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Darmawan, Yurif Setya
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Arts Humanities Education Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Pengembangan Desain Kemasan Makanan Olahan Ikan Laut Produksi UKM Dinny Home Industry guna Membangun Citra Kuliner Unggulan Pesisir Madura Noordyanto, Naufan; Sayatman, Sayatman; Ramadhani, Nugrahardi; Darmawan, Yurif Setya; Soewito, Bambang Mardiono; Prasetyo, Didit
Sewagati Vol 8 No 4 (2024)
Publisher : Pusat Publikasi ITS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j26139960.v8i4.831

Abstract

Desa Branta Pesisir, terletak di wilayah pesisir pantai selatan Kabupaten Pamekasan, Madura, Provinsi Jawa Timur, dikenal akan sumber daya lautnya yang melimpah, terutama dalam pemasaran ikan laut segar atau kering. Di antara kurang lebih 180 Usaha Kecil Menengah (UKM) di Branta Pesisir, UKM Dinny Home Industry adalah industri rumahan yang mengolah dan memasarkan makanan laut. Produk utama UKM Dinny adalah ikan krispi dan rambak kulit ikan, namun kemasannya generik, sehingga kurang dikenal dan tidak mencolok di pasar. Desain kemasan tidak mencerminkan kualitas, harga, dan karakter produk sebagai kuliner pesisir asal Madura dengan baik. Kemasan yang kurang persuasif juga menghambat penjualan dan kepercayaan diri pemilik untuk memamerkan produknya di festival atau event kuliner. Karena itu, Tim Pengabdi dan UKM Dinny sepakat bahwa permasalahan ini menjadi prioritas karena kemasan adalah bagian integral dari program pemasaran UKM, yang memengaruhi daya saing di pasar dan kelangsungan usaha. Dengan kegiatan abmas berbasis produk ini, tim pengabdi mengembangkan desain kemasan yang representatif dan media promosi untuk mengenalkan produk dan kemasan yang baru. Kegiatan ini mendukung pertumbuhan ekonomi berkelanjutan dan menciptakan pekerjaan yang layak (SDG 8), dan mendorong pola konsumsi dan produksi berkelanjutan (SDG 12), yang sangat penting terutama pasca pandemi Covid-19.
Komik Edukasi sebagai Media Guru Sekolah Dasar dalam Pembelajaran Masalah Sosial Kritis di Dunia Digital Noordyanto, Naufan; Darmawan, Yurif Setya; Farqo, Tedi Mursalat; Nugraha, Yurid Eka; Danendra, Maulana Yafie; Marhamah, Avivi
Sewagati Vol 10 No 2 (2026): pre printed
Publisher : Pusat Publikasi ITS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j26139960.v10i2.8752

Abstract

The acceleration of digitalization in the education sector presents both opportunities and challenges, particularly the emergence of critical social issues in the digital environment that affect elementary school students. Teachers, as key actors in character education, still face limitations in digital literacy competencies and the availability of contextual learning media to address these issues effectively. In response, this community service program aimed to strengthen elementary teachers’ digital literacy through the use of educational comics. A case study approach with a pilot project was implemented in collaboration with the Teachers’ Working Group (KKG) 02 in Guluk-Guluk District, Sumenep Regency. The program involved stages of data collection, problem analysis, development of five educational comic titles, classroom trials, and dissemination through teacher training. The results indicate that educational comics effectively increase students’ reading interest and assist teachers in explaining complex digital literacy issues, including online gambling prevention, hate speech, personal data protection, ethical promotion of local products, and cultural appreciation. Furthermore, teachers’ pedagogical capacity and confidence in integrating digital literacy into classroom instruction improved significantly. These findings highlight that educational comics serve as relevant and inclusive instructional media with the potential to bridge the digital literacy gap between urban and rural elementary schools.
Co-Authors Bambang Mardiono Soewito Danendra, Maulana Yafie Farqo, Tedi Mursalat Marhamah, Avivi Naufan Noordyanto Nugraha, Yurid Eka Nugrahardi Ramadhani Prasetyo, Didit Sayatman Sayatman