<![CDATA[Direktorat Jenderal Bea dan Cukai (DJBC) holds a strategic role that extends beyond its traditional functions of supervision and state revenue collection. It also plays a crucial part in facilitating trade and the cross-border movement of goods—an essential factor in the successful organization of international-scale events. Within the context of the Meeting, Incentive, Convention, and Exhibition (MICE) industry, the success of an event heavily depends on the smooth flow of logistics, particularly the temporary importation of goods required for exhibitions, conferences, and other supporting activities. This article explores DJBC’s contribution to supporting the MICE ecosystem in Indonesia through direct observation and interviews with DJBC officials at the Rawamangun Office. Findings indicate that DJBC provides a range of customs facilities, such as import duty exemptions, temporary importation schemes, the use of ATA Carnet documents, and digital services via integrated systems like CEISA and INSW. In addition, DJBC demonstrates a strong commitment to educating and assisting service users while responding promptly and professionally, reflecting bureaucratic reform and improved public service efficiency. These procedures are guided by regulations such as PMK No. 106/2019 and PER-02/BC/2018, which offer legal certainty and flexibility for industry stakeholders. The findings of this study affirm that DJBC plays a highly significant role as an active partner in enhancing the global competitiveness of Indonesia’s MICE industry. Its presence as a facilitator of cross-border goods movement proves that DJBC functions not only as a regulatory authority but also as a strategic driver in attracting investment and positioning Indonesia as a prominent destination for international events]]>
