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Analysis of The Best Day To Post A Content on Instagram and Facebook of Hospital A and Hospital B’s Social Media Nur, Luthfiana
Cakrawala Management Business Journal Vol 7 No 2 (2024): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30862/cm-bj.v7i2.260

Abstract

Abstract Social media is interactive media technologies that facilitate human interaction and socialization. The immediacy of social media makes it easier for all humans to be connected without being limited by distance and reach. With easy reach, social media is also intended in marketing to promote a product or service. Nowadays, many hospitals also take advantage of it. Social media use by patients was found to reduce anxiety about facilities and services and help patients make it easier. In addition, through social media, medical personnel can also improve their image through interaction with patients even before the patient uses the hospital's services. It certainly helps patients to convince themselves and helps media staff to gain patient confidence more quickly. However, many things affect the amount of attention contained in each post. One of them is the time of posting. This study aims to see the effective days for posting on two social media and compare between 2 hospitals. The study uses a descriptive method from the results of manual data collection seen from the accounts concerned. The result is that each account has a different best posting day. The worst day to post on account A does not mean it will also be the worst day to post on account B. In addition, the number of reactions from Facebook is much more than Instagram. It is because Facebook has more users than Instagram. Furthermore, the number of posts is separate from the number of reactions in the form of likes and comments. Because even though the number of posts is few, sometimes it has the most reactions of comments and likes and vice versa.
Sosialisasi dan Edukasi Pentingnya Jaminan Kesehatan Nasional Pekerja Sektor Informal di Kabupaten Bangkalan Daniyanti, Eka Suci; Nur, Luthfiana; Jannah, Rohilatul; Moeljono, Eddy
Jurnal Kreativitas Pengabdian Kepada Masyarakat (PKM) Vol 8, No 12 (2025): Volume 8 No 12 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkpm.v8i12.23038

Abstract

ABSTRAK Kepesertaan sektor informal dalam Jaminan Kesehatan Nasional, khususnya BPJS Kesehatan merupakan hal yang berdampak pada peningkatan ketersediaan dana sekaligus indikator keberhasilan UHC. Masyarakat sektor informal lebih beresiko dalam hal pembiayaan kesehatan karena ketidakpastian akses dan biaya kesehatan yang tinggi dan tidak memiliki jaminan kesehatan. Tujuan kegiatan sosialisasi dan edukasi pentingnya jaminan kesehatan nasional bagi pekerja sektor informal di Kabupaten Bangkalan adalah meningkatkan pengetahuan, memahami dan mau menjadi peserta jaminan kesehatan nasional. Metode yang digunakan diantaranya melakukan sosialisasi tentang manfaat jaminan kesehatan nasioal, besaran premi yang dibayarkan serta tata cara pendaftaran peserta. Edukasi dilakukan dengan memandu instal aplikaso mobile JKN dan fungsi fitur-fitur yang terdapat dalam aplikasi tersebut. Hasil kegiatan menunjukkan jika masyarakat lebih memahami tentang jaminan kesehatan nasional secara detail dan menepis stigma negatif tentang pelayanan jaminan kesehatan nasional yang lebih sering beredar informasi negative dari pada informasi positif. Kegiatan pengabdian masyarakat ini merupakan bukti nyata jika dengan melakukan sosialisasi dan edukasi yang tepat tidak hanya memberikan informasi yang benar tetapi juga menyangkal stigma negative terhadap informasi yang kurang tepat.  Kata Kunci: Sosialisasi, JKN, Sektor Informal  ABSTRACT Participation in the informal sector in national health insurance, especially BPJS Health, is one of the things that has an impact on increasing the availability of funds, which is an indicator of the success of UHC. Informal sector communities are more risky in matters of financing health, because cloud access and high health do not guarantee health. The aim of the socialization and education activities on the importance of national health insurance for informal sector workers in Bangkalan Regency is to increase knowledge, understanding, and willingness to participate in national health insurance. The method used among them does socialization about the benefit, guaranteeing national health, a magnitude premium in language and procedures registration participants. Education on how to install the JKN mobile application and its features is contained in the application. Activity results show that if the public understands more about guaranteeing health nationally in detail, and dispels the negative stigma about guaranteeing health, more often, national circulating negative information rather than positive information. Activities devoted to the public. This is proof real. If we do proper socialization and education, we not only give correct information, but also reflect a negative stigma towards insufficient information. Keywords: Socialization, JKN, Informal Sector