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All Journal Ekopedia: Jurnal Ilmiah Ekonomi Jejak digital: Jurnal Ilmiah Multidisiplin
Lanina Pratiwi
Universitas Muhammadiyah Bandung
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Komunikasi Digital Berbasis Nilai: Studi tentang Peran Mahasiswa Program Studi Manajemen Angkatan 2023 Universitas Muhammadiyah Bandung sebagai Mobile Citizen dan Mobile Beacon di Era Media Sosial Lanina Pratiwi; Muhammad Zaki; Nuri Triani Anggraeni; Sofa Parihah Nurasiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/ecmded79

Abstract

The rapid development of digital technology has transformed communication patterns, particularly through the use of social media as a platform for information sharing and interaction. This phenomenon requires university students not only to possess digital literacy skills but also to apply ethical principles in digital communication. This study aims to analyze the role of Management Study Program students from the Class of 2023 at Universitas Muhammadiyah Bandung as mobile citizens and mobile beacons in the era of social media. The study employed a quantitative approach using a descriptive survey method. Data were collected through questionnaires distributed to 87 respondents selected using the proportionate stratified random sampling technique. The findings indicate that most students demonstrate responsible digital communication practices by verifying information before sharing it, applying the principle of tabayyun, utilizing digital technology for self-development, and contributing to a positive digital environment through the dissemination of educational and Islamic values-based content. However, the use of social media to support academic activities still requires further optimization. The findings suggest that the internalization of Islamic values contributes to shaping students into critical, ethical, and responsible digital citizens.
Mengelola Risiko Kos-Kosan Mahasiswa dengan Pendekatan ISO 31000: Studi Kasus Sekitar Kampus Bandung Ayesa Aulia Sofwa; Sanita Putri; Lanina Pratiwi; Siska Amelia; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/0dhned71

Abstract

This study examines the implementation of ISO 31000–based risk management in boarding house businesses located in a developing suburban area in Bandung Regency. Boarding house operators commonly face risks such as delayed rental payments, facility damage, fluctuating occupancy, legal and administrative issues, and building safety concerns. Using a qualitative descriptive method and a case study approach, this research identifies, analyzes, evaluates, and treats risks according to ISO 31000 principles. The results show that the main risks include financial, operational, legal, tenant-related, and environmental safety risks. Recommended mitigation strategies include digital payment systems, routine facility maintenance, written rental agreements, improved security, and emergency procedures. Applying structured risk management enhances business continuity, service quality, and tenant trust.
Penerapan Manajemen Risiko Berbasis ISO 31000 pada Laundry Service: Studi Kasus Laundry Service Prima Wush Sanita Putri Yaperta; Ayesa Aulia Sofwa; Lanina Pratiwi; Siska Amelia; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/5vry8b30

Abstract

Penelitian ini bertujuan untuk menganalisis penerapan manajemen risiko berbasis ISO 31000:2018 pada usaha jasa laundry dengan menggunakan Laundry Service Prima Wush sebagai studi kasus. Penerapan manajemen risiko menjadi sangat penting dalam menghadapi ketidakpastian operasional, persaingan usaha, serta risiko yang berkaitan dengan kualitas layanan dan kepuasan pelanggan. Penelitian ini menggunakan metode deskriptif kualitatif dengan pendekatan studi kasus melalui tahapan identifikasi risiko, analisis risiko, evaluasi risiko, dan mitigasi risiko sesuai dengan prinsip-prinsip ISO 31000. Hasil penelitian menunjukkan bahwa Laundry Service Prima Wush menghadapi beberapa risiko utama, antara lain keterlambatan proses pencucian, kerusakan atau kehilangan pakaian pelanggan, penetapan harga yang kurang kompetitif, serta kelelahan karyawan akibat beban kerja yang tinggi. Melalui penerapan manajemen risiko berbasis ISO 31000, perusahaan mampu menerapkan strategi mitigasi seperti perawatan mesin secara berkala, diversifikasi pemasok bahan pembersih, peningkatan standar operasional prosedur (SOP), serta pengelolaan jadwal kerja karyawan yang lebih efektif.
Penerapan Manajemen Risiko Berbasis ISO 31000 Pada UMKM Jasa Les Calistung & Mengaji Rumahan : Studi Kasus Rumah Calistung Ceria Siska Amelia; Lanina Pratiwi; Ayesa Aulia Sofwa; Shanita Putri Yaperta; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/58dnw125

