Muhammad Zaki
Universitas Muhammadiyah Bandung

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Komunikasi Digital Berbasis Nilai: Studi tentang Peran Mahasiswa Program Studi Manajemen Angkatan 2023 Universitas Muhammadiyah Bandung sebagai Mobile Citizen dan Mobile Beacon di Era Media Sosial Lanina Pratiwi; Muhammad Zaki; Nuri Triani Anggraeni; Sofa Parihah Nurasiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/ecmded79

Abstract

The rapid development of digital technology has transformed communication patterns, particularly through the use of social media as a platform for information sharing and interaction. This phenomenon requires university students not only to possess digital literacy skills but also to apply ethical principles in digital communication. This study aims to analyze the role of Management Study Program students from the Class of 2023 at Universitas Muhammadiyah Bandung as mobile citizens and mobile beacons in the era of social media. The study employed a quantitative approach using a descriptive survey method. Data were collected through questionnaires distributed to 87 respondents selected using the proportionate stratified random sampling technique. The findings indicate that most students demonstrate responsible digital communication practices by verifying information before sharing it, applying the principle of tabayyun, utilizing digital technology for self-development, and contributing to a positive digital environment through the dissemination of educational and Islamic values-based content. However, the use of social media to support academic activities still requires further optimization. The findings suggest that the internalization of Islamic values contributes to shaping students into critical, ethical, and responsible digital citizens.
Analisis Manajemen Risiko pada UMKM Konveksi YouthStruggle (YS), Tanjungsari, Kabupaten Sumedang Muhammad Luthfi Mubarrok; Muhammad Zaki; Asep Rizal Maulana; Panji Setia Meijaya; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/5aevf807

Abstract

YouthStruggle (YS), a micro-scale garment business established in 2023 in Jl. Mandi, Tanjungsari, faces various business risks due to market dynamics and its labor-intensive production process. This study aims to identify operational, financial, human resource, and market risks in YS and determine appropriate mitigation strategies. The research employs a qualitative descriptive approach through observations, semi-structured interviews with the owner, and documentation of production activities. Data were analyzed using the Miles and Huberman model and a 3×3 risk matrix. The findings reveal that the most prominent risks occur in operational activities, including delays in raw material supply, machine breakdowns, and inconsistent product quality. Financial risks arise from limited capital and manual bookkeeping, while human resource risks relate to low skill levels and worker turnover. Market risks stem from changing fashion trends and competition from imported products. Most risks fall into the high category, requiring immediate mitigation. Recommended strategies include supplier diversification, scheduled machine maintenance, skills training, financial digitalization, and strengthened digital marketing.