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E-Advertorial Design using the Addie Model as a Marketing and Health Promotion Strategy Susindra, Yoswenita; Ayu, Dessya Putri; Widyawati, Agatha; Kartika, Ria Chandra
International Journal of Healthcare and Information Technology Vol. 1 No. 2 (2024): January
Publisher : P3M Politeknik Negeri Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25047/ijhitech.v1i2.4576

Abstract

Teaching factory Nutrition Care Center (NCC) is a nutrition service center for the wider community in health consultations, but so far patients only come from internal campuses. NCC has experienced a decline in the number of visits every months. The decrease in the number of visits to NCC may be caused by many things, and one of them caused by the marketing strategy. NCC needs to introduce its products by using effective messages such as e-advertorials. E-advertorials are more effective in creating brand awareness than other advertisements. The aim of this research is to design an EAdvertorial as a marketing and health promotion strategy to introduce NCC service products to the general public and increase patient visits. The research method uses a qualitative approach with descriptive qualitative research type. The design study was research and development. Data collected by questionnaire, interview, and literature study. The development of E-Advertorial uses ADDIE model. The results of the validation assessment score is 90.8%, which means this media is suitable for publication. The feasibility test assessment score is 80%, which means the E-Advertorial media is very good. E-advertorials can be used as a eligible promotional medium that is interesting, informative and easily accessible.
Pengaruh Person-Environment Fit, Kepuasan Kerja dan Komitmen Organisasional Terhadap Intention To Leave Pegawai Ayu, Dessya Putri; Kartika, Ria Chandra
Jurnal Manajemen Kesehatan Yayasan RS.Dr. Soetomo Vol 7, No 2 (2021): JMK Yayasan RS.Dr.Soetomo, Kedua 2021
Publisher : STIKES Yayasan RS.Dr.Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (258.568 KB) | DOI: 10.29241/jmk.v7i2.620

Abstract

Perputaran tenaga kerja adalah keluar masuknya pegawai dalam suatu organisasi atau perusahaan karena alasan tertentu, baik sukarela maupun tidak sukarela. Tingginya tingkat perputaran kerja di RS Orthopedi & Traumatologi Surabaya sebesar 40% - 88% selama tahun 2012 hingga tahun 2015. Penelitian ini di lakukan untuk mengkaji pengaruh person-environment fit, kepuasan kerja, dan komitmen organisasi terhadap intention to leave pegawai. Penelitian ini merupakan penelitian observasional dengan pendekatan analitik dan desain cross sectional. Uji regresi linier berganda digunakan untuk menguji pengaruh antar variabel. Sampel dalam penelitian ini adalah 50 pegawai yang dipilih dengan simple random sampling. Person-environment fit tidak berpengaruh signifikan terhadap intention to leave sebesar 0,662 dan kepuasan kerja juga tidak menunjukkan pengaruh yang signifikan terhadap intention to leave sebesar 0,405. Komitmen organisasi berpengaruh signifikan terhadap intention to leave sebesar 0,000. Komponen dari komitmen organisasi yaitu komitmen afektif berpengaruh signifikan terhadap intention to leave sebesar 0,018. Berdasarkan penelitian tersebut, dapat disimpulkan bahwa person-environment fit dan kepuasan kerja berpengaruh tidak signifikan terhadap intention to leave pegawai, sedangkan komitmen organisasi memiliki pengaruh yang signifikan terhadap intention to leave. Berdasarkan ketiga sub variable dari komitmen organisasi ditemukan bahwa komitmen afektif diketahui berpengaruh signifikan terhadap intention to leave dan menunjukkan arah negatif.    
Dimsum Lele: High Protein Food Innovation for a Stunting-Free Generation in Panduman Village Rusdiarti, Rusdiarti; Jannah, Miftahul; Fitriyah, Dina; Ayu, Dessya Putri
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 1 (2025): Jurnal Pengabdian kepada Masyarakat Nusantara Edisi Januari - Maret
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v6i1.5328

