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All Journal J-ESA (Jurnal Ekonomi Syariah) SEWAGATI: Jurnal Pengabdian Kepada Masyarakat Jurnal Penelitian, Pengabdian dan Pemberdayaan Masyarakat
Syahrul Alamsyah
Universitas Muhammadiyah Bima
Religion Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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MEMBONGKAR STRATEGI PEMBELIAN KONSUMEN: PENGARUH DAYA TARIK IKLAN, KUALITAS PRODUK, DAN HARGA PADA FITUR TIKTOK SHOP Nursani sani; Khas Sukma Mulia; Muhammad Akbar; Rizky Amelia; Syafruddin Syafruddin; Fajrin Hardinandar; Muhammad Rizkan; Syahrul Alamsyah
J-ESA (Jurnal Ekonomi Syariah) Vol. 8 No. 1 (2025): Juni
Publisher : Program Studi Ekonomi Syariah IAI Muhammadiyah Bima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52266/jesa.v8i1.4542

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh daya tarik iklan, kualitas produk, dan harga, terhadap keputusan pembelian pada Fitur TikTok Shop. Pendekatan yang digunakan adalah kuantitatif deskriptif dengan responden penelitian adalah mahasiswa yang merupakan pengguna aktif fitur TikTok Shop. Pengumpulan data dilakukan melalui penyebaran kuesioner, dan analisis data dilakukan menggunakan perangkat lunak SPSS melalui serangkaian uji, seperti uji validitas, reliabilitas, normalitas, serta analisis regresi linier berganda untuk menguji hipotesis. Hasil penelitian menunjukkan bahwa daya tarik iklan, kualitas produk, dan harga berpengaruh positif dan signifikan terhadap keputusan pembelian. Temuan ini menegaskan pentingnya penerapan strategi periklanan yang menarik, penyediaan produk yang berkualitas, serta penetapan harga yang kompetitif dalam meningkatkan keputusan pembelian konsumen di fitur TikTok Shop. Penelitian ini diharapkan dapat memberikan kontribusi bagi pelaku usaha dalam mengoptimalkan strategi pemasaran digital, khususnya melalui media sosial berbasis video pendek seperti TikTok.
Pelatihan SAP2000 dalam Desain Jembatan Truss Baja Syahrul Alamsyah; Wira Setiawan; Sulis Syaputri; Muh Apriansya
Jurnal Penelitian, Pengabdian dan Pemberdayaan Masyarakat Vol. 2 No. 2 (2025): Jurnal Penelitian, Pengabdian dan Pemberdayaan Masyarakat (JP3M)
Publisher : Yayasan Assyifa Assyaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71301/jp3m.v2i2.192

Abstract

Pelatihan perangkat lunak SAP2000 menjadi penting dalam rangka meningkatkan kompetensi mahasiswa teknik sipil dalam perancangan struktur jembatan, khususnya jembatan truss baja. Artikel ini membahas pelaksanaan pelatihan SAP2000 yang difokuskan pada desain jembatan rangka (truss) baja, mencakup pemodelan geometri, pembebanan, analisis struktur, dan interpretasi hasil. Hasil pelatihan menunjukkan peningkatan pemahaman mahasiswa terhadap konsep desain struktur dan penggunaan perangkat lunak berbasis analisis elemen hingga (FEA). Pelatihan ini juga memperkuat keterampilan teknis yang relevan dengan dunia kerja teknik sipil masa kini.
Promoting Equitable Scholarship Literacy through an Integrated Webinar Series on the Tatra Academy Digital Platform Khairunnas Khairunnas; Syahrul Alamsyah; Hilyatul Mustafidah; Husnatul Mahmudah
SEWAGATI: Jurnal Pengabdian kepada Masyarakat Vol 4 No 3 (2025): SEWAGATI: Jurnal Pengabdian kepada Masyarakat
Publisher : Sarau Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61461/sjpm.v4i3.143

Abstract

Unequal access to international scholarship information remains a significant barrier in Indonesia. This community service program aimed to promote equitable scholarship literacy through a digital mentoring approach via the Tatra Academy platform. The program followed four stages: needs identification via Instagram, resource planning, online implementation via Zoom and YouTube, and demographic evaluation. Analysis of 1,102 cleaned registrants revealed a broad nationwide reach, including participants from frontier and underdeveloped (3T) regions. The program demonstrated high inclusivity across generations, engaging 369 participants under age 20 and 34 participants over age 40, supporting lifelong learning. The initial session on Hungary and Poland scholarships recorded the highest enthusiasm, followed by the AAS/MANAKI series and technical guides for essays and CVs. Findings show that digital platform integration effectively overcomes geographic barriers, democratizes information access, and supports inclusive human resource development.
Pelatihan Pemanfaatan Canva bagi Guru TK dalam Pengembangan Media Pembelajaran di TK Rabiatul Aulad Hilyatul Mustafidah; Khairunnas; Syahrul Alamsyah; Retno Ningsih
SEWAGATI: Jurnal Pengabdian kepada Masyarakat Vol 5 No 2 (2026): SEWAGATI: Jurnal Pengabdian kepada Masyarakat
Publisher : Sarau Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61461/sjpm.v5i2.175

Abstract

Limited teacher digital skills meant that fine-motor learning media at Rabiatul Aulad Kindergarten largely relied on worksheets from books and the internet that were not always aligned with children's needs. This community service program aimed to improve teachers' ability to design fine-motor learning media using Canva. The program included needs identification, material delivery, demonstrations, guided practice, and evaluation through observation and a product rubric. Participants practiced developing coloring, line-tracing, picture-matching, pasting, cutting, and bead-pattern cards with difficulty levels adjusted to children's ages. After the training, participants could use basic Canva features, write instructions, arrange visual elements, and produce print-ready media. Several participants also applied their design skills to business promotional content. The findings indicate a descriptive change in participants' abilities, but no quantitative improvement can be claimed because structured pre- and post-tests were unavailable. Mentoring, a shared design library, quantitative evaluation, and classroom testing are recommended to sustain the program.
Co-Authors Hardinandar, Fajrin Hilyatul Mustafidah Husnatul Mahmudah Khairunnas Khairunnas Khairunnas Khas Sukma Mulia Muh Apriansya Muhammad Akbar Muhammad Rizkan Nursani sani Retno Ningsih Rizky Amelia Sulis Syaputri Syafruddin Syafruddin Wira Setiawan