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All Journal JURNAL SAINS PEMASARAN INDONESIA Jurnal Jurusan Ilmu Keolahragaan ACTIVE: Journal of Physical Education, Sport, Health and Recreation JOSSAE (Journal of Sport Science and Education) Jurnal PORKES utile: Jurnal Kependidikan Jurnal Komunikasi dan Media Indonesian Journal of Sport Management Jurnal Bina Desa Innovative: Journal Of Social Science Research JURNAL PENDIDIKAN OLAHRAGA Physical Education and Sports: Studies and Research
Nurrachmad, Limpad
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Arts Humanities Computer Science & IT Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Journal : Innovative: Journal Of Social Science Research

 1 
Peran Dan Model Strategi Komunikasi Asosiasi Provinsi (Asprov) Pssi Jawa Tengah Dalam Menyelenggarakan Kompetisi Sepakbola Liga 3 Jawa Tengah 2023 Ulinnuha, Muhammad; Nurrachmad, Limpad
Innovative: Journal Of Social Science Research Vol. 4 No. 6 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i6.15855

Abstract

The 2023 Central Java League 3 Competition is a work program of PSSI Central Java in carrying out its duties as a Central Java football organization. Communication is needed for the smooth running of the competition so that all clubs and the community can follow the development of the competition properly. The research uses qualitative descriptive with observation data collection techniques, interviews, and documentation with validity checked through triangulation of sources and data. Data validity through triangulation of data collection techniques, and data analysis techniques involves data reduction, data presentation, and data verification. The results of the study show that the Central Java PSSI Asprov implements the communication strategy model according to Hafield Cangara, including the stages of communication research, communication planning, communication implementation, measurement or evaluation, and competition reporting. However, there are obstacles in carrying out this communication. The conclusion of the research on the communication strategy of the Central Java PSSI Asprov uses a communication strategy model in accordance with the communication strategy theory by Hafield Cangara, namely research, planning, execute, measure or evaluation, and report.
Strategi dan Sistem Pembinaan Prestasi Pada Akademi Futsal Jatidiri Muda Kota Semarang Tahun 2024 Muammar, Rofi; Nurrachmad, Limpad
Innovative: Journal Of Social Science Research Vol. 5 No. 2 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i2.17814

Abstract

This study discusses the management of futsal sports coaching with a focus on aspects of management, achievement coaching, and human resource development in futsal clubs and related sports institutions. Based on the literature review conducted, it is known that effective management in futsal sports includes several important dimensions, including athlete coaching strategies, human resource management, adequate facilities and infrastructure, and ongoing evaluation. This study also highlights the importance of the role of coaches and organizations in improving futsal team performance, both at regional and national levels. Futsal sports achievement coaching, which is carried out through early childhood training and development centers, is one of the main keys to achieving long-term success. In addition, evaluations of coaching programs also show that success in futsal sports is greatly influenced by professional management and integration between physical, technical, and mental training aspects. This study also notes that structured and ongoing coaching can have a positive impact on producing high-achieving athletes, especially in competitive events such as PON, Porprov, and the national futsal league.
Peran Dan Strategi Kpoti Kabupaten Semarang Dalam Upaya Revitalisasi Permainan Tradisional Serta Dampaknya Terhadap Penguatan Karakter Anak Sekolah Dasar Mahfudz, Mohammad Ali; Nurrachmad, Limpad
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.11887

