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All Journal Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Ekopedia: Jurnal Ilmiah Ekonomi
Rosa Yuliati
Sekolah Tinggi Ilmu Ekonomi Bima
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Analisis Pengaruh Lokasi Strategis dan Kecepatan Pengiriman Terhadap Kepuasan Konsumen pada CV. Maju Muliya Farm Raflin Raflin; Muhajirin Muhajirin; Rosa Yuliati; Siti Asyitah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/85hzq922

Abstract

This study aims to analyze the effect of strategic location and delivery speed on customer satisfaction at CV. Maju Muliya Farm. The research employed a quantitative approach with a causal associative research design. The study population consisted of all customers of CV. Maju Muliya Farm in Pajo District, Dompu Regency, with a sample of 100 respondents selected using purposive sampling. Data were collected through a questionnaire using a five-point Likert scale and analyzed using IBM SPSS Statistics version 26, including validity testing, reliability testing, classical assumption tests, multiple linear regression analysis, coefficient of determination, t-test, and F-test. The results indicate that strategic location has a positive and significant effect on customer satisfaction, with a t-value of 9.597 and a significance value of 0.000. Delivery speed also has a positive and significant effect on customer satisfaction, with a t-value of 4.157 and a significance value of 0.000. Simultaneously, strategic location and delivery speed have a significant effect on customer satisfaction, as indicated by an F-value of 57.228 and a significance value of 0.000. The coefficient of determination (R²) of 0.541 indicates that the two independent variables explain 54.1% of the variation in customer satisfaction, while the remaining 45.9% is influenced by other factors not examined in this study. Strategic location was found to be the most dominant variable affecting customer satisfaction.
Analisis Pengaruh Sales Growth, Leverage, dan Price Earning Ratio terhadap Return Saham pada Perusahaan Subsektor Kimia yang Terdaftar di Bursa Efek Indonesia Salimatul Uyun; Nurul Huda; Rosa Yuliati
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 4 No. 4 (2026): Oktober: Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v4i4.4701

Abstract

This study aims to analyze the effect of sales growth, leverage measured by the Debt to Equity Ratio (DER), and price-earnings ratio on stock returns in chemical subsector companies listed on the Indonesia Stock Exchange (IDX) for the 2019–2024 period. This type of research is quantitative with secondary data obtained from the company's annual financial reports. The research sample consisted of 5 chemical subsector companies selected using a purposive sampling method, with a total of 30 observations over six years. Data analysis used panel data regression using E-Views 12 software, through the stages of the Chow test, Lagrange Multiplier test, classical assumption test, partial hypothesis test (t-test), simultaneous test (f-test) and coefficient of determination (R²). The results of the partial study indicate that sales growth and price-earnings ratio do not significantly affect stock returns, while leverage measured by the Debt to Equity Ratio (DER) has a positive and significant effect on stock returns. The results of the study simultaneously show that sales growth, leverage measured using the Debt to Equity Ratio (DER), and price earnings ratio do not affect stock returns.
Co-Authors Muhajirin, Muhajirin Raflin Raflin Salimatul Uyun Siti Asyitah