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Development of a MSMEs Digitalization Transformation Model: Optimization of The Use of Crowdfunding as an Alternative to Information Technology Based Capital Solutions Zulfahmi; Ngarbingan, Hubertina Karolina; Ginting, Ginta; Ismulyati, Sri; Nasoha, Mohamad
Ilomata International Journal of Management Vol. 5 No. 3 (2024): July 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i3.1275

Abstract

Digitalization of MSMEs is one strategy to accelerate the development of MSMEs in an inclusive and massive manner. The Financial Technology (Fintech) phenomenon in recent years has encouraged the emergence of various new services in the financial sector, including Crowdfunding. Crowdfunding is the practice of raising funds or investment by utilizing a site or website. Currently, it is indicated that there is still very little use of crowdfunding among MSMEs players. For this reason, a comprehensive study is needed regarding the importance of MSMEs utilizing Crowdfunfing as an alternative to overcome capital problems. Research design used is mix method (descriptive non experimental and judgement sampling). Sample are selecting by non-random sampling (judgment sampling). Based on the results of a survey involving 71 business doers, most of them are managers and owners, included the category of small and medium business doers with 50 to 100 employees, it was found that most of these business doers were familiar with crowdfunding as an easily accessible funding alternative. The results of the analysis using SEM-PLS, interesting findings were obtained that perceptions and aspects of technology and entrepreneurship from business actors had a positive effect on interest in using crowdfunding. Recommendations for future research are the need to research the role of capital markets and regulations, which in this research were assessed as having not been optimally socialized by MSMEs players. The point is that in the future MSMEs players must be given space to gain access to funding through crowdfunding in an inclusive manner.
Proposing the Model to Accelerate SMEs to Apply Green Economy Practices Through the Utilization of Social Crowdfunding Maria, Maya; Ngarbingan, Hubertina Karolina; Ginting, Ginta; Ismulyati, Sri
Ilomata International Journal of Management Vol. 5 No. 4 (2024): October 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i4.1320

Abstract

Following Indonesia's commitment to promoting the achievement sustainable consumption and production practices (RCP- SDGs Number 12), a plan must be put in place to motivate important players (SMEs) to support the green economy. The limitations of SMEs in terms of funding to be able to implement green economic practices are accommodated through access to financial technology, namely social crowdfunding. To gain insight into how SMEs implement green economic practices by utilizing social crowdfunding, a survey was conducted on 75 SMEs use descriptive research design. The results of the descriptive analysis found that some SMEs have not been able to take advantage of social crowdfunding due to several reasons: not being able to access the right website, having requirements that are difficult to fulfill and their technology skills are not yet good. An interesting insight that was extracted from the results of this survey is the high level of confidence among SMEs that implementing green economic practices using social crowdfunding can improve business performance and are confident that they can overcome all difficulties. The proposed conceptual model can apparently be supported by research results which produce the proposition namely:" willingness to participate in implementing green economic practices using social crowdfunding needs to be driven by creating strong awareness and interest by triggering 3 important determinants, namely stakeholder management, community engagement and entrepreneurship strategy”. In the future, this conceptual modeling can be used to conduct quantitative research so that it can explore the facts in the field in a comprehensive manner.
ENHANCED THE ROLE OF YOUTH IN PARTICIPATING THE SUCCESS OF GREEN ECONOMIC PRACTICES: BEHAVIORAL PERSPECTIVE BASED MODEL Maria, Maya; Ginting, Ginta; Akbara, Anisa Zahwa; Ngarbingan, Hubertina Karolina
Journal of The Community Development in Asia Vol 6, No 3 (2023): Journal of The Community Development in Asia (JCDA)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i3.2525

Abstract

Indonesia has a population of 270 million people and will face tough challenges in obtaining Sustainable Development Goals, especially related to Responsible Consumption and Production (RCP). The Indonesian government created a National Action Plan to achieve sustainable consumption and production patterns, namely increasing economic welfare, reducing resource use, and improving quality of life. To accelerate the call for RCP, encouraging the role of the younger generation to participate in implementing the best of green economic practices is the right strategy. This research is intended to get an overview of the extent to which the younger generation wants to participate from a behavioral angle (green economy consumers). Respondents involved in the study were 229 young people from various regions in Indonesia. Interesting results were obtained from the research model, indicating that intention strongly influences behavior and impacts willingness to participate using the SEM-Lisrel analysis. However, the awakening of intentions among the younger generation is mostly influenced by positive attitudes, while the norms and perceptions do not show strong indications of their influence. These findings form a strong basis for the development of behavioral research that can answer the research gap involving the younger generation to act as green consumers in a proven way. The younger generation can be environmentally responsible consumers by using eco-friendly products.
Development of a MSMEs Digitalization Transformation Model: Optimization of The Use of Crowdfunding as an Alternative to Information Technology Based Capital Solutions Zulfahmi; Ngarbingan, Hubertina Karolina; Ginting, Ginta; Ismulyati, Sri; Nasoha, Mohamad
Ilomata International Journal of Management Vol. 5 No. 3 (2024): July 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i3.1275

