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All Journal Komunikasi : Jurnal Komunikasi Jurnal Public Relations (J-PR) Jurnal Abdimas Komunikasi dan Bahasa
Risyan, Faqihar
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Computer Science & IT Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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Komunikasi Efektif Dalam Keluarga PKK RW 09 Prima Harapan Regency Armelsa, Dhefine; Risyan, Faqihar; Muhariani, Wulan; Wulandari, Sri
Jurnal Abdimas Komunikasi dan Bahasa Vol. 2 No. 1 (2022): Juni 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/abdikom.v2i1.2028

Abstract

The concept of family is very dependent on the social context in which the theory or concept of family is born. In Western society, families can be formed either with or without legal marriage ties, in Eastern culture, what is called a family are those who are bound by legal marriage ties. Families also determine how forms of communication are agreed upon and eventually form a certain pattern that distinguishes one family from another. The form of effective communication shows an identification to access communication behavior in a system. If the forms of effective communication mentioned above are associated with forms of family communication, then parents must provide good habituation to children so that they are instilled and form a good personality, provide good education in the family, school and community environment, and carry out effective communication activities between parents and children. Parents and children so that unwanted things don't happen. However, not all PKK mothers understand the various functions of effective communication within the family. To understand family communication patterns, it is also necessary to know several aspects related to the family, such as the type of family and at what level is the family as a community group.
Media Sosial Instagram Sebagai Pembentukan Self Image Pada Remaja Elfariani, Vina; Kussanti, Devy Putri; Armelsa, Dhefine; Atmaja, Jaka; Risyan, Faqihar
Jurnal Komunikasi Vol 15, No 1 (2024): Maret 2024
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v15i1.22879

Abstract

Perubahan dalam hubungan sosial dan semua perubahan dalam masyarakat, termasuk nilai, sikap dan pola perilaku kelompok sosial. Perubahan sosial yang positif, seperti mempermudah mendapatkan informasi, membawa manfaat sosial dan ekonomi. Sementara itu, perubahan sosial biasanya bersifat negatif, seperti munculnya kelompok-kelompok sosial atas nama agama, suku dan pola perilaku tertentu yang terkadang menyimpang dari norma yang ada. Fenomenologi adalah metode penelitian dari pendeketan kualitatif yang digunakan oleh peneliti. Media sosial Instagram sebagai sarana modifikasi citra diri, media Instagram ini dapat memenuhi kebutuhan pemiliknya. Responden penelitian ini adalah Mahasiswa Universitas Bina Sarana Informatika angkatan tahun 2019 yang menggunakan media sosial Instagram yaitu berjumlah 5 Mahasiswa. 
Hubungan Pengetahuan Komunitas Pendengar Terhadap Iklan SmartFren Di Radio Elgangga Dengan Minat Beli Risyan, Faqihar; Armelsa, Dhefine; Susilowati, Susilowati; Dhefine Armelsa
Jurnal Public Relations (J-PR) Vol. 2 No. 2 (2021): Oktober 2021
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v2i2.642

Abstract

The communication carried out by radio is mass communication, namely communication to many people using media and the communication style must be in the form of personal or interpersonal communication because radio listeners. One of the main options or options for using radio for large companies is to promote their goods or services as a sales promotion (marketing promotion). These companies try to advertise their products as attractively as possible. This study aims to determine the relationship of knowledge from a listener community to SmartFren advertisements on Elgangga Radio with buying interest. Various concepts, programs, and Marketing Public Relations strategies are needed to attract as many consumers or visitors as possible, so that the company continues to grow and is able to face its competitors by providing satisfaction from its customers. The method used in this study is a survey with a quantitative approach, and knowledge (variable X) and buying interest (variable Y) using a Likert scale technique in scoring used in the questionnaire. The results and conclusions show that the Marketing Public Relations strategy that has been carried out is going quite well, the management designs every strategy and programs that are made by taking into account market segmentation and consumer targeting, so that in making strategic programs it fits the wishes of the visitors. Keywords : Marketing Public Relations Strategy, Knowledge, Radio, Buying Interest
Co-Authors Armelsa, Dhefine Devy Putri Kussanti Dhefine Armelsa Elfariani, Vina Jaka Atmaja, Jaka Muhariani, Wulan Sri Wulandari Susilowati Susilowati