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Inovasi Perancangan Motif Batik Kembang Kopi Menggunakan Teknologi Digital Rini, Denik Ristya; Pahlevi, Andreas Syah; Sutrisno, Andika Agung; Silah, Sumardianshah Bin
MAVIS : Jurnal Desain Komunikasi Visual Vol 7 No 01 (2025): Mavis : Jurnal Desain Komunikasi Visual
Publisher : LPPM STIKI Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32664/mavis.v7i01.1791

Abstract

Innovation in Batik motif design using digital technology is driven by the rapid advancement of technology that must be adjusted to simplify the process of making Batik designs. The use of digital techniques in motif design not only facilitates motif duplication but also helps in determining the color palette for Batik patterns. In addition, Batik designs can be implemented into clothing mock-ups or other products. This study uses a creative creation method, where the process begins with an observational study of objects as a source of inspiration for Batik motifs. Furthermore, design development is carried out using CorelDraw software, followed by color simulation, and the final stage is the creation of a mock-up of the Batik motif design on the finished product. The results of the development show that the use of digital techniques significantly streamlines and accelerates the process of developing Batik motifs, offering greater efficiency and flexibility in design implementation.
Perancangan Identitas Visual Zecasatudio Sebagai Creativepreneur di Pulau Belitung Alla, Gabriel Yisreel Sampe; Pujiyanto; Pahlevi, Andreas Syah; Sutrisno, Andika Agung
GESTALT : JURNAL DESAIN KOMUNIKASI VISUAL Vol. 7 No. 2 (2025): Jurnal Gestalt : Desain Komunikasi Visual
Publisher : Program Studi Desain Komunikasi Visual. Fakultas Arsitektur dan Desain Jalan Raya Rungkut Madya, Gn.Anyar, Surabaya, Jawa Timur 60294

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/gestalt.v7i2.462

Abstract

Pulau Belitung memiliki potensi besar dalam industri event, namun belum terdapat studio branding lokal yang fokus pada identitas visual acara. Zecastudio didirikan untuk menjawab kebutuhan tersebut, tetapi menghadapi tantangan karena belum memiliki identitas visual yang kuat. Penelitian ini bertujuan merancang identitas visual Zecastudio yang profesional dan representatif untuk meningkatkan brand awareness. Metode perancangan menggunakan model Alina Wheeler yang mencakup lima tahapan: conducting research, clarifying strategy, designing identity, creating touchpoints, dan managing assets. Hasil penelitian berupa identitas visual lengkap meliputi logo, tipografi, warna, dan sistem grafis yang diimplementasikan ke berbagai media komunikasi. Identitas ini memperkuat citra Zecastudio sebagai studio branding event lokal yang modern dan berdaya saing. Kesimpulannya, identitas visual yang dirancang mampu membentuk persepsi positif, meningkatkan daya saing, serta menjadi solusi strategis dalam mendukung eksistensi Zecastudio di industri kreatif Pulau Belitung.
Design paradigm and syntagm of woven bamboo packaging (besek) Sutrisno, Andika Agung; Sunarto, Bambang; Dharsono, Dharsono
Bahasa dan Seni: Jurnal Bahasa, Sastra, Seni, dan Pengajarannya Vol. 50, No. 1
Publisher : citeus

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Communication becomes a powerful means of cultural diffusion and an alternative choice for the community. Recently, modern society has been observed to be highly consumeris­tic, where the image becomes a consideration in the decision-making to pur­chase. Visual design on the packaging has an effect on consumers' purchasing decisions. The traditional woven bamboo packaging (besek) has an exciting phenomenon in modern society today (urban). The qualitative approach was used with narrative construction or textual de­scriptions of phenomena. Formal analysis and sign interpreta­tion were used to answer research problems. The formal analytical method was used to identify the way syntag­matic shapes produce paradigms in meaning. The alternative modern packaging that follows the recent developments does not significantly replace the presence of besek as a medium to come to the collective memory of the target audi­ence. Besek is a small part of existing past cultural products that compete with the modern packaging para­digm. Every past cultural product that successfully maintains its existence enables the establishment of an image and becomes a bridge to collective memory in the contempo­rary era