Abstract

Digitalization of MSMEs is one strategy to accelerate the development of MSMEs in an inclusive and massive manner. The Financial Technology (Fintech) phenomenon in recent years has encouraged the emergence of various new services in the financial sector, including Crowdfunding. Crowdfunding is the practice of raising funds or investment by utilizing a site or website. Currently, it is indicated that there is still very little use of crowdfunding among MSMEs players. For this reason, a comprehensive study is needed regarding the importance of MSMEs utilizing Crowdfunfing as an alternative to overcome capital problems. Research design used is mix method (descriptive non experimental and judgement sampling). Sample are selecting by non-random sampling (judgment sampling). Based on the results of a survey involving 71 business doers, most of them are managers and owners, included the category of small and medium business doers with 50 to 100 employees, it was found that most of these business doers were familiar with crowdfunding as an easily accessible funding alternative. The results of the analysis using SEM-PLS, interesting findings were obtained that perceptions and aspects of technology and entrepreneurship from business actors had a positive effect on interest in using crowdfunding. Recommendations for future research are the need to research the role of capital markets and regulations, which in this research were assessed as having not been optimally socialized by MSMEs players. The point is that in the future MSMEs players must be given space to gain access to funding through crowdfunding in an inclusive manner.
Proposing the Model to Accelerate SMEs to Apply Green Economy Practices Through the Utilization of Social Crowdfunding Maria, Maya; Ngarbingan, Hubertina Karolina; Ginting, Ginta; Ismulyati, Sri
Ilomata International Journal of Management Vol. 5 No. 4 (2024): October 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i4.1320

Abstract

Following Indonesia's commitment to promoting the achievement sustainable consumption and production practices (RCP- SDGs Number 12), a plan must be put in place to motivate important players (SMEs) to support the green economy. The limitations of SMEs in terms of funding to be able to implement green economic practices are accommodated through access to financial technology, namely social crowdfunding. To gain insight into how SMEs implement green economic practices by utilizing social crowdfunding, a survey was conducted on 75 SMEs use descriptive research design. The results of the descriptive analysis found that some SMEs have not been able to take advantage of social crowdfunding due to several reasons: not being able to access the right website, having requirements that are difficult to fulfill and their technology skills are not yet good. An interesting insight that was extracted from the results of this survey is the high level of confidence among SMEs that implementing green economic practices using social crowdfunding can improve business performance and are confident that they can overcome all difficulties. The proposed conceptual model can apparently be supported by research results which produce the proposition namely:" willingness to participate in implementing green economic practices using social crowdfunding needs to be driven by creating strong awareness and interest by triggering 3 important determinants, namely stakeholder management, community engagement and entrepreneurship strategy”. In the future, this conceptual modeling can be used to conduct quantitative research so that it can explore the facts in the field in a comprehensive manner.
Implementing the Circular Economy in SMEs: A Modeling Review from the Behavioral Aspect Nasoha, Mohamad; Ngarbingan, Hubertina Karolina; Ginting, Ginta
Journal of International Conference Proceedings Vol 6, No 2 (2023): 2023 ICPM Bandung Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i2.2323

Abstract

Circular Economy (CE) is an alternative concept to switch from a linear economy (take-make-dispose) to make-use-recycle. The CE concept is elaborated as a future policy in Indonesia's Vision 2045 to immediately carry out economic transformation. Practically, there are big challenges and focus on the current actual conditions. So far, the CE practice approach has been more directed at technology and manufacturing changes. Therefore, seeing the role of industry players is important to accelerate CE practices. In terms of the possibility of their resources, large business doers can accommodate the use of ES methods. However, SME players believe that CE implementation practices are still not optimal. For SME players, implementing the CE business model will have a faster impact compared to large businesses because of two things: closer to the end customer and a decentralized production system. Thus, investigations into CE practices in SMEs are important to provide an understanding of the extent to which SMEs can implement practices within a practical and efficient scope. This paper describes the findings in the field from 75 respondents (SMEs) in Malang (East Java) regarding CE practices from a behavioral aspect. The result of this study is expected to be preliminary research in the development of the behavior model of CE practices in SMEs.
Sosialisasi Panduan Mata Kuliah Berpraktik Mahasiswa S-1 Prodi Pariwisata Universitas Terbuka Batam Ngarbingan, Hubertina Karolina; Suryantari, Yulita
Abdimas Indonesian Journal Vol. 4 No. 2 (2024)
Publisher : Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/aij.v4i2.485