Abstract

The issue of stunting remains a significant challenge in the field of nutrition, impacting the quality of human resources in Indonesia. In Panduman Village, located in Jelbuk District of Jember Regency, the prevalence rate of stunting is notably high at 18.46%. One contributing factor is the low consumption of animal protein and the limited nutritional knowledge among mothers of toddlers. To address this issue, a community service program was implemented, focusing on balanced nutrition education and training on how to prepare dim sum using catfish, which is a local ingredient rich in protein. This initiative involved 30 participants, including pregnant women, breastfeeding mothers, mothers of toddlers, and posyandu cadres. The program included nutritional education through lectures, discussions, and evaluations conducted via pre- and post-tests. Participants then had the opportunity to practice making catfish dim sum. The evaluation results indicated an increase in the average knowledge of participants, rising from 65.88 to 72.35. Additionally, participants expressed high enthusiasm for making dim sum.This program has proven effective in enhancing public understanding of the importance of a balanced diet and food diversification based on local animal protein sources. It positively contributes to efforts to prevent stunting. It is hoped that the continuation of this initiative will further improve the nutritional status of the community in Panduman Village.
KARAKTERISTIK ORGANOLEPTIK DAN CEMARAN YOGHURT SINBIOTIK UBI UNGU DAN SUSU SEGAR Fitriyah, Dina; Jannah, Miftahul; Ayu, Dessya Putri; Werdiharini, Agustina Endah; Warsito, Heri; Ratri, Putri Rahayu
Pasundan Food Technology Journal (PFTJ) Vol 12 No 2 (2025): PASUNDAN FOOD TECHNOLOGY JOURNAL
Publisher : Department of Food Technology, Universitas Pasundan, Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/pftj.v12i2.29654

Abstract

Purple sweet potato synbiotic yogurt is a synbiotic drink that utilizes local food and is beneficial for health. The synbiotic purple sweet potato yoghurt is expected to enhance the functional value of yoghurt as a probiotic and increase the utilization value of purple sweet potatoes. Nevertheless, yoghurt with the addition of other food ingredients must still meet the standard quality requirements for yoghurt. The purpose of this study was to analyze the organoleptik and contamination of pathogen bacteria and heavy metal. This study used an experimental design with the development of 4 formulations with a ratio of fresh milk and purple sweet potato extract, namely 1: 4 (P1), 2: 3 (P2), 3: 2 (P3), 4: 1 (P4). Purple sweet potato synbiotic yogurt and fresh milk were subjected to organoleptic tests on 30 untrained panelists, microbiological contamination and heavy metal contamination. The results showed that on average panelists liked the P4 formula based on the characteristics of taste, aroma and texture, and liked the P3 formula based on the characteristics of color. Contamination test showed negative contamination of Salmonella, coliform, and L. monocytogenes and no contamination of Hg, Pb, Sn was detected. Cu contamination of 0.19 is still below the standard. The synbiotic yoghurt made from purple sweet potato and fresh milk was generally well accepted by the panelists, and contamination levels, it is complied with SNI standard.
Meningkatkan Kesadaran ASI Eksklusif Melalui Edukasi dan Emo Demo di Desa Sucopangepok, Kabupaten Jember, Jawa Timur Jannah, Miftahul; Ratri, Putri Rahayu; Ayu, Dessya Putri; Kartika, Ria Chandra
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 4 (2025): Abdira, Oktober
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i4.1076

Abstract

Exclusive breastfeeding coverage in Sucopangepok Village, Jember Regency, has not met the Minimum Service Standard target, partly due to misconceptions about breastfeeding. This community service program aimed to raise awareness of the importance of exclusive breastfeeding among mothers of under-five children. The activity involved 15 participants and was carried out through lectures and emotional demonstrations (emo demo) of breastfeeding and infant stomach capacity using games and hands-on practice. Evaluation was conducted using pretest–posttest, observation, and discussion. Results showed significant improvements in knowledge, with average scores increasing from 64.2% to 84.7% and the proportion of good knowledge rising from 26.7% to 80%. Proper breastfeeding skills improved from 60% to 93.3%, while 93.3% of participants could explain infant stomach capacity using props. Most participants also reported the program as beneficial. In conclusion, this activity effectively promoted exclusive breastfeeding and may support efforts to prevent child malnutrition.