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All Journal Jumat Ekonomi: Jurnal Pengabdian Masyarakat TSURAYYA: Journal of Education, Economy and Religia
Nisfu Laily Shofiatujidda
Universitas KH. A. Wahab Hasbullah
Economics, Econometrics & Finance Education Social Sciences Other

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THE MEDIATING ROLE OF BURNOUT IN THE RELATIONSHIP BETWEEN COMPENSATION AND SERVICE QUALITY AT KABUH COMMUNITY HEALTH CENTER Nisfu Laily Shofiatujidda; Wisnu Mahendri; Emmanuel E. Uye
TSURAYYA: Journal Education, Economy and Religia Vol. 1 No. 2 (2026): May: TSURAYYA: Journal Education, Economy and Religia
Publisher : PT. Cadas Insan Madani

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Abstract

This study examines the effect of compensation on service quality at Puskesmas Kabuh, Jombang, by testing burnout as a mediating variable. Using a quantitative explanatory research design with cross-sectional approach, the sample comprised permanent and contract employees selected through purposive sampling. Data were collected using Likert scale questionnaires and analyzed using PLS-SEM. The findings revealed that compensation has a significant positive effect on burnout, yet the direct effect of compensation on service quality is not significant. Conversely, burnout has a significant positive effect on service quality. Burnout fully mediates the effect of compensation on service quality with a significant mediation effect. The research model explains a substantial proportion of service quality variation. These findings suggest that service quality at Puskesmas Kabuh is currently maintained through unsustainable psychological sacrifice of employees, necessitating management to develop workload management and psychological support programs alongside compensation improvements.
Pemberdayaan Optimalisasi Branding dan Pemasaran Digital Produk Lokal BUMDes Desa Bicak melalui TikTok, Website, dan Penguatan Identitas Visual Produk Primaadi Airlangga; Munawarah Munawarah; Siti Sufaidah; Muhammad Fatich; Mutawakkil Alallah; Nisfu Laily Shofiatujidda; Purwatiningsih Purwatiningsih; Amanatus Salamah
Jumat Ekonomi: Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2026): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/abdimasekon.v7i1.6285

Abstract

Government Regulation Number 11 of 2021 concerning Village-Owned Enterprises (BUMDes) emphasizes the strategic role of BUMDes in strengthening village economic independence and community welfare. Bicak Village, Trowulan District, Mojokerto Regency, has local product potential in the form of knitting, ecoprint, and accessories. However, the marketing process still faced several obstacles, including limited branding identity, lack of attractive visual promotion media, and suboptimal use of digital platforms. This community service activity aimed to strengthen branding and digital marketing capacity through participatory-collaborative methods involving BUMDes managers, vocational high school students majoring in visual communication design, PKK members, and local business actors. The program was attended by 50 participants consisting of 10 BUMDes administrators, 20 vocational students, 15 PKK members, and 5 local MSME actors. Activities included digital marketing socialization, TikTok content training, product photography workshops, development of logos, hangtags, brochures, and marketing websites. Evaluation was conducted through activity observations, pretest–posttest questionnaires, documentation of participants' practical work, reflective discussions, and participant feedback on the implementation of the training program. The results showed an increase in participants’ understanding of digital marketing from an average score of 58.4 to 84.6. In addition, TikTok promotional content, product photo, website catalog product, and branding media in the form of logos and hangtags were successfully produced and used by BUMDes. This program contributed to improving participants’ digital promotion skills and strengthening the branding identity of local products in Bicak Village
Co-Authors Amanatus Salamah Emmanuel E. Uye Mahendri, Wisnu Muhammad Fatich Munawarah Munawarah Mutawakkil Alallah Primaadi Airlangga Purwatiningsih Purwatiningsih Siti Sufaidah