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All Journal Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam Journal Of Management Science (JMAS) Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Journal of Islamic Economic and Business EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Al-Mal:Jurnal Akuntansi dan Keuangan Islam Jurnal Disrupsi Bisnis Indonesian Journal of Islamic Economics and Business Kompleksitas: Jurnal Ilmiah Manajemen, Organisasi, dan Bisnis ProBisnis : Jurnal Manajemen Salam (Islamic Economics Journal) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Majapahit Journal of Islamic Finance and Management Majapahit Journal of Islamic Finance dan Management Engagement: Jurnal Pengabdian Kepada Masyarakat J-CEKI
Ermawati, Liya
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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Journal : ProBisnis : Jurnal Manajemen

 1 
The effect of market concentration audit, audit tenure, and audit fees on audit quality (study on companies listed in the jakarta islamic index (JII) in 2020-2023) Andriani, Yulia; Sari, Yetri; Ermawati, Liya
ProBisnis : Jurnal Manajemen Vol. 15 No. 3 (2024): May-June: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

The purpose of this research is to find out how audit market concentration, audit tenure, and audit fees influence audit quality partially and simultaneously, a study of companies listed on the Jakarta Islamic Index for the 2020-2023 period. Puposive sampling is the method used in this investigation. Using the E-Views 10 program, panel data regression analysis is a display of the data used and secondary data sources from annual financial reports and literature related to the topic for collecting data. Research findings show that partially, audit market concentration has a positive and significant influence on audit quality, audit tenure has a negative and significant influence on audit quality, while audit fees have no influence on audit quality. Simultaneously audit market concentration, audit tenure and audit fees together have a significant influence on audit quality.
The effect of managerial ownership, profitability and leverage on earnings management in islamic economic perspective Yulinda, Tika; Sari, Yetri Martika; Ermawati, Liya
ProBisnis : Jurnal Manajemen Vol. 15 No. 4 (2024): August-September: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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The emergence of earnings management is the impact of agency problems that occur between the owners and management of the company caused by a misalignment of interests and is often referred to as agency conflict. This earnings management action can reduce the credibility of financial reports because the figures presented in the financial reports do not reflect the actual situation. This study aims to analyze partially and simultaneously the effect of managerial ownership, profitability and leverage on earnings management in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange for the 2020-2023 period. This research is a quantitative study. The type of data used is secondary data obtained from the company's official website on the Indonesia Stock Exchange. The sample in this study consisted of 12 companies in the 2020-2023 period, totaling 48 sample data. The data analysis used is panel data regression analysis using the E-Views 9 program.  The results of this study indicate that partially managerial ownership and profitability do not affect earnings management, while leverage has a positive and significant effect on earnings management. Simultaneously managerial ownership, profitability and leverage affect earnings management.
The Influence of Perceived Usefulness and Perceived Ease of Use on Intention To Use in Using QRIS According to an Islamic Business Perspective (Study of QRIS Users at Geprek King Sukarame Restaurant in Bandar Lampung) Adil Wahid, Muhammad Fariz; Fuadi, Fatih; Ermawati, Liya
ProBisnis : Jurnal Manajemen Vol. 15 No. 4 (2024): August-September: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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The use of QRIS is the desire to use QRIS as a payment method, this is influenced by how useful and easy the technology is to use in transactions. The higher the usefulness and ease, the greater the intention to use QRIS. This study aims to determine how much influence Perceived Usefulness, and Perceived Ease of Use have on Intention To Use on the use of QRIS in an Islamic business perspective. The study used a quantitative method, the population was QRIS users at the Geprek King Restaurant. Sampling using purposive sampling technique, the number of samples was 100 respondents using the Lemeshow formula. The method using multiple linear regression analysis was processed using IBM SPSS version 23. The results showed that Perceived Usefulness had a significant effect on Intention to Use QRIS, meaning that the higher the perception of the usefulness of technology, the greater the user's intention to continue using it. Perceived Ease of Use had a significant effect on Intention to Use, indicating that the ease of use of technology encouraged more frequent use of it. Simultaneously, Perceived Usefulness and Perceived Ease of Use have a significant effect on Intention to Use QRIS, proving that the higher the usefulness and ease, the greater the user's intention to use it continuously. From an Islamic business perspective, high Perceived Usefulness and Perceived Ease of Use of technology, such as QRIS, increases the user's intention to use it continuously, as long as the technology is in line with sharia principles.
Pengaruh Content Marketing, Fear Of Missing Out (Fomo) Dan Product Quality Terhadap Purchase Decision Produk Skincare Daviena Dalam Perspektif Bisnis Islam Purwaningtyas, Sifa Ismi; Ghofur, Ruslan Abdul; Ermawati, Liya
ProBisnis : Jurnal Manajemen Vol. 15 No. 6 (2024): December: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Persaingan antar pasar industri perawatan pribadi dan skincare semakin kompetitif. Hal ini terbukti dengan banyaknya jenis skincare beredar baik produksi dalam negeri maupun luar negeri. Di Indonesia, penggunaan skincare merupakan kebutuhan dengan prioritas yang bertingkat. Seiring meluasnya daya beli masyarakat dan juga semakin meningkatkan daya beli per individu dapat mendorong tingkat skincare dari level pelengkap menjadi level yang diprioritaskan. Salah satu brand skincare yang sedang tren dan mampu bersaing di dunia industri kecantikan yaitu Daviena. Metode yang digunakan pada penelitian ini yaitu metode kuantitatif deskriptif dengan populasi yaitu pengguna skincare daviena di kota Bandar Lampung, dan sampel pada penelitian ini berjumlah 96 yang diperoleh dari rumus cochran. Jenis data yang digunakan pada penelitian ini adalah data primer yaitu data yang dihasilkan menggunakan instrumen kuesioner dengan teknik non-probabilitas purposive sampling. Hasil pada penelitian ini yaitu content marketing tidak berpengaruh positif dan tidak signifikan terhadap purchase decision skincare daviena. Fear of missing out (FOMO) berpengaruh positif dan signifikan terhadap purchase decision skincare daviena. Dan product quality berpengaruh positif dan signifikan terhadap purchase decision skincare daviena. Dapat disimpulkan bahwa semakin tinggi tingkat fear of missing out (FOMO) pelanggan dan semakin meningkat product quality berarti semakin tinggi purchase decision skincare daviena tersebut. Content marketing, fear of missing out (FOMO), dan product quality berpengaruh positif dan signifikan secara simultan terhadap purchase decision skincare daviena.
Pengaruh Teknologi Artificial Intelligence (Ai) Dan Analitik Data Dalam Meningkatkan Target Pemasaran Dengan Personalisasi Pesan Sebagai Variabel Intervening Ditinjau Dalam Perspektif Bisnis Islam (Studi Pada Umkm Di Kota Bandar Lampung) Azizah, Lidya; Ermawati, Liya; Fuadi, Fatih
ProBisnis : Jurnal Manajemen Vol. 16 No. 01 (2025): February: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

