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All Journal Jurnal Ilmiah Pengabdian Kepada Masyarakat KarismaPro
Syahrir, Annisa Martina
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Humanities Economics, Econometrics & Finance Education Other

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Analisis Efisiensi dan Efektivitas Penggunaan Sistem Aplikasi Keuangan Tingkat Instansi (SAKTI) Terhadap Penyusunan Laporan Keuangan di Komisi Pemilihan Umum Kota Bandung Syahrir, Annisa Martina
KarismaPro Vol 15, No 02 (2024): Karismapro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v15i02.1354

Abstract

Penelitian ini bertujuan untuk menganalisis efisiensi dan efekitivitas penggunaan Sistem Aplikasi Keuangan Tingkat Instansi (SAKTI) terhadap penyusunan laporan keuangan di Komisi Pemilihan Umum Kota Bandung. Penelitian dilaksanakan di Kantor Komisi Pemilihan Umum (KPU) Kota Bandung. Penelitian dilakukan menggunakan metode sampling jenuh atau sensus. Metode sensus juga dikenal sebagai sampling total. Data diolah menggunakan analisis regresi linier berganda dengan bantuan perangkat lunak IBM SPSS 25. Data primer diperoleh sebanyak 20 responden dan data sekunder diperoleh melalui studi literatur dan instansi terkait. Hasil penelitian menunjukkan bahwa kategori efisiensi di KPU Kota Bandung tergolong tinggi, efektivitas tergolong tinggi, dan laporan keuangan tergolong baik. Hasil penelitian menunjukkan bahwa efisiensi dan efektivitas berpengaruh signifikan terhadap laporan keuangan baik secara simultan maupun secara parsial. Persamaan regresi yang diperoleh adalah Y = 0,875 + 0,265X1 + 0,368X2. Nilai koefisiens determinasi diperoleh sebesar 0,684 yang berarti bahwa 68,4% variable laporan keuangan dapat dijelaskan oleh variable efisiensi dan efektivitas.
Analyzing The Role of Digital Entrepreneurial Mindset (DEM) In Enhancing Msme Competitiveness: A Case Study of Sanlash Beauty Salon Sidik, Sanita Abdurahim; Rahmat, Taufiq; Syahrir, Annisa Martina
KarismaPro Vol 16, No 01 (2025): Karismapro
Publisher : Program Studi Manajemen, Universitas Al Ghifari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53675/karismapro.v16i01.1677

Abstract

The digital transformation of micro, small, and medium enterprises (MSMEs) has emerged as a critical factor for maintaining competitive advantage in contemporary business environments. This qualitative case study investigated how Digital Entrepreneurial Mindset (DEM) enhances competitiveness in Sanlash Beauty, a beauty salon MSME in Bandung, Indonesia. The research employed in-depth interviews with salon owners, managers, and six customers, complemented by participant observation and document analysis conducted between May and June 2024. Results demonstrated that DEM implementation significantly improved service innovation through digital reservation systems and social media integration, enhanced customer feedback responsiveness via multi-platform communication channels, and facilitated digital payment adoption with 70% customer utilization rate. Service innovation showed mixed adoption patterns, with 70% of customers embracing digital services while 30% maintained conventional approaches. Customer satisfaction increased through personalized service delivery, rapid feedback response mechanisms achieving 24-hour response times, and flexible payment options including e-wallets and bank transfers. Implementation barriers included system errors in digital payments, promotional content management challenges, and staff adaptation difficulties requiring ongoing training programs. The study revealed that DEM serves as a fundamental framework enabling MSME competitiveness enhancement through operational efficiency improvements and customer experience optimization. These findings contribute theoretical insights into digital transformation strategies for traditional service sectors and provide practical frameworks for MSME digital adoption initiatives.
Co-Authors Faidah, Rika Setiani Nur Fauzi, Muhammad Miftah Fitriyani, Wine Fribadi, Lanta Maulana, Haris Sidik, Sanita Abdurahim Taufiq Rahmat