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All Journal International Journal of Nusantara Islam ADINDAMAS: Jurnal Pengabdian Kepada Masyarakat International Journal of Nusantara Islam
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The Effect of Price Earning Ratio, Dividend Payout Ratio, and Debt to Equity Ratio on Firm Value in Non-Cyclical Consumer Companies Muhammad Tsani Abdul Hakim; Depi Hasanah; Muhammad Anton Athoillah; Setia Mulyawan; Iwan Setiawan
International Journal of Nusantara Islam Vol 14 No 1 (2026): International Journal of Nusantara Islam
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/ijni.v14i1.51473

Abstract

The growth in the number of sharia investors and the increase in the market capitalization of sharia stocks in Indonesia reflect a high interest in Islamic-based investments, particularly in the defensive primary consumer goods sector (non-cyclical consumer goods). Amid this trend, it is important to understand the fundamental factors that influence company value, so that investors can make more rational decisions and company management can increase their stock market value. This study aims to examine the effect of Price to Earnings Ratio (PER), Dividend Payout Ratio (DPR), and Debt to Equity Ratio (DER) on company value, proxied by Price to Book Value (PBV), in non-cyclical consumer sector companies consistently listed in the Indonesian Sharia Stock Index (ISSI) during the 2016–2020 period. The study sample consisted of 15 companies with a total of 75 panel data observations. The analysis was conducted using panel data regression with fixed effects. The results showed that DER had a significant positive effect on company value, whereas PER and DPR did not. Simultaneously, these three variables influenced company value. These results reinforce signaling theory, where a high debt structure can be perceived as an indicator of management confidence in the company's prospects. This research contributes to the growing literature on Islamic finance, focusing on strategic and stable sectors in the capital market.
The Effect of Price Earning Ratio, Dividend Payout Ratio, and Debt to Equity Ratio on Firm Value in Non-Cyclical Consumer Companies Muhammad Tsani Abdul Hakim; Depi Hasanah; Muhammad Anton Athoillah; Setia Mulyawan; Iwan Setiawan
International Journal of Nusantara Islam Vol 14 No 1 (2026): International Journal of Nusantara Islam
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/ijni.v14i1.51473

Abstract

The growth in the number of sharia investors and the increase in the market capitalization of sharia stocks in Indonesia reflect a high interest in Islamic-based investments, particularly in the defensive primary consumer goods sector (non-cyclical consumer goods). Amid this trend, it is important to understand the fundamental factors that influence company value, so that investors can make more rational decisions and company management can increase their stock market value. This study aims to examine the effect of Price to Earnings Ratio (PER), Dividend Payout Ratio (DPR), and Debt to Equity Ratio (DER) on company value, proxied by Price to Book Value (PBV), in non-cyclical consumer sector companies consistently listed in the Indonesian Sharia Stock Index (ISSI) during the 2016–2020 period. The study sample consisted of 15 companies with a total of 75 panel data observations. The analysis was conducted using panel data regression with fixed effects. The results showed that DER had a significant positive effect on company value, whereas PER and DPR did not. Simultaneously, these three variables influenced company value. These results reinforce signaling theory, where a high debt structure can be perceived as an indicator of management confidence in the company's prospects. This research contributes to the growing literature on Islamic finance, focusing on strategic and stable sectors in the capital market.
Pelatihan Dan Pendampingan Penerapan Etika Pemasaran Islam Dalam Digital Marketing Bagi Pelaku UMKM Desa Karyamekar Kecamatan Pasirwangi Kabupaten Garut Frilla Gunariah; Depi Hasanah; Meri Rusdiani; Nisa Raudatul Janah; Arian Zikri
ADINDAMAS: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2026): ADINDAMAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : STIE Syariah Indonesia Purwakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37726/g0etn930

Abstract

Pemanfaatan digital marketing oleh UMKM di pedesaan masih menghadapi berbagai tantangan, seperti keterbatasan literasi digital, kurangnya pemahaman strategi pemasaran online, serta minimnya kesadaran akan pentingnya etika dalam aktivitas pemasaran. Kegiatan pengabdian kepada masyarakat ini dilaksanakan di Desa Karyamekar, Kabupaten Garut, pada tanggal 14–15 November 2025 dengan tujuan meningkatkan pemahaman dan kemampuan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) dalam menerapkan etika pemasaran Islam pada aktivitas digital marketing mereka. Program ini meliputi pelatihan konseptual mengenai prinsip-prinsip etika pemasaran Islam seperti kejujuran, keadilan, transparansi, serta larangan penipuan dan pendampingan praktik dalam membuat konten pemasaran digital yang sesuai dengan nilai-nilai syariah. Metode pelaksanaan terdiri dari ceramah, diskusi interaktif, studi kasus, serta praktik langsung menggunakan platform digital. Hasil kegiatan menunjukkan peningkatan sebesar 85% pengetahuan peserta mengenai etika pemasaran Islam, keterampilan dalam membuat konten digital yang etis, serta kemampuan memanfaatkan media sosial untuk promosi yang lebih amanah dan efektif. Kegiatan ini diharapkan dapat mendorong terciptanya ekosistem pemasaran UMKM yang lebih beretika, berkelanjutan, dan berdaya saing.
Co-Authors Arian Zikri Frilla Gunariah iwan setiawan Meri Rusdiani Muhammad Anton Athoillah Muhammad Tsani Abdul Hakim Nisa Raudatul Janah Setia Mulyawan, Setia