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Abstract

Penelitian ini bertujuan untuk menguji pengaruh teknologi artificial intelligence (AI) dan analitik data dalam meningkatkan target pemasaran dengan personalisasi pesan sebagai variabel intervening ditinjau dalam perspektif bisnis Islam (studi pada UMKM di Kota Bandar Lampung). Penelitian ini menggunakan pendekatan kuantitatif, pengumpulan data dilakukan melalui survei dengan sebuah kuesioner berbentuk google form. Populasi pada penelitian ini adalah UMKM di Kota Bandar Lampung. Sampel penelitian ini adalah sebanyak 100 responden dengan menggunakan metode pengambilan sampel adalah non-probability dengan teknik purposive sampling, dan menggunakan alat analisis SEM dengan menggunakan PLS dan hasil olah data yang didapatkan menggunakan SmartPLS. Hasil penelitian menunjukkan bahwa variabel teknologi artificial intelligence (AI) dan analitik data berpengaruh positif dan signifikan dalam meningkatkan target pemasaran. Variabel personalisasi pesan menjadi mediasi pengaruh teknologi artificial intelligence (AI) dan analitik data dalam meningkatkan Target Pemasaran.
Co-Authors Adil Wahid, Muhammad Fariz Andriansyah, Rizki Any Eliza Apersyah, Denara Aprilia, Desi Aprilia, Helda Azizah, Lidya Damayanti, Narinda Dian Puspita Fahru Rozy, Ahmad Fidiantoro, Aldi Agung Fitri, Ainul Fuadi, Fatih Hanif Hanif Hilal, Samsul Madnasir Madnasir Mujianah, Siti Nia Anggraini Ningrum, Anjar Puspa Nurlaili Purwaningtyas, Sifa Ismi Raizky Rienaldy Pramasha Roni Noer , M Ridho Ruslan Abdul Ghofur Sabilla, Annis Yuniar Safitri, Adelia Sari, Yetri Sari, Yetri Martika Siska Yuli Anita Surya, Ardi Rahmat Ulfa Saefurrohman , Ghina Utami, Zhatu Restie Winata, Andika Fitra adi Yulia Andriani, Yulia Yulinda, Tika Zuliansyah, Ahmad