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All Journal Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan TECHNOBIZ : International Journal of Business
Ramayanto, Ramayanto
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Influence Country of Origin, Brand Image, Product Quality, and Price on Purchasing Decisions of Wardah Cosmetic Products (Consumer Study at Valette shop Cosmetic Store) Rahmawati, Husnul; Yunarni, Baiq Reinalda Tri; Hadi, Sulhan; Ramayanto, Ramayanto
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 9, No 3 (2025): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Juli)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v9i3.8986

Abstract

This study examines the influence of Country Of Origin, Brand Image, Product Quality, and Price on Consumers Purchase Decisions of Wardah Cosmetic Products at Valette shop Cosmetic Stores. This type of research is quantitative with a sample size of 100 respondents. The data analysis method used is multiple linear regression which aims to determine how much influence each independent variable has on purchasing decisions. The results of the study indicate that: 1) Country Of Origin has a significant effect on Purchase Decisions of Wardah Cosmetic Products. 2) Brand Image has a significant effect on Purchase Decisions of Wardah Cosmetic Products. 3) Product Quality has a significant effect on Purchase Decisions of Wardah Cosmetic Products. 4) Price has a significant effect on Purchase Decisions of Wardah Cosmetic Products.
Analisis Penerapan Sistem Informasi Manajemen Daerah (SIMDA) Keuangan Pada Badan Perencanaan Pembangunan Daerah (BAPPEDA) Kabupaten Lombok Barat Ramayanto, Ramayanto; Reinelda Tri Yunarni, Baiq
Jurnal Ilmiah Mandala Education (JIME) Vol 8, No 1 (2022): Jurnal Ilmiah Mandala Education (Januari)
Publisher : Lembaga Penelitian dan Pendidikan Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jime.v8i1.2713

Abstract

SIMDA Finance is an application program used to assist local governments in the field of financial management. The purpose of implementing a financial SIMDA is to produce financial reports and financial information in a timely, complete, accurate, and reliable manner in accordance with applicable regulations and to encourage the realization of Good Governance and the implementation of regional financial management based on information technology. This study aims to obtain an overview of the implementation of the Regional Management Information System (SIMDA) of Finance at the Regional Development Planning Agency (BAPPEDA) of West Lombok Regency.The research method used is a qualitative method with a phenomenological approach. The results of this study indicate that in general, employees at BAPPEDA Lombok Barat already know the meaning of financial SIMDA, seen from their understanding of the meaning, benefits and objectives as well as the required inputs and outputs generated from the processing. Supporting factors that are owned by BAPPEDA West Lombok in the optimal implementation of SIMDA Finance, among others: Active communication or socialization regarding the purpose of implementing or benefiting from the application of the system. Human Resources who are reliable/compliance both in number and capacity There is an attitude of the implementor who accepts/agrees with the implementation of the implementation of SIMDA Finance as well as support from the head of the office/leader.
Pengaruh Motivasi Kerja Dan Disiplin Kerja Terhadap Kinerja Karyawan Pada SPBU Di Desa O’o Dompu Wirastomo, Handoyo; Maniza, Lalu Hendra; Sudarta, Sudarta; Ramayanto, Ramayanto
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 7, No 3 (2023): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Juli)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v7i3.5502

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh secara parsial dan simultan motivasi kerja dan disiplin kerja terhadap kinerja karyawan SPBU di Desa O.O Kecamatan Dompu. Responden dalam penelitian ini 30orang.Pengumpulan data dengan menggunakan dokumentasi, angket, wawancara dan sumber  pengumpulan data primer menggunakan kuesioner. Tehnik Analisa data hasil penelitian dengan menggunakan analisa regresi linier berganda. Hasil penelitian menunjukkan 1) motivasi kerja dan disiplin kerja berpengaruh signifikan secara simultan terhadap kinerja karyawan, 2) motivasi kerja berpengaruh signifikan secara parsial terhadap kinerja karyawan,3). Disiplin kerja tidak berpengaruh terhadap kinerja karyawan. Dengan melihat variabel disiplin kerja  tidak berpengaruh terhadap kinerja karyawan maka penelitian ini memberikan rekomendasi yang ditujukan bagi pimpinan SPBU di Desa O.O Kecamatan Dompu untuk lebih memperhatikan kedisiplinan kerja karyawan agar kinerja karyawan dapat tercapai secara maksimal yang pada gilirannya berdampak untuk kemajuan dan kelangsung jangka Panjang perusahaan.
CHANGES IN CONSUMER BEHAVIOR IN THE MICROECONOMY IN THE DIGITAL AGE: A SYSTEMATIC LITERATURE REVIEW ON THE IMPACT OF E-COMMERCE PLATFORMS, SOCIAL COMMERCE, AND ARTIFICIAL INTELLIGENCE Vinuzia, Mala; Iswanto, Dedy; Ramayanto, Ramayanto
TECHNOBIZ : International Journal of Business Vol. 9 No. 1 (2026): April 2026
Publisher : TECHNOBIZ : International Journal of Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/technobiz.v9i1.1810

Abstract

Rapid advancements in digital technology have driven significant transformations in consumer behavior across various economic sectors. This study aims to conduct a systematic synthesis to identify patterns, trends, and implications of changes in consumer behavior within the microeconomy in the digital age. The methodology employed is qualitative, utilizing a Systematic Literature Review (SLR) approach to articles from DOAJ, Scopus, and Google Scholar spanning the period 2016–2025. The results indicate that digital transformation through machine learning and Artificial Intelligence enhances efficiency, personalization, and user experience. Psychological factors such as perceived usefulness, perceived risk, and consumer engagement also influence consumer decisions. Additionally, social commerce and the dominance of Generation Z reinforce interactive consumption patterns. These findings confirm that consumer behavior is multidimensional and influenced by the interplay of technology, psychology, and the digital ecosystem.
Co-Authors Baiq Reinelda Tri Yunarni Hadi, Sulhan Iswanto, Dedy Maniza, Lalu Hendra Rahmawati, Husnul Sudarta, Sudarta Vinuzia, Mala Yunarni, Baiq Reinalda Tri