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All Journal TRJ (Tourism Research Journal) Gandhi: Jurnal pengabdian kepada Masyarakat (G-JPM)
Satyarini, Ni Wayan Marsha
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Humanities Economics, Econometrics & Finance Environmental Science

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Pemberdayaan Pengemudi Bus Lb.Bulus-Tasikmalaya untuk Promosi Pariwisata Jawa Barat Ngarbingan, Hubertina Karolina; Suruyantari, Yulita; Akbara, Anisa Zahwa; Satyarini, Ni Wayan Marsha; Lanisy, Nihan Anindiyaputra; Mulyana, Andy
Gandhi: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 1 (2024)
Publisher : Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/g-jpm.v1i1.7759

Abstract

West Java tourism has great potential to attract domestic and international tourists. Throughout 2022, 52.3 million domestic tourists will visit tourist attractions in West Java, while the number of foreign tourists will reach 146 thousand. The main attraction of West Java is its rich natural resources and traditional cultural heritage. The foundations of this culture are still felt strongly in the community, especially in their skills in making crafts and souvenirs, which are the main theme of this region. Therefore, bus drivers serving the route of Lb. Bulus-Tasikmalaya has great potential to promote West Java tourism. Interaction with many tourists from various regions and backgrounds, during a long journey that takes around 8-10 hours can be used as a golden opportunity to promote West Java tourism. One of them is by providing information about tourist destinations in West Java, such as natural, cultural, culinary, and historical tourist attractions. This PkM aims to empower Lb bus drivers. Bulus-Tasikmalaya to become an effective West Java tourism promotion agent. Data was collected through observation, interviews, and documentation. Observation results show that bus drivers have limited knowledge about West Java's tourism potential. Apart from that, bus drivers also do not have adequate tourism promotional materials. Based on the results of observations, it is recommended to empower bus drivers through training, providing tourism promotional materials, and providing incentives. By providing training, providing tourism promotion materials, and incentives, bus drivers experience increased knowledge and skills in promoting the tourism image of West Java, improve the quality of service and charity towards tourists, and increase tourist interest.
Pelatihan dan Pengembangan Homestay serta Fasilitas Pendukung di Kampung Ekowisata Ciwaluh, Kabupaten Bogor Lanisy, Nihan Anindyaputra; Praningtyas, Elisabeth Ria Viana; Akbara, Anisa Zahwa; Ginting, Ginta; Satyarini, Ni Wayan Marsha; Ayuni, Devi
Gandhi: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 3 (2024)
Publisher : Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/g-jpm.v1i1.10584

Abstract

Kampung Wisata Ciwaluh memiliki keindahan alam yang sangat rupawan yang dapat digunakan sebagai destinasi wisata untuk mengembangkan perekonomian desa dan masyarakat sekitar. Wisatawan yang berkunjung didominasi oleh mereka yang hanya berkunjung satu hari lalu pulang. Padahal, sebenarnya ada potensi untuk mendorong mereka bermalam di Kampung Wisata Ciwaluh sehingga durasi berkunjung lebih lama. Tim Pengabdian kepada Masyarakat Universitas Terbuka mengusulkan pembentukan akomodasi berupa homestay yang dikelola oleh warga sekitar dan Pokdarwis Ciwaluh. Pelatihan dan pemodalan berupa infrastruktur diberikan kepada Pokdarwis Ciwaluh. Hasilnya, warga sekitar tertarik untuk menjadikan rumahnya sebagai homestay dan ingin mempelajari pengelolaan homestay dengan baik. Beberapa rumah telah melayani tamu homestay dengan rutin sehingga perekonomian desa lebih baik dan masyarakat menjadi lebih berdaya
The Influence of Destination Image on Tourist Intention and Decision to Visit Tourist Destination (A Case Study of Pemuteran Village in Buleleng, Bali, Indonesia) Satyarini, Ni Wayan Marsha; Rahmanita, Myrza; Setarnawat, Sakchai
Jurnal Penelitian Pariwisata Vol 1 No 1 (2017): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v1i1.10

Abstract

This study examines the effects of the destination image to tourist intention and decision to visit tourism destination in Pemuteran Village, Bali. Destination image is an independent variable, tourist intention to visit serves as an intervening variable and decision to visit is a dependent variable. Explanatory research with quantitative method is employed. The number of sample is 112 respondents. Purposive sampling techniques is applied with criteria of Pemuteran village tourists. Data are collected with questionnaires and processed with path analysis. These results indicate that the variable destination image has a direct and significant effect on tourist intention to visit by 11.3%. Variable destination image has a direct and significant influence on the decision to visit by 37.5%. Variable tourist intention to visit has been direct and significant influence on the decision to visit amounted to 16.2%. Based on these results, Pemuteran village should keep trying to build a positive image and to improve the communication between the local government and local communities to strengthen cooperation to improve the natural environment in Pemuteran village.
Co-Authors Akbara, Anisa Zahwa ANDY MULYANA Devi Ayuni Ginta Ginting, Ginta Lanisy, Nihan Anindiyaputra Lanisy, Nihan Anindyaputra Myrza Rahmanita Ngarbingan, Hubertina Karolina Praningtyas, Elisabeth Ria Viana Setarnawat, Sakchai Suruyantari, Yulita