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All Journal JIPI (Jurnal Ilmu Perpustakaan dan Informasi) PESHUM
Reza Nawafella Alya Parangu
Universitas Islam Negeri Raden Intan Lampung
Humanities Education Library & Information Science Social Sciences

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Pemanfaatan Media Sosial Instagram sebagai Sarana Promosi Perpustakaan Sekolah di SMAN 15 Bandar Lampung Yuliyana Karo-Karo; Nadirsah Hawari; Reza Nawafella Alya Parangu
PESHUM : Jurnal Pendidikan, Sosial dan Humaniora Vol. 5 No. 4: Juni 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/peshum.v5i4.16811

Abstract

Penelitian ini bertujuan untuk mengetahui pemanfaatan media sosial Instagram sebagai sarana promosi perpustakaan di SMAN 15 Bandar Lampung serta faktor pendukung dan penghambatnya. Metode yang digunakan adalah kualitatif dengan teknik pengumpulan data melalui wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa Instagram telah dimanfaatkan melalui fitur feed dan story untuk menyampaikan informasi kegiatan dan layanan perpustakaan. Namun, pemanfaatannya belum optimal karena masih banyak siswa yang belum mengetahui akun Instagram perpustakaan serta rendahnya interaksi pengguna. Faktor pendukung meliputi upaya pustakawan memanfaatkan sosial media Instagram dalam melakukan promosi perpustakaan dan dukungan pihak sekolah. Sementara itu, faktor penghambat meliputi kurangnya konsistensi dalam pengunggahan konten, tampilan konten yang kurang menarik, serta belum optimalnya pemanfaatan fitur promosi untuk meningkatkan keterlibatan siswa dalam mengakses informasi perpustakaan.
ANALYSIS OF THE ATTITUDES OF UNIVERSITY LIBRARIANS TOWARDS LIBRARY SERVICES: A THEORY OF PLANNED BEHAVIOR APPROACH Dwi Utari Fajariah; Rizka Pitri; Reza Nawafella Alya Parangu
JIPI (Jurnal Ilmu Perpustakaan dan Informasi) Vol 11, No 1 (2026)
Publisher : Progam Studi Ilmu Perpustakaan UIN Sumatera Utara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jipi.v11i1.29846

Abstract

University library service effectiveness is heavily influenced by the psychological dynamics and quality of interaction between librarians and users. However, limited human resources often lead to high workloads and emotional fatigue, reducing responsiveness during peak hours. This study analyzes university librarians' attitudes toward circulation and reference services and identifies their underlying factors using Icek Ajzen’s Theory of Planned Behavior (TPB) framework. Employing a qualitative descriptive method, data were gathered through direct observations, in-depth interviews with librarians at the Institute of Informatics and Business (IIB) Darmajaya Bandar Lampung, documentation, and data triangulation from the library’s suggestion box reports. The integration of TPB indicators reveals distinct behavioral patterns: under attitude toward the behavior, librarians successfully cultivate a welcoming environment through standard greeting courtesies; however, excessive workloads and multitasking significantly diminish service responsiveness during peak periods. Under subjective norms, structured guidance from superiors and a collaborative peer environment serve as vital social pressures that enforce librarian professionalism. Regarding perceived behavioral control, continuous professional training provided by the Indonesian College Library Forum (FPPTI) serves as an essential external resource that enhances librarians' emotional regulation and self-efficacy when handling diverse user characters. The study concludes that while structural constraints impair operational speed, social support and professional training effectively reinforce positive psychological controls and professional attitudes in library services.
Co-Authors Dwi Utari Fajariah Nadirsah Hawari Rizka Pitri Yuliyana Karo-Karo