Abstract

Tujuan penelitian untuk mengetahui peran dan strategi, serta tantangan dan kendala yang dihadapi KPOTI Kabupaten Semarang dalam Upaya revitalisasi permainan tradisional, serta dampaknya atas penguatan karakter anak sekolah dasar. Penelitian ini merupakan penelitian kualitatif, Teknik pengumpulan data berupa Teknik observasi, wawancara, dan dokumentasi. Penelitian ini dilaksanakan di KPOTI Kabupaten Semarang. Hasil penelitian ini menunjukkan bahwa (1) KPOTI Kabupaten Semarang berperan penting dalam pelaksanaan revitalisasi permainan tradisional dan strategi yang dilakukan yakni menggunakan sejumlah permainan tradisional serta melaksanakan sejumlah agenda, (2) Tantangannya yaitu keharusan mencari strategi yang tepat, dan optimalisasi permainan tradisional. Kemudian, kendalanya yaitu peralatan cadangan tidak tersedia di pasaran, anak-anak kurang tertarik dengan permainan tradisional, serta keterbatasan sumber daya manusia dan anggaran, (3) Revitalisasi permainan tradisional berdampak positif terhadap penguatan karakter anak sekolah dasar di Kabupaten Semarang. Simpulan penelitian ini yaitu KPOTI Kabupaten Semarang sangat berperan dalam Upaya revitalisasi permainan tradisional melalui strategi-strategi yang tepat, dan revitalisasi permainan tradisional berdampak positif terhadap karakter anak-anak di sekolah dasar.
Survei Strategi Komunikasi Pemasaran Terpadu Akademi Futsal RAP di Jakarta Barat Saputra, Dimas; Nurrachmad, Limpad
Innovative: Journal Of Social Science Research Vol. 4 No. 5 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i5.14660

Abstract

Dalam upaya merekrut peserta didik, Akademi Futsal RAP Jakarta Barat menerapkan strategi komunikasi pemasaran terpadu, yang mengintegrasikan berbagai elemen komunikasi pemasaran seperti periklanan, promosi penjualan, penjualan personal, hubungan masyarakat, dan pemasaran langsung. Terdapat beberapa kendala dalam melakukan elemen komunikasi pemasaran tersebut. Penelitian ini dilaksanakan untuk mengetahui model dan peran strategi komunikasi pemasaran terpadu yang dilakukan oleh Akademi Futsal RAP di Jakarta Barat. Penelitian ini merupakan jenis penelitian deskriptif kualitatif dengan teknik pengumpulan data menggunakan observasi, wawancara, dan dokumentasi dengan validitas diperiksa melalui triangulasi sumber dan data. Validitas data dijamin melalui triangulasi teknik pengumpulan data, dan teknik analisis data melibatkan reduksi data, penyajian data, dan verifikasi data. Hasil penelitian menunjukkan bahwa Akademi Futsal RAP Jakarta Barat menerapkan model strategi komunikasi pemasaran terpadu sesuai dengan teori Kotler dan Gary Amstrong, mencakup komponen periklanan, promosi penjualan, penjualan personal, hubungan masyarakat, dan pemasaran langsung. Namun, terdapat kendala dalam setiap komponen tersebut. Tingkat keberhasilan dalam merekrut peserta didik adalah 46% untuk strategi pemasaran online, 44% untuk hubungan masyarakat, dan 10% untuk strategi pemasaran offline. Simpulan penelitian ini adalah strategi komunikasi pemasaran terpadu yang melibatkan periklanan, promosi penjualan, penjualan personal, hubungan masyarakat, dan pemasaran langsung berperan penting dalam meningkatkan jumlah peserta didik baru. Namun, perbaikan lebih lanjut diperlukan untuk mencapai target yang diinginkan.
Co-Authors -, Sahri Abinaskholani, Roqi Ade Bagus Pratama, Ade Bagus Aprilyanto, Ziyan Nuha Danuarta, Candra Fatma, Maranthika Fony Zul Febriyanto, Puput Indah Wulandari Khoiril Anam, Khoiril Mahfudz, Mohammad Ali Masrurun, Zam-Zam Muammar, Rofi Muhammad Muhibbi Nanang Indardi, Nanang Prakosa, Himawan Said Junaidi Saputra, Dimas SOEGIYANTO Sri Sumartiningsih SUGIARTO - Ulinnuha, Muhammad Walidiandri, Pantar Zakaria, Mohammad Aldi