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ONLINE CONSUMER REVIEW AND BEAUTY INFLUENCER ON COSMETICS PURCHASE INTENTION OF INDONESIAN FEMALE CONSUMERS Rabiah, Arbi Siti; Rita; Parashakti, Ryani Dhyan; Mahfud, Imam; Adha, Shultonnyck
Journal of Business, Management, and Accounting Vol 1 No 1 (2019): September
Publisher : STIE Kusuma Negara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (456.867 KB)

Abstract

In modern times women's lifestyles experience a lot of changes. Cosmetics are unique products because in addition to having the ability to meet women's basic needs for beauty, they also become a means for consumers to clarify their identity socially in the eyes of society. Nowadays cosmetics seem to be a primary need for some women. The results of this study provide information that online customer reviews do not have a significant and negative effect of -0.111, while beauty influencers have a significant and positive effect of 0.345. Online customer reviews and beauty influencers have a significant simultaneous effect on Maybeline's buying interest in Jakarta
ANALISIS KESALAHAN BERBAHASA DALAM TUGAS MAKALAH MAHASISWA PROGRAM STUDI PGMI SEMESTER III TAHUN AKADEMIK 2019/2020 Laeli Qadrianti; Rita; Amran AR
Jurnal Pendidikan Dasar dan Keguruan Vol 5 No 1 (2020): Jurnal Pendidikan Dasar dan Keguruan
Publisher : LP2M Institut Agama Islam Muhammadiyah Sinjai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47435/jpdk.v5i1.176

Abstract

This study aims to describe the form of language errors in the papers of the Madrasah Ibtidaiyah Teacher Education Study Program Odd Semester Academic Year 2019/2020. This research is a descriptive qualitative research. Data source is obtained from language errors in student paper assignments. Language errors analyzed include spelling mistakes. The data collection method used is the documentation method. The data that has been obtained is then analyzed using Miles and Huberman's theory which includes data reduction, display or presentation of data, then conclusions. Based on the results of this study found the form of language errors in the papers of PGMI Study Program Semester III Academic Year 2019/2020 namely: writing errors that include capital and italics. Word writing errors that include writing prepositions, chopping letters, and pronouns. Writing punctuation errors that include period punctuation and comma punctuation.