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Standar Penerapan Wisata Halal Bagi Pelaku Industri Pariwisata di Kota Bandung Bernik, Merita; R Indika, Deru; Komala Dewi, Rita
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 3 No. 1 (2019): Jurnal Pemberdayaan Masyarakat Madani (JPMM) (DOAJ Indexed)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (614.076 KB) | DOI: 10.21009/JPMM.003.1.06

Abstract

Bandung is one of the halal tourist destinations in Indonesia. With the increasingly rapid growth of cafes and restaurants, the competition is getting tougher. One of the highlights is whether the café and restaurant are halal certified. This becomes very important because Indonesia is one of the largest Islamic countries in the World. It is proper if halal is the main concern. The business people do not understand and realize the importance of fulfilling the halal standard set by the government. So through this community service will be carried out socialization regarding required halal tourism. The method used in this study is the Deplat Pastisipatif which is conducting activities in the form of providing counseling and guidance on halal tourism and halal standardization on SMEs in the culinary sector in the city of Bandung, especially the Jatinangor region. Counseling was carried out by inviting from the tourism , youth and sport agency and also the MUI. Culinary business begin to understand halal standardization and the importance of having halal certification. There is still a need for assistance to be able to implement halal tourism properly.
Exploring Halal Destination Loyalty Through Halal Destination Attributes, Halal Memorable Tourism Experiences, and Economic Impact in Muslim-Friendly Nature Tourism in West Java Putra, Wira Pramana; Sari, Diana; Komala dewi, Rita; Sumengkar, Apung; Nidar, Sulaeman Rahman
International Journal of Economics Development Research (IJEDR) Vol. 5 No. 6 (2024): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i1.6611

Abstract

This study investigates the role of Halal Destination Attributes (HDA) and Halal Memorable Tourism Experiences (HMTE) in influencing Halal Destination Loyalty (HDL) within Muslim-friendly nature-based tourism in West Java. The research focuses on exploring the interplay between these factors in shaping loyalty among visitors to the top three Muslim-friendly nature destinations in West Java: Kawah Putih in Bandung Regency, Pantai Balongan Indah in Indramayu Regency, and Sari Ater Hot Spring Resort in Subang Regency. The study employed a quantitative research design. Data were collected using a nonprobability purposive sampling method, targeting individuals who had visited one of the selected destinations at least twice, with their most recent visit occurring within the last 12 months. Using G*Power for sample size calculation, the survey garnered 143 valid responses from an initial target of 107 respondents. Data analysis was conducted using Structural Equation Modeling-Partial Least Squares (SEM-PLS) with SmartPLS software. The results demonstrate that both Halal Destination Attributes and Halal Memorable Tourism Experiences positively and significantly influence Halal Destination Loyalty. Additionally, Halal Destination Attributes are shown to have a significant positive effect on Halal Memorable Tourism Experiences. These findings underscore the importance of enhancing both destination attributes and memorable experiences to foster loyalty among Muslim-friendly nature-based tourism visitors