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All Journal Journal of Empowerment Community JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI J-SES : Journal of Science, Education, and Studies
Ahmad Rifai
Universitas Perjuangan Tasikmalaya
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pendekatan Participatory Action Research (PAR) dalam Pemberdayaan Masyarakat Desa Pusakasari Kabupaten Ciamis Deni Chandra; Ahmad Rifai; Rizkiyatusholihah Rizkiyatusholihah; Eva Kania Dewi
Journal of Empowerment Community Vol 8 No 2 (2026): Oktober 2026
Publisher : Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jec.v8i2.2695

Abstract

The community service activity through the Student Community Service Program in Pusakasari Village, Cipaku District, Ciamis Regency, was initiated in response to several local issues such as low educational literacy, limited waste management, underutilized local potential, and lack of innovation in economic and tourism development. This program aimed to improve the community’s quality of life through empowerment based on local potential and active community participation. The method applied was a participatory approach using the Participatory Action Research model involving observation, community discussions, potential mapping, and the implementation of multidisciplinary programs. The results showed increased community awareness of environmental management, enhanced skills of small business owners in product packaging and digital marketing, and improved student motivation through creative educational activities. In addition, the community began to take part in developing Cibayawak Natural Tourism and preserving the SILARIA cultural tradition as a local cultural asset. In conclusion, this program successfully fostered collaboration between the university and the local community in building an independent, healthy, and sustainable village.
Peningkatan Kemampuan Problem Solving melalui Model Problem Based Learning pada Pembelajaran IPS Sekolah Dasar ahmad rifai
J-SES : Journal of Science, Education and Studies Vol 5 No 2 (2026): Vol 5 No 2 (2026): Jurnal J-SES Vol 5 No 2
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jses.v5i2.32061

Abstract

Abstract: This research was motivated by the low problem-solving ability of fourth-grade students in Social Studies learning at SDN 2 Cigantang, as indicated by only 28.57% of students achieving the Minimum Mastery Criteria on the preliminary test. This study aimed to describe the implementation of the Problem Based Learning (PBL) model in improving students’ problem-solving abilities. The research method used was Classroom Action Research based on the Kemmis and McTaggart model, conducted in two cycles consisting of planning, implementation, observation, and reflection stages. The research subjects were 35 fourth-grade students of SDN 2 Cigantang. Data collection techniques included observation, tests, and documentation. The results showed that the implementation of the Problem Based Learning model was able to improve students’ problem-solving abilities. The percentage of learning mastery increased from 28.57% in the pre-cycle to 62.86% in Cycle I and reached 91.43% in Cycle II. Therefore, the Problem Based Learning model proved effective in improving students’ problem-solving abilities in Social Studies learning and can be used as an alternative active and student-centered learning model in elementary schools. Keyword: Problem Based Learning; problem solving; Social Studies learning
ANALISIS KUANTITATIF CUSTOMER ENGAGEMENT, KEY OPINION LEADER (KOL), DAN MINAT BELI SMARTPHONE XIAOMI TASIKMALAYA (Studi pada Mahasiswa Universitas Perjuangan Tasikmalaya) Ahmad Rifai; Depy Muhamad Pauzy; Ghaling Achmad Abdul Ghonisyah
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 6 (2026): November
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i6.3274

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Customer Engagement dan Key Opinion Leader (KOL) terhadap Minat Beli smartphone Xiaomi pada kalangan mahasiswa Universitas Perjuangan Tasikmalaya. Metode penelitian yang digunakan adalah metode kuantitatif dengan pendekatan survei. Sampel dalam penelitian ini berjumlah 100 responden yang diperoleh menggunakan teknik accidental sampling. Data yang digunakan merupakan data primer yang diperoleh melalui penyebaran kuesioner. Teknik analisis data yang digunakan meliputi uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linier berganda, koefisien determinasi, uji t, dan uji F dengan bantuan program SPSS versi 25. Berdasarkan hasil penelitian menunjukkan bahwa Customer Engagement dan Key Opinion Leader (KOL) secara simultan berpengaruh signifikan terhadap Minat Beli smartphone Xiaomi pada kalangan mahasiswa Universitas Perjuangan Tasikmalaya. Secara parsial, Customer Engagement berpengaruh signifikan terhadap Minat Beli smartphone Xiaomi pada kalangan mahasiswa Universitas Perjuangan Tasikmalaya. Demikian pula, Key Opinion Leader (KOL) secara parsial berpengaruh signifikan terhadap Minat Beli smartphone Xiaomi pada kalangan mahasiswa Universitas Perjuangan Tasikmalaya
Co-Authors Deni Chandra Depy Muhamad Pauzy Eva Kania Dewi Ghaling Achmad Abdul Ghonisyah Rizkiyatusholihah Rizkiyatusholihah