Sanjaya, I Gusti Agus Maha Putra; Dewi , N.K.D.A
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 10 No. 2 (2026)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v10i2.973

Abstract

Coffee is a vital plantation commodity for the Indonesian economy, yet the potential of Arabica coffee in Petang District, Badung Regency, remains underutilized due to a reliance on raw material sales that yield low added value. This study analyzes the current state of the Arabica coffee agroindustry and identifies internal and external factors to inform sustainable development strategies. Utilizing a mixed-methods approach with SWOT analysis and IFE/EFE matrices, data were collected through interviews, observations, and stakeholder questionnaires. The findings reveal that while the industry benefits from high product quality and ideal agroclimatic conditions, it is hindered by limited processing technology, restricted capital access, and weak branding. Consequently, the recommended strategies focus on enhancing post-harvest quality, strengthening farmer institutions, diversifying processed products, and integrating tourism-based marketing to boost the competitiveness and added value of Badung Regency’s Arabica coffee Contribution to Sustainable Development Goals (SDGs):SDG 6: Clean Water and SanitationSDG 11: Sustainable Cities and CommunitiesSDG 13: Climate Action
Co-Authors Dewi , N.K.D.A I Gede Pasek Mangku I Gusti Bagus Udayana Mahardika, Ida Bagus Komang Sanjaya, I Gusti Agus Maha Putra Yohanes Parlindungan Situmeang