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All Journal Journal of Economics, Business, & Accountancy Ventura PEKAT : Jurnal Pengabdian Kepada Masyarakat
Wiwin Rosmawati
Universitas Jenderal Soedirman
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Environmental Science Health Professions Mathematics Public Health Social Sciences Other

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Peningkatan Skill Literasi Digital Kepada Content Creator Binaan Tampil Warta Norma Amalia; Muhammad Syaiful Aliim; Resya Nur Intan Putri; Muhammad Syah Fibrika Ramadhan; Agung Mubyarto; Hari Siswantoro; Wiwin Rosmawati
PEKAT: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2026): October
Publisher : Puslitbang Sinergis Asa Professional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37148/pekat.v5i2.137

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan literasi digital bagi para content creator binaan Tampil Warta melalui pelatihan empat pilar literasi digital. Metode yang diterapkan meliputi pelatihan interaktif, diskusi, simulasi kasus, serta evaluasi menggunakan instrumen pre-test dan post-test. Sasaran peserta adalah para content creator yang tergabung dalam program pembinaan Tampil Warta sebanyak 10 orang. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta pada keempat aspek literasi digital, yaitu digital culture, digital skills, digital ethics, dan digital safety. Berdasarkan analisis data, terjadi penambahan skor rata-rata pada setiap instrumen penilaian sebesar 80% dibandingkan skor awal, yang menunjukkan keberhasilan proses transfer pengetahuan selama pelatihan. Kegiatan pengabdian ini berhasil memperkuat kapasitas content creator dalam menghadapi tantangan dunia digital dan mendorong terbentuknya ekosistem digital yang lebih aman, etis, dan produktif.
E-Business Innovation on SME Resilience Model: The Moderating Role of Financial Literacy Wiwin Rosmawati; Loso Judijanto; Amilusholihah; Encep Sopandi; Zainal Arifin; Fandi Achmad
Journal of Economics, Business, and Accountancy Ventura Vol. 28 No. 1 (2025): April-July 2025
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v28i1.4729

Abstract

In the era of advanced digitalization, the ability of SMEs to adapt and adopt e-business innovation is a key factor to survive and compete in the global market. This study aims to determine the effect of e-business innovation in improving the resilience of SMEs and explore the extent to which financial literacy moderates the relationship between the adoption of e-business innovation and SME resilience. This research was conducted in the printing sector of Malang City, Indonesia, which has around 2,145 printing SMEs based on data from the Malang City Cooperative Office in 2023. The research method uses a quantitative approach with a Structural Equation Model (SEM) assisted by the Smart PLS application. The sampling technique used purposive sampling with a sample of 100 SMEs selected based on criteria such as business size, level of e-business technology adoption, and financial literacy. The results showed that the variables studied had a significant and positive effect so that it was accepted. In addition, strong financial literacy can strengthen the relationship between e-business innovation and SME resilience. These findings underscore the importance of improving financial literacy among SMEs as part of the strategy to maximize the benefits of ebusiness innovation in improving SMEs' business resilience. 
Co-Authors Agung Mubyarto Amilusholihah Encep Sopandi Fandi Achmad Hari Siswantoro Loso Judijanto Muhammad Syah Fibrika Ramadhan Muhammad Syaiful Aliim Norma Amalia Resya Nur Intan Putri Zainal Arifin