Abstract

There are some of the courses offered practice or practicum. Practical activities/practicum are carried out under the guidance of instructors/supervisors. Practical implementation aims to provide experience and application in the real situations for students regarding the concepts and theories studied in the book of materials. Students are expected to be able to apply concepts, principles, procedures, and skills in real or artificial situations in a programmed and guided or independent manner. However, implementation in the field still requires compatibility, especially between practitioners and informants. The problems faced by students of Tourism Study Program, Faculty of Economicy & Business, Universitas Terbuka, are difficult in doing the tasks given in the practical learning process. Therefore, the dissemination of practical course guidelines for the of Tourism Study Program, Universitas Terbuka Batam is aimed at increasing students' abilities in preparing, implementing, and reporting activities through practice. The method used in community service is a participatory approach, training & implementation, and an evaluation of practice results. The results obtained, through practical guidelines/procedures, students can increase their knowledge and skills through field experience on various matters related to creative tourism activities, especially understanding its implementation practices in several regions in Indonesia.
Investigation of The Extent To Which Tourists Behave In Ways To Protect Environmental In The Community-Based Tourism Sector Ismulyati, Sri; Ngarbingan, Hubertina Karolina; Ginting, Ginta
Ilomata International Journal of Social Science Vol. 6 No. 1 (2025): January 2025
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijss.v6i1.1669

Abstract

The study aims to analyse determinant factors influencing environmental responsibility in the tourism sector, especially community-based tourism (tourism villages). It explores the influence of place attachment, place identity and environmental knowledge on tourists' environmental responsibility by using socially responsible behaviour and personal norms as moderating variables. The quantitative research method tested casual hypotheses as unified model data from 210 tourists who visited 3 tourist villages in the Yogyakarta area, namely Bleberan, Pakarsari and Nglinggo. The data was analysed using SEM-LISREL 8. Research findings revealed that place attachment, identity, and environmental knowledge directly influence responsible behaviour. The study also found that destination social responsibility moderates the influence of place dependence on environmental responsibility, but it does not moderate the influence of place identity on environmental responsibility. An interesting finding from this research is that personal norms moderate the influence of environmental knowledge on responsible behaviour. Research findings can contribute to understanding tourists' environmental responsibility by comprehensively using a unified structural model, considering aspects of place attachment and knowledge about the environment as determinants that are strengthened by social responsibility and personal norms that influence responsible tourist behavior.
Sosialisasi Pengembangan Usaha Pada UMKM Warung Manisan Mak Susi Di Desa Air Periukan Dania, Rahma; Wagini, Wagini; Ngarbingan, Hubertina Karolina
Jurnal Dehasen Mengabdi Vol 2 No 2 (2023): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v2i2.4935

Abstract

UMKM are one of the things that affect the rate of economic growth. This community service was carried out regarding the socialization of business development in the UMKM sweet stalls of Ibu Susi. The internal development of the sweet shop business uses initial capital with personal savings, innovates for production, expands the marketing network, and completes its business facilities and infrastructure. However, some entrepreneurs are constrained by the increasing price of raw materials, limited human resources, have problems in capital, lack of facilities and infrastructure and lack of access to product marketing
Optimizing the Use of Social Crowdfunding in SMEs to Encourage the Implementation of Circular Economy (CE) Practices Nasoha, Mohamad; Ngarbingan, Hubertina Karolina; Ginting, Ginta; Maria, Maya; Zulfahmi, Zulfahmi
International Journal of Applied Business and International Management Vol 9, No 2 (2024): August 2024
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v9i2.3401

Abstract

Circular Economy (CE) offers an alternative to the linear economy (take-make-dispose) by adopting a make-use-recycle approach. While CE practices have primarily focused on technological and manufacturing changes, large businesses can more easily implement these practices due to their resources. However, small and medium-sized enterprises (SMEs) often struggle with CE implementation due to limited resources, particularly funding. FinTech Crowdfunding, especially donation-based (social crowdfunding), presents a viable funding alternative for SMEs. This research aims to develop a theoretical model using the Willingness to Participate Theory and the AIDA model for understanding and promoting CE practices among SMEs through the use of social crowdfunding. A survey was conducted with 69 SME actors. The research findings have led to the development of a model incorporating three key determinants: funding resources, community engagement, and entrepreneurial spirit. These factors are identified as antecedents that significantly influence SME awareness and willingness to adopt CE practices. The proposed model highlights how these elements can enhance SME participation in Indonesia. This model can serve as a foundation for future research in this area.