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ANALISIS PARTISIPASI DALAM KOMUNITAS VIRTUAL (STUDI NETNOGRAFI PADA KOMUNITAS GAME ONLINE) Wijaya, Widiastiana Vista
Mediakom : Jurnal Ilmu Komunikasi Vol 5, No 1 (2021): On Progress
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/mkm.2021.v5i1.4631

Abstract

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The Effectiveness of Online Petitions About Environmental Issues on The Change.org Site Users Widiastiana Vista Wijaya; Edy Prihantoro; Sugiharti Binastuti
Asian Journal of Media and Communication Vol. 3 No. 1 (2019): Volume 3, Number 1, April 2019
Publisher : Department of Communications, Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/asjmc.vol3.iss1.art4

Abstract

Environmental problems are issues vital to human life and other living creatures. Through the development of technology and information, the public can be engaged in massive street protests against the parties who should be responsible for damage to the environment and environmental protection campaign. During 2018, environmental issues became popular topic at the online petition on the Change.org website. “Seruan Penetapan Hari Hutan Indonesia” is a themed online petition environmental issues that have the support of more than 538 thousand signatures. This study was conducted to determine the effectiveness of an online petition on Change.org environmental issues at the site using a measurement EPIC (Empathy, Persuasion, Impact, Communication) Model. The quantitative research approach to use the paradigm of positivism. Methods of data collection are done through questionnaires to 100 followers Instagram account Change.org. The results showed that the online petition on environmental issues is the first dimension of empathy, of the affection and cognition, the saturation level that online petitions on environmental issues can be accepted by users. Secondly, persuasion dimension, related to changes in confidence and the desire to behave, familiarize yourself that users have the perception that online petitions on environmental issues right on the website Change.org. Third, the impact dimension, namely knowledge and involvement of the message effective, though users do not always share information petition to social media or instant messaging applications. Fourth, the dimensions of communication, messages and the user's understanding of environmental issues online petition which was signed on the website Change.org. Based on the results of the study prove that the theory of S-O-R (Stimulus-Organism-Response), namely the higher the level of attention on stimulus in the form of empathy and persuasion of the message delivered, the more effective the impact and communication carried out by Change.org Instagram active users.
AKTIVITAS CYBER PUBLIC RELATIONS KOMUNITAS GENERASI PESONA INDONESIA (GENPI) DALAM DISEMINASI INFORMASI PARIWASATA DI ERA NEW NORMAL Futiha Ruhdini Yusuf; Widiastiana Vista Wijaya
Mediakom : Jurnal Ilmu Komunikasi Vol 5, No 1 (2021)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/mkm.2021.v5i1.5705

Abstract

Pasca pandemi Covid-19 atau disebut sebagai era new normal, sektor pariwisata sudah mulai beraktivitas dengan menerapkan protokol kesehatan kepada pengelola dan pengunjung. Komunitas Generasi Pesona Indonesia (GENPI) merupakan komunitas yang berfokus pada diseminasi informasi pariwasata agar dapat membangun branding digital pesona Indonesia. Di bawah pengawasan Kementerian Pariwisata dan Ekonomi Kreattif (Kemenparekraf), komunitas GENPI menjadi wadah untuk membantu masyarakat agar dapat memperoleh akurat dan actual di bidang pariwisata.Tujuan dalam penelitian ini adalah untuk mengidentifikasi aktivitascyber public relations dan bentuk informasi pariwisata yang disebarluaskan oleh komunitas GENPI kepada publik. Metode penelitian inimenggunakan pendekatan deskriptif kualitatif. Dengan pelaksanaan studi gabunganberdasarkan bahan diperoleh melalui buku, jurnal, dan data lapangan mengenaikondisi di era new normal yakni secara virtual melakukan wawancara kepada pihakterkait. Dalam hasil penelitian tersebut, dapat ditarik kesimpulan bahwa KomunitasGenerasi Pesona Indonesia telah melakukan terkait akivitas cybe PR yang dilakukan, antara lain unggahan publikasikomunitassiber, publikasi melalui e-mail dan e-magazine, publikasi di media sosial dan website. Bentuk informasi pariwasata disebarluaskan melalui aktivitas pun beragam disesuaikan dengan media yang digunakan
The Effectiveness of Online Petitions About Environmental Issues on The Change.org Site Users Widiastiana Vista Wijaya; Edy Prihantoro; Sugiharti Binastuti
Asian Journal of Media and Communication Vol. 3 No. 1 (2019): Volume 3, Number 1, April 2019
Publisher : Department of Communications, Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/asjmc.vol3.iss1.art4

