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All Journal Jurnal Indonesia Raya SMART : Jurnal Teknologi Informasi dan Komputer
Susi Handayani
Universitas Ratu Samban, Bengkulu, Indonesia
Religion Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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Utilization of Sensors and IoT in Smart Agriculture: A Systematic Literature Review (2017–2022) Parwito Parwito; Edi Susilo; Andreani Kinata; Susi Handayani
SMART : Jurnal Teknologi Informasi dan Komputer Vol. 1 No. 2 (2022): July-December
Publisher : Gayaku Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58222/h2s5qg97

Abstract

The global agricultural landscape is undergoing a paradigm shift toward "Agriculture 4.0," where data-driven decisions replace traditional intuition. This transformation is underpinned by the integration of sensor technology and the Internet of Things (IoT). This article presents a comprehensive systematic literature review (SLR) of research published between 2017 and 2022, focusing on the technical nuances of sensors, network architectures, and their socio-economic impacts. By analyzing over 20 key publications, the study identifies a transition from resistive to capacitive sensing technologies and the dominance of LPWAN protocols in large-scale farming. The findings highlight that IoT integration leads to a 30-40% increase in productivity and a significant reduction in resource waste. This review provides a strategic roadmap for implementing smart farming solutions, emphasizing the need for infrastructure development and digital literacy in developing economies like Indonesia..
Social Media Utilization Strategy for Marketing Makeup Artist (MUA) Services among PKK Women in Sumber Agung Village, North Bengkulu Regency Andreani Kinata; Susi Handayani; Parwito Parwito; Edi Susilo
Jurnal INDONESIA RAYA (Pengabdian pada Masyarakat Bidang Sosial, Humaniora, Kesehatan, Ekonomi dan Umum) Vol. 7 No. 1 (2026)
Publisher : Perkumpulan Dosen Muda Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/indonesiaraya.7.1.9-14

Abstract

Social media offers a low-cost opportunity for rural service-based microenterprises to expand market reach and build customer trust. This community service initiative aimed to formulate a practical social media marketing strategy for members of the Family Welfare Empowerment (PKK) group in Sumber Agung Village, Arma Jaya District, North Bengkulu Regency who provide or are interested in developing makeup artist (MUA) services. The program formulation was conducted through market mapping, platform selection, content planning, local branding, customer communication design and a four-week training plan. The resulting strategy differentiates platform functions: Instagram as a visual portfolio and branding channel, TikTok for short-form reach, Facebook for local community exposure and WhatsApp Business for service conversion and customer communication. Content priorities include before-and-after portfolios, local bridal makeup, short educational tips, geotagging, local hashtags, testimonials and transparent service packages. The training plan emphasizes smartphone photography, business-account optimization and short-video production. This integrated strategy provides a practical framework for strengthening the visibility, credibility and market accessibility of village-based MUA services while supporting women’s creative-economy activities
Co-Authors Andreani Kinata Andreani Kinata Edi Susilo Parwito