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All Journal Duconomics Sci-meet (Education & Economics Science Meet)
Nadia Hasanah
Universitas Indraprasta PGRI
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Analysis of the Role of the Dapoer Family Baso Aci (Boci) MSME in Increasing Community Income in Bojonggede Village, Bogor Regency Nadia Hasanah; Sahrudin Sahrudin; Iramdan Iramdan; Nur Amega Setiawati
Duconomics Sci-meet (Education & Economics Science Meet) Vol 4 (2024): Innovation in Education, Economics, Entrepreneurship, and Management to Support the En
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/duconomics.v4.9290

Abstract

The objective of this study is to analyze the role of MSMEs in improving the welfare of rural communities. A qualitative research method with a descriptive approach was employed. The subjects of the study included: a) business owners; b) community members who have served as resellers for five years; c) resellers with an average sales volume of 300 packages; d) employees of Dapoer Family; and e) resellers willing to act as informants. The primary research instrument was the researcher, utilizing interviews for data collection. The presence of the Dapoer Family MSME has provided community members—who previously lacked such activities—with a profitable supplementary engagement; the resulting increase in income helps them meet their daily living needs.
Co-Authors Iramdan Iramdan Sahrudin, Sahrudin Setiawati, Nur Amega