Abstract

This study aims to analyze the implementation of ISO 31000–based risk management in a home-based micro tutoring business, with a case study of Rumah Calistung Ceria. This research employs a qualitative descriptive approach through observation, interviews, and simple documentation. The risk management process follows the ISO 31000 framework, including risk identification, risk analysis, risk evaluation, and risk treatment. The results show that the business faces 40 identified risks originating from learning activities, operational processes, human resources, financial aspects, and communication and reputation. Several risks are classified as high and very high, particularly sudden student absences, frequent schedule changes, communication issues with parents, tutor fatigue, and limited learning space. The application of ISO 31000 assists the tutoring business in prioritizing risks and developing structured mitigation strategies, thereby improving service quality, learning safety, communication effectiveness, and long-term business sustainability.
Analisis Manajemen Risiko Berbasis ISO 31000 pada Sanggar Kegiatan Seni Anak: Studi Kasus Sanggar Crayon Lanina Pratiwi; Siska Amelia; Sanita Putri Yaperta; Ayesa Sofwa Aulia; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/tqjahy89

Abstract

This study examines the implementation of ISO 31000-based risk management at Sanggar Crayon, a children’s art studio. The studio faces operational, financial, marketing, human resources, and legal/administrative risks that may affect its operations and sustainability. Data were collected through in-depth interviews, field observations, and document analysis, then assessed using a Likelihood × Impact matrix. Findings indicate several high and very high-level risks requiring immediate mitigation, such as strengthening operational procedures, providing emergency funds, managing resources, and enhancing communication with instructors, parents, and suppliers. This approach enables effective risk control, minimizes negative impacts, and supports smooth operations, child safety, parental satisfaction, and the sustainability of Sanggar Crayon.
Inovasi Strategis di Era Digital:Mengintegrasikanalat AI ke dalam Strategi Berbasis SWOT untuk Keunggulan Kompetitif: Bukti dari Café Majas Space and Resto, Kota Bandung Amira Muthi Ghassani; Lanina Pratiwi; Panji Setia Meijaya
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 5 (2026): AGUSTUS-SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/ktfqaa09

Abstract

The development of artificial intelligence (AI) technology has encouraged culinary micro, small, and medium enterprises (MSMEs) to integrate AI utilization into SWOT-based competitive strategies to sustain competitive advantage. This study aims to analyze the effect of SWOT-Based Strategy, AI Tool Usage, and Innovation Orientation on Sustainable Competitive Advantage at Café Majas Space and Resto, both partially and simultaneously. The study employs a quantitative approach with an associative-causal design, involving 37 respondents selected through purposive sampling. Data were collected using a five-point Likert-scale questionnaire and analyzed using multiple linear regression with IBM SPSS Statistics. The results show that AI Tool Usage and Innovation Orientation have a significant positive partial effect on Sustainable Competitive Advantage, while SWOT-Based Strategy shows no significant partial effect. However, simultaneous testing reveals that all combinations of independent variables, including those involving SWOT-Based Strategy, have a significant positive effect on Sustainable Competitive Advantage, with the overall model explaining 60.5% of the variance (Adjusted R² = 0.569). These findings affirm that sustainable competitive advantage among culinary MSMEs in the digital era requires the simultaneous integration of SWOT-based strategy, AI technology utilization, and organizational innovation orientation.
Co-Authors Alfiana Amira Muthi Ghassani Ayesa Aulia Sofwa Ayesa Sofwa Aulia Muhammad Zaki Nuri Triani Anggraeni Panji Setia Meijaya Sanita Putri Sanita Putri Yaperta Shanita Putri Yaperta Siska Amelia Sofa Parihah Nurasiah