Claim Missing Document
Check
Articles

Found 4 Documents
Search

Analysis and Design of Marine Tourism Information System Using Rapid Application Development Puspitarini, Titis; Christanto, Henoch Juli; Singgalen, Yerik Afrianto
Journal of Information System and Informatics Vol 6 No 1 (2024): March
Publisher : Universitas Bina Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51519/journalisi.v6i1.645

Abstract

The research addresses the growing need for efficient management of marine tourism activities in Indonesia, explicitly diving, snorkeling, and fishing. With the rapid expansion of marine tourism, there is a pressing need for innovative solutions to streamline information dissemination and enhance tourist experiences. This study proposes the development of a database and information system utilizing the Rapid Application Development (RAD) methodology to cater to the diverse needs of tourists engaging in marine activities. The Rapid Application Development approach comprises requirement planning, user design, construction, and cutover phases. Oracle Apex serves as the primary instrument for database design and system development. The findings suggest that implementing digital innovation in the form of information systems and databases significantly enhances the tourist experience in marine tourism destinations. Integrating GIS technology enables the visualization of location maps and valuable information, enriching the user experience and facilitating informed decision-making processes. Test results indicate that the application functions optimally and can be utilized effectively for destination management in Indonesia, emphasizing the practical implications of digital innovation in the tourism sector. In conclusion, designing and implementing a database and information system for marine tourism activities offer substantial benefits for destination management and tourist experiences in Indonesia. This research underscores the importance of technological advancements in optimizing destination management and fostering sustainable tourism development in coastal regions.
The Impact of Service Quality on Guest Satisfaction Puspitarini, Titis
Journal of Business and Economics Research (JBE) Vol 6 No 1 (2025): February 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v6i1.6799

Abstract

This study examines the relationship between service quality and guest satisfaction in the hospitality industry, focusing on analyzing guest reviews from Borobudur Hotel Jakarta. Using thematic analysis, the research identifies key positive aspects, including staff friendliness, high-quality facilities, and a strategic location, significantly enhancing guest satisfaction. Conversely, recurring issues such as cleanliness concerns, service inefficiencies, and outdated facilities highlight areas for improvement. The findings demonstrate the critical role of service quality in shaping guest experiences and its direct impact on loyalty and recommendations. Strategic recommendations include enhancing cleaning protocols, optimizing service efficiency, implementing facility upgrades, and prioritizing staff training to improve customer interactions and operational workflows. This study emphasizes the interconnected nature of service quality, satisfaction, and loyalty, underscoring the need for continuous improvement to maintain competitiveness in the dynamic hospitality sector. The hotel can align its services with evolving guest expectations by addressing identified challenges and leveraging strengths, ensuring long-term success and sustained guest loyalty.
Sentiment Analysis of Multilingual Customer Reviews in the Hospitality Sector Puspitarini, Titis
Journal of Information System Research (JOSH) Vol 6 No 2 (2025): Januari 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/josh.v6i2.6680

Abstract

This study investigates the role of sentiment analysis in improving service quality and guest satisfaction in the hospitality industry. Recognizing the increasing importance of customer feedback in shaping operational strategies, the research utilized a dataset of 1,141 original hotel reviews, comprising 1,113 positive and 28 negative sentiments. The methodology employed IndoBERT for sentiment classification, supported by a series of preprocessing steps, including text normalization, stopword removal, and text length filtering, to ensure data integrity. To address the significant class imbalance, the Synthetic Minority Oversampling Technique (SMOTE) was applied, resulting in a balanced dataset of 1,923 reviews, with 1,450 positive and 473 negative sentiments. The model demonstrated strong performance, achieving an Area Under the Curve (AUC) score of 94.7%, highlighting its capability to classify sentiments accurately. Findings reveal that positive sentiments often focus on room quality, staff friendliness, and breakfast service, while negative feedback highlights service delays and cleanliness issues. These insights enable data-driven recommendations for improving guest experiences and addressing critical concerns. The study demonstrates the potential of sentiment analysis as a strategic tool for enhancing service delivery, fostering guest loyalty, and maintaining competitiveness in the hospitality market.
Pelatihan Pengemasan dan Pelabelan Produk Olahan Tempe bagi Pelaku Usaha di Desa Wisata Kampung Tempe Ciomas Rahayu Kabupaten Bogor Canti, Meda; Hartanti, Anastasia Tatik; Puspitarini, Titis
Abdimas Galuh Vol 7, No 1 (2025): Maret 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i1.17961

Abstract

Desa Wisata Kampung Tempe Ciomas Rahayu terbentuk pada tahun 2023 melalui pengabdian masyarakat oleh Dosen Universitas Katolik Indonesia Atma Jaya. Teknik pengemasan dan pelabelan produk sangat penting untuk mendukung pemasaran dan promosi produk. Permasalahan yang dihadapi mitra yaitu belum memiliki pemahaman cukup terkait teknik pengemasan dan pelabelan produk olahan tempe. Oleh karena itu, diperlukan pelatihan untuk mendukung pemasaran produk. Tujuan kegiatan pengabdian ini ialah memberikan pemahaman dan keterampilan teknik pengamasan dan pelabelan berbagai produk olahan tempe bagi para pelaku usaha di Desa Wisata Kampung Tempe Ciomas Rahayu. Kegiatan pengabdian ini terdiri atas persiapan, pelaksanaan, monitoring, dan evaluasi. Tahapan persiapan yang dilakukan yaitu persiapan alat dan bahan, poster, dan materi penyuluhan. Penyuluhan dilakukan pada 9 September 2024 di Desa Wisata Kampung Tempe Ciomas Rahayu. Monitoring dilakukan selama 3 bulan setelah kegiatan penyuluhan selesai dan dilanjutkan evaluasi dari hasil pengabdian. Kegiatan penyuluhan berjalan dengan baik dan lancar. Sebanyak 100% peserta memahami materi yang diberikan selama penyuluhan seperti materi desain kemasan, karakteristik bahan kemasan, dan tujuan pengemasan. Sementara itu, sebanyak 82% peserta dapat memahani materi macam-macam bahan yang digunakan dalam pengemasan. Hasil monitoring dan evaluasi menunjukkan sebanyak 10 pelaku usaha Kampung Tempe berhasil secara mandiri melakukan teknis pengemasan dan pelabelan produk olahan tempe menggunakan plastik polipropilen (PP) dan vakum. Para pelaku usaha Kampung Tempe masih membutuhkan pendampingan berkelanjutan dari tim pengabdi dalam pemasaran produk olahan tempe.