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All Journal ManBiz: Journal of Management and Business
I Gst. Ayu Wirati Adriati
Universitas Pendidikan Nasional
Religion Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering

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Membangun Loyalitas Karyawan di Lembaga Budaya: Peran Motivasi, Budaya Organisasi, dan Pelatihan di UPTD. Monumen Perjuangan Rakyat Bali Ni Putu Ayu Rishya Maharani; I Gst. Ayu Wirati Adriati; Nyoman Sri Manik Parasari; Putu Dyah Permatha Korry
ManBiz: Journal of Management and Business Vol. 4 No. 3 (2025): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

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Abstract

Differences in treatment between civil servants and contract employees continue to influence work dynamics within public institutions. At the Bali Struggle Monument (MPRB), disparities in employment status, training opportunities, and reward mechanisms have the potential to reduce employees’ sense of fairness and loyalty. This study aims to examine the influence of motivation, organizational culture, and training both individually and simultaneously on employee loyalty. The sample in this research consisted of 82 employees at UPTD Monumen Perjuangan Rakyat Bali. The data were analyzed using validity and reliability tests, classical assumption tests, multiple linear regression, the coefficient of determination, as well as F-tests and t-tests. The findings show that motivation has a positive and significant effect on employee loyalty, organizational culture also has a positive and significant effect, and training likewise demonstrates a positive and significant impact on loyalty. In addition, motivation, organizational culture, and training together significantly influence employee loyalty.    
Pengaruh Kualitas Pelayanan dan Kepercayaan terhadap Kepuasan Nasabah pada LPD Desa Adat Sanding Tampaksiring Gianyar Wayan Krishna Bintang Mahardika; I Gst. Ayu Wirati Adriati
ManBiz: Journal of Management and Business Vol. 4 No. 3 (2025): ManBiz: Journal of Management and Business
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

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Abstract

This study aims to determine the effect of service quality and trust on customer satisfaction. The sample in this study is customers of LPD Desa Adat Sanding Tampaksiring Gianyar totaling 98 respondents. The data analysis techniques use validity test, reliability test, classical assumption test, multiple linear regression analysis, coefficient of determination test, F test, and t test. From the results of the study, it is obtained that service quality has a positive and significant effect on customer satisfaction, trust has a positive and significant effect on customer satisfaction, and service quality and trust have a significant effect on customer satisfaction. The magnitude of the influence of the independent variables on customer satisfaction is 60%. The suggestion that can be given by the researcher is that LPD Desa Adat Sanding Tampaksiring Gianyar should always supervise employees in providing services, so that employees try to be friendly in providing services, improve employee abilities in building customer trust by providing training to employees, and improve the quality of services.
Co-Authors Ni Putu Ayu Rishya Maharani Parasari, Nyoman Sri Manik Putu Dyah Permatha Korry Wayan Krishna Bintang Mahardika