Abstract

Environmental problems are issues vital to human life and other living creatures. Through the development of technology and information, the public can be engaged in massive street protests against the parties who should be responsible for damage to the environment and environmental protection campaign. During 2018, environmental issues became popular topic at the online petition on the Change.org website. “Seruan Penetapan Hari Hutan Indonesia” is a themed online petition environmental issues that have the support of more than 538 thousand signatures. This study was conducted to determine the effectiveness of an online petition on Change.org environmental issues at the site using a measurement EPIC (Empathy, Persuasion, Impact, Communication) Model. The quantitative research approach to use the paradigm of positivism. Methods of data collection are done through questionnaires to 100 followers Instagram account Change.org. The results showed that the online petition on environmental issues is the first dimension of empathy, of the affection and cognition, the saturation level that online petitions on environmental issues can be accepted by users. Secondly, persuasion dimension, related to changes in confidence and the desire to behave, familiarize yourself that users have the perception that online petitions on environmental issues right on the website Change.org. Third, the impact dimension, namely knowledge and involvement of the message effective, though users do not always share information petition to social media or instant messaging applications. Fourth, the dimensions of communication, messages and the user's understanding of environmental issues online petition which was signed on the website Change.org. Based on the results of the study prove that the theory of S-O-R (Stimulus-Organism-Response), namely the higher the level of attention on stimulus in the form of empathy and persuasion of the message delivered, the more effective the impact and communication carried out by Change.org Instagram active users.
STRATEGI KOMUNIKASI BADAN PEMBINAAN HUKUM NASIONAL (BPHN) DALAM MELAKUKAN SOSIALISASI DI MASA PANDEMIC COVID-19 Lifia Nifri Azkia; Shilvy Andini Sunarto; Widiastiana Vista Wijaya; Citra Puspa Maulidina
Jurnal Sosial Humaniora dan Pendidikan Vol. 2 No. 2 (2023): Agustus : Jurnal Sosial Humaniora dan Pendidikan
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jushpen.v2i2.856

Abstract

The purpose of this study is to find out how the Communication Strategy of the National Legal Development Agency (BPHN) supports and hinders the implementation of legal socialization through online media. The method used is qualitative with interviews. The informants in this study were Mr. Gunawan as the Coordinator of the Legal Cultivation Division of the BPHN Center, Mrs. Asiyah Budiarti as BPHN Junior Expert Legal Counselor and Mr. Ahmad Noval as a private employee. Using the theory of diffusion of innovation. The results of this study BPHN in developing a communication strategy in legal outreach during the Covid-19 Pandemic used two methods, namely direct legal counseling by going directly to the field assisted by obligatory parties, then using the indirect method by strengthening BPHN's social media such as Instagram, YouTube, websites containing legal content.
EFEK TERPAAN AKUN INSTAGRAM @KITABISACOM TERHADAP PERILAKU BERDONASI ONLINE FOLLOWERS AKUN INSTAGRAM @KITABISACOM Widiastiana Vista Wijaya; Pitoyo
Jurnal Komunikasi, Masyarakat Dan Keamanan Vol 5 No 1 (2023): Maret 2023
Publisher : LPPMP Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/komaskam.v5i1.2133

Abstract

Berdasarkan data World Giving Index (WGI) yang dikemukakan oleh badan amal Charities Aid Foundation (CAF), pada tahun 2022 Indonesia secara lima tahun berturut-turut menempati posisi teratas dengan skor tertinggi. Crowdfunding merupakan suatu kegiatan penggalangan dana atau biasa disebutfundraising melalui media sosial. Perkembangan teknologi yang semakin canggih menjadi salah satu faktor banyak bermunculan situs pelayur bantuan. Penggunaan platform online menjadi hal yang paling diminati sebagai cara untuk berkontribusi dalam penggalangn dana. Kitabisa.com merupakan salah satu situs donasi online dengan sistem crowdfunding terpopuler di Indonesia. Tujuan penelitian ini adalah untuk mengetahui seberapa besar efek dari terpaan yang diberikan oleh akun Instagram @kitabisacom terhadap perilaku berdonasi followers akun tersebut. Teori atribusi digunakan sebagai pisau teori dalam membahas pengujian dari penelitian yang dilakukan. Pendekatan penelitian yaitu kuantitatif dengan paradigma positivisme. Jumlah sampel penelitian sebanyak 400 responden yang dipilih menggunakan teknik purposive sampling. Berdasarkan hasil penelitian bahwa secara parsial masing-masing variabel terpaan media (X) berpengaruh positif dan signifikan terhadap perilaku berdonasi online (Y).
ANALISIS SEMIOTIKA SOSIAL HALLYDAY PADA KOMODIFIKASI BUDAYA BETAWI DI IKLAN Widiastuti, Tuti; Fitriani, Dinda Rakhma; Wijaya, Widiastiana Vista
Mediakom : Jurnal Ilmu Komunikasi Vol 7, No 2 (2023)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/mkm.2023.v7i2.10120

