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All Journal Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Wacana: Jurnal Ilmiah Ilmu Komunikasi PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Humaniora Communicare : Journal of Communication Studies Journal of Servite CHANNEL: Jurnal Komunikasi
Fitriyani, Lamria Raya
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Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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POLA KOMUNIKASI KEKERABATAN SUKU BATAK DALAM PENGGUNAAN MARGA UNTUK MENJALIN KEAKRABAN Fitriyani, Lamria Raya; Nurhajati, Lestari
WACANA: Jurnal Ilmiah Ilmu Komunikasi Vol 17, No 2 (2018): Accredited by Kemenristekdikti RI SK No. 28/E/KPT/2019
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (318.01 KB) | DOI: 10.32509/wacana.v17i2.620

Abstract

Suku bangsa yang ada di Indonesia secara keseluruhan dapat dikelompokkan menjadi 31 kelompok. Salah satunya adalah suku Batak. Suku Batak memiliki 6 pengelompokkan sub suku, yang masing-masing memiliki marga yang berbeda. Pengelompokkan sub suku dan marga tersebut di pahami hampir semua masyarakat Batak. Selain suku Batak, ada beberapa suku di Indonesia yang memiliki marga, tetapi dalam suku Batak penggunaan marga jadi sangat erat digunakan dalam berbagai kesempatan kegiatan adat maupun pertemuan lainnya. Berdasarkan hal tersebut, penelitian ini bertujuan untuk mengetahui bagaimana pola komunikasi kekerabatan suku batak dalam penggunaan marga untuk menjalin keakraban. Penelitian ini menggunakan teori intra budaya, dengan metodologi kualitatif dan paradigma konstruktivisme, sementara data didapat melalui wawancara mendalam kepada beberapa informan. Hasil awal penelitian ini menunjukkan bahwa keakraban kekerabatan masyarakat Batak melalui penggunaan marga dalam setiap pertemuan, perkenalan, dan dalam berbagai kesempatan pertemuan adat.
Community Participation in Developing Penglipuran Village in Bali as Tourism Village Rachmawati, Dewi; Fitriyani, Lamria Raya
Humaniora Vol. 15 No. 1 (2024): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v15i1.11007

Abstract

The research was conducted to determine the participation of the people of Penglipuran village in developing their village as a tourism village. Tourism development in an area certainly needed to be supported by the surrounding community. For this reason, community participation was essential, especially in tourism areas such as Penglipuran Tourism Village, Bali Island. The research applied a constructivism paradigm with descriptive qualitative research methods. The informants interviewed were the leaders of the traditional village, commonly called Kelian, as well as the people in Penglipuran village. The answers from the informants were analyzed using the theory of social change and the theory of community participation. Based on the results, community participation in Penglipuran village is on the partnership ladder. Currently, it is classified as a success because there is an opportunity for the community to be actively involved in conveying it to the village government. According to Cohen and Uphoff, in the decision-making process, Kelian, as a traditional village leader, has limited authority in connection with the concept of community participation. Program planning and decisions are formulated with all members of the village community. Likewise, during the implementation and evaluation stages of the program, even at the stage of enjoying the results, the entire village community is also involved. 
Video Interaktif Batik Kota Bekasi untuk meningkatkan Awareness Batik dan Promosi Budaya Bekasi Fitriyani, Lamria Raya; Rachmawati, Dewi; Wibowo DC, Yesi Pandu Pratama Wibowo DC
Journal of Servite Vol. 6 No. 2 (2024): Journal of SERVITE
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/102006220242

Abstract

Batik Bekasi merupakan warisan budaya yang perlu dilestarikan, namun situasinya saat ini awareness pada Batik Kota Bekasi belum maksimal dikarenakan belum menggunakan media digital dalam mempromosikan Batik. Kota Bekasi memiliki Komunitas Batik Kota Bekasi (KOMBAS) yang merupakan wadah para pengrajin dan pengusaha UMKM Batik untuk mengembangkan Batik dan meningkatkan perekonomian. Urgensi dari permasalahan mitra adalah belum adanya penggunaan media digital yang bisa digunakan dalam mempromosikan dan mengedukasi masyarakat mengenai batik. Kegiatan pengabdian masyarakat yang digunakan adalah melalui pembuatan video interaktif yang digunakan pada monitor Kiosk dan juga media sosial Youtube dengan melalui tiga tahapan produksi yaitu pra-produksi, produksi dan tahapan pasca-produksi. Hasil evaluasi dari pembuatan video interaktif pada viewers yang terdapat pada Monitor Kiosk sebanyak 481 viewers dan pada media sosial Youtube sebanyak 126 viewers. Melalui pembuatan dari video interaktif ini bisa meningkatkan awareness batik dan promosi budaya Bekasi karena video interaktif yang dimasukkan dalam Monitor Kiosk dan juga Media Sosial Youtube terus dilanjutkan untuk digunakan oleh mitra dalam berbagai pameran batik.
Pelatihan Kepemanduan Wisata Lokal dan Pengelolaan Konten Media Sosial pada Pelaku Wisata Komunitas Batik Kota Bekasi (KOMBAS) untuk Meningkatkan Promosi Budaya: Local Tour Guideance Training and Social Media Content Management for Tourism Actors in the Koperasi Batik Kota Bekasi (KOMBAS) to Improve Cultural Promotion Fitriyani, Lamria Raya; Rachmawati, Dewi; Wibowo DC, Yesi Pandu Pratama
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 10 No. 6 (2025): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v10i6.8846

Abstract

The existence of Bekasi City Batik, which has been around since 2014, is not yet widely known by the wider community, even by the people of Bekasi City themselves. For this reason, this community service activity aims to increase the capacity of tourism actors who are members of the Bekasi City Batik Community (KOMBAS) through training local tour guides and managing interactive content on social media. This activity is designed to optimize the potential of batik tourism as a local cultural asset as well as to increase public awareness of Bekasi City Batik so that it can reach a wide range, not only the people of Bekasi City but also the archipelago and is even expected to be global. The method used in this community service is in the form of direct or face-to-face offline training, then a simulation of tour guiding practices through storytelling is also carried out, as well as the practice of creating and managing interesting and interactive social media content. The results of the community service program carried out showed that participants were enthusiastic about participating in the training and there was an increase in knowledge and skills for each training of 40 % for local tour guide training and 20% for social media content training. It is hoped that the two trainings provided to members of the Bekasi City Batik Community (KOMBAS) can be implemented so that they can increase tourism in Bekasi City and also increase public awareness of Bekasi City Batik.
Twitter as a Public Sphere for COVID-19 Vaccine Discussion Nurhajati, Lestari; Wijayanto, Xenia Angelica; Fitriyani, Lamria Raya
CHANNEL: Jurnal Komunikasi Vol. 10 No. 2 (2022): CHANNEL: Jurnal Komunikasi 21st Edition
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/channel.v10i2.160

Abstract

This study aims to discover how Gen Z discusses the COVID-19 vaccine through social media discussion, participation, and ideas in a virtual public space. Recently, online media coverage has been massive, especially regarding the COVID-19 vaccine produced in Indonesia or purchased by the Indonesian government from foreign countries. Another thing that was also discussed was the priority of the vaccine recipients, which ministers in Indonesia presented with different approaches. Coordinating Minister for Human Development and Culture, Muhadjir Effendy, emphasized that lecturers and teachers are prioritized to receive vaccines. Previously, the coordinating minister for the Economy, Airlangga Hartarto, said medical personnel was prioritized. The Chief Executive of COVID-19 Handling and National Economic Recovery Committee (KPCPEN), Erick Thohir, also stated that health workers were a priority. Meanwhile, the Minister of Health, Terawan, noted that the priority for vaccine recipients is medic, paramedic, public services, TNI/Polri, and all educators. This variety of information and news is understood differently by the Indonesian people, including among Gen Z. Using the virtual public sphere, where freedom of expression in a democratic manner is the key to the emancipatory communication process. This research method uses extensive data analysis to collect conversations about the COVID-19 vaccine on social media, especially on Twitter, from 1-31 March 2021. The results show that although Generation Z is actively involved in the COVID-19 Vaccine discussion, they are not The Prominent Key Opinion Leader (KOL), who is the key player in communicating this issue via Twitter.
Attitude Of Generation Z of The Batak Tribe In Preserving Ulos As A Cultural Heritage Fitriyani, Lamria Raya; Rachmawati, Dewi
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 9 No. 1 (2024): June 2024 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v9i1.975

Abstract

Ulos is one of the cultural heritages of the Indonesian archipelago from the Batak Tribe. The use of Ulos varies from the Ulos giver to the recipient, so that the Ulos has a variety of motifs with different meanings, namely to suit the purpose of giving it. Through the attitudes and motivation  of  Young generation regarding the preservation of Ulos, which has become the cultural identity of the Batak Tribe. This study aims to determine the Attitude of the young Generation of the Batak Tribe regtoarding Ulos in preserving it as a cultural heritage. The research was conducted using descriptive quantitative methods with young generation respondents from the Batak ethnic group in Jabodetabek. Several questions related to attitudes and motivation about Ulos were included in the questionnaire which became the instrument in this study. Theories and concepts used in this study are interests with indicators of encouragement from individuals, social motives, and emotional factors. In the attitude concept using indicators, cognitive, affective, konative, and also on internal factors and external factors in which there is group interaction. The results of the study show that young generation has a positive attitude and motivation in preserving Ulos as a cultural heritage. The cognitive level of the younger generation of the Batak tribe is relatively low, so it needs to be improved, namely gaining understanding and knowledge to study ulos cloth so that it can continue to preserve it. This of course requires the role and support of parents and family.
Participatory Communication of Batam City SMEs in Supporting Tourism Development Fitriyani, Lamria Raya; Rachmawati, Dewi
Communicare : Journal of Communication Studies Vol. 11 No. 1 (2024): Communicare: Journal of Communication Studies
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/101011120249

Abstract

Seeing the current development of the Covid-19 pandemic, the government has again changed its policies in various sectors, including MSME activities and tourism. One of them is the city of Batam which has reopened tourism for both local and foreign tourists. BPS stated that the tourism sector has collapsed. Based on Bappenas data, tourism to Indonesia's GDP is around 4 percent per year. Batam City has opened tourism between countries through a travel bubble, which is an agreement between countries that allows international air travel by reducing restrictions or with applicable provisions. The focus of this study is to examine the participatory communication of MSME actors in the city of Batam in developing its tourism. Tufte & Mefalopulus stated that participatory communication is a dialogical and horizontal communication approach, by identifying problems and finding solutions so that in implementing the strategies that have been discussed. The data collection technique in this study was through interviews with MSME actors. The results of the study showed that participatory communication allows MSME actors to find solutions in dialogical communication to be able to develop tourism.
Co-Authors Dewi Rachmawati Lestari Nurhajati Wibowo DC, Yