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All Journal IKA BINA EN PABOLO : PENGABDIAN KEPADA MASYARAKAT Journal of E-business and Management Science
Ervana Chyrine
Universitas insan Pembangunan Indonesia
Aerospace Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Public Health Social Sciences

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PELATIHAN MANAJEMEN KEUANGAN DAN PEMASARAN DIGITAL BAGI PELAKU USAHA SABLON PADA DESA KADU, CURUG TANGERANG Siti Maesaroh; Sucipto Basuki; Jainuri Jainuri; Winanti Winanti; Sukriyah Sukriyah; Dhaniel Hutagalung; Nuri Wiyono; Nelson Silitonga; Ryan Lucky Bahara Pasaribu; Alexandro Pardamean Simorangkir; Wilmar Tumimbang; Evan Parulian; Ervana Chyrine; Sri Lestari; Miyv Fayzhall; Sakhroji Sakhroji; Riyanto Riyanto
JURNAL PKM IKA BINA EN PABOLO Vol 6, No 2: PENGABDIAN KEPADA MASYARAKAT | JULI 2026
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ikabinaenpabolo.v6i2.9527

Abstract

Masih banyaknya pelaku usaha sablon di Desa Kadu, Curug, Tangerang yang menghadapi permasalahan dan kendala pengelolaan keuangan dan pemasaran produk akibat kurangnya literasi dan kemampuan menyusun laporan keuangan dan minimnya pemanfaatan teknologi digital. Kegiatan pengabdian masyarakat ini bertujuan untuk memberikan pemahaman, pengetahuan dan meningkatkan kemampuan para pelaku usaha dalam pengelolaan keuangan dengan baik dan benar serta pemanfaatan media pemasaran digital melalui media smarphone.  Kegiatan diikuti oleh 22 orang pelaku usaha, 4 orang mahasiswa dan 15 orang dosen. Metode yang digunakan melalui metode ceramah, praktik langsung, pendampingan dan diskusi interaktif. Hasil kegiatan menunjukkan para peserta memahami, mengerti dan mengimplementasikan pencatatan transaksi keuangan, pengelolaan arus kas, perencanaan anggaran dan pemasaran secara digital melalui media sosial dan marketplace dengan smartphone. Diharapkan peserta memiliki usaha yang berkelanjutan dan meningkat serta berdaya saing di era digital. Kegiatan berlangsung dengan lancar dan antusiasme peserta sangat tinggi terbukti semua peserta mengikuti kegiatan hingga akhir acara
The Influence of Work Climate and Compensation on Employee Performance at PT. XYZ Sri Lestari; Ervana Chyrine; Winanti Winanti; Sakhroji Sakhroji; Ahmad Fauji; Beby Tiara; Jumiran Jumiran
Journal of E-business and Management Science Vol. 4 No. 1 (2026): June 2026
Publisher : PT. BERBAGI TEKNOLOGI SEMESTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61098/jems.v4i1.342

Abstract

Employee performance is a crucial factor in determining an organization's success in achieving its goals. Factors influencing employee performance include work climate and compensation. This study aims to analyze the influence of work climate and compensation on employee performance. The research method used was a quantitative approach, with data collection techniques through distributing questionnaires to employees. Data analysis was conducted using multiple linear regression. The results show that work climate and compensation have a positive and significant effect on employee performance, both partially and simultaneously. The more conducive the work climate and the better the compensation provided by the company, the higher employee performance)
The Influence of Outlets and Promotions on Sales of XYZ Brand Four-Wheeled Vehicles in the Tangerang Region Sri Lestari; Sakhroji Sakhroji; Ervana Chyrine; Winanti Winanti; Ahmad Fauji; Beby Tiara; Jumiran Jumiran
Journal of E-business and Management Science Vol. 4 No. 1 (2026): June 2026
Publisher : PT. BERBAGI TEKNOLOGI SEMESTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61098/jems.v4i1.343

Abstract

Four-wheeled vehicle sales are one indicator of the success of automotive companies in facing increasingly competitive business conditions. Outlet and promotional factors are important elements that can influence consumer purchasing decisions, thus impacting sales levels. This study aims to analyze the influence of outlets and promotions on four-wheeled vehicle sales. The research method used is a quantitative method with a survey approach. Data were obtained by distributing questionnaires to consumers who purchased four-wheeled vehicles at the dealerships being studied. Data analysis techniques used validity tests, reliability tests, multiple linear regression analysis, and the coefficient of determination. The results show that outlets have a positive and significant effect on four-wheeled vehicle sales, with an influence of 83.9% on sales and an influence of promotions of 83.9% on sales levels. Promotions also proved to have a positive and significant effect on sales. Simultaneously, outlets and promotions have a significant influence on increasing four-wheeled vehicle sales. These findings indicate that the availability of strategic outlets, adequate facilities, good service quality, and effective promotional activities can increase consumer interest and purchasing decisions. Therefore, companies need to optimize outlet management and promotional strategies to increase competitiveness and achieve sales targets
Co-Authors Ahmad Fauji Alexandro Pardamean Simorangkir Beby Tiara Dhaniel Hutagalung Evan Parulian Jainuri Jainuri Jumiran Jumiran Miyv Fayzhall Nelson Silitonga Nuri Wiyono Riyanto Riyanto Ryan Lucky Bahara Pasaribu Sakhroji Sakhroji Siti Maesaroh Sri Lestari Sucipto Basuki Sukriyah Sukriyah Wilmar Tumimbang Winanti Winanti Winanti Winanti