Abstract

Proses komodifikasi terjadi selama fase produksi, ketika kapitalis membeli barang, tenaga kerja, dan peralatan untuk menciptakan nilai lebih yang dapat digunakan untuk akumulasi modal lebih lanjut. Modal adalah nilai yang dapat ditingkatkan melalui pertukaran dan produksi. Fokus penelitian ini pada analisis semiotika sosial Halliday terhadap iklan televisi sirup marjan versi tarian betawi dan sepatu roda. Terlihat adanya komodifikasi tarian Topeng Betawi yang merupakan bagian dari budaya Betawi yang terkenal di tengah masyarakat Indonesia. Sama halnya dengan asal muasal dan makna dari tari Topeng Betawi dengan tujuan Marjan dalam meningkatkan penjualan produknya melalu strategi komunikasi dan pemasaran yaitu iklan. Ide adegan perempuan berlatih di halaman depan rumah joglo Betawi menjadi titik tolak proses komodifikasi budaya. Ideologi kapitalis yang mengabdi pada kepentingan kapital menjadi motor penggerak proses komodifikasi. Kekuatan pasar adalah kekuatan pendorong komodifikasi. Diharapkan kedepannya para pembuat iklan mampu memahami dan memperhatikan jalan cerita dan penokohan yang dibuat untuk iklan tersebut, serta tujuan penjualannya dan mampu memberikan pengaruh positif kepada masyarakat.
Kajian Literatur: Penerapan Big Data dan Artificial Intelligence untuk Perkembangan Bidang Edukasi dan Bisnis Sunarto, Shilvy Andini; Maulidina, Citra Puspa; Wijaya, Widiastiana Vista
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1366

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Big Data and AI (Artificial Intelligence) are the results of technological developments that can be enjoyed today. Big Data and AI are very helpful in the development of education and the business world. The purpose of this paper is to look at and analyze related literature studies on the application of Big Data and AI Communication in the field of education and the business world. This writing uses the literature review method from the Google Scholar online database. Four international journals related to Big Data and AI have been curated. The results of the journal literature review that have been analyzed show that Big Data and AI are closely related and help in the development of the education field and the business world such as making advertisements, post Covid-1 interactive learning, and can analyze important issues to create business value through Big Data analysis. So that the application and integration of Big Data and AI is a great opportunity to increase efficiency and effectiveness in various fields, especially in education and the business world.
The Tamyiz Online Method for the Qur'an Language Learning Yusriyah, Kiayati; Sudaryanto, Sudaryanto; Fitriani, Dinda Rakhma; Wijaya, Widiastiana Vista
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.30734

Abstract

Learning the Qur'an language as a foreign language is very challenging. This research is intended to analyze the learning method adopted by the Tamyiz online. This study used qualitative methods. The results showed that the Tamyiz online is a method of learning the Qur'an language online using the WhatsApp. The learning materials are delivered on a daily basis. The assignment can be in the form of muroja'ah, a memorization song according to the rhythm of a certain song. At  the end of learning period, an exam using the Quizizz app is carried out to determine the level of learner's achievement.
Influence of Media Credibility and Information Quality on Visiting Interest: An Analysis of the @WonderfulIndonesia Instagram Account on Millennial Travelers Purwitasari, Endah; Farida, Nuke; Wijaya, Widiastiana Vista; Wulandari, Christiana
CHANNEL: Jurnal Komunikasi Vol. 12 No. 1 (2024): CHANNEL: Jurnal Komunikasi 24th Edition
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/channel.v12i1.535

Abstract

Tourism in Indonesia holds significant potential, with domestic tourism being a primary focus for the government. The Ministry of Tourism and Creative Economy of the Republic of Indonesia has developed the "Wonderful Indonesia" branding, utilizing the @WonderfulIndonesia Instagram account to promote domestic tourism. This study examines the impact of media credibility and information quality on millennials' interest in visiting domestic tourist destinations, using the @WonderfulIndonesia account as a case study. Utilizing the Elaboration Likelihood Model (ELM) theory, the research emphasizes the importance of persuasive message delivery through digital platforms. Data were collected from a survey of 30 respondents and analyzed using validity, reliability, and multiple regression tests with SPSS 26. Results indicate that media credibility and information quality account for 31.6% of the variance in visiting interest, demonstrating a significant positive relationship. However, 69.4% of the variance is influenced by other factors, suggesting the need for further research into variables such as media exposure and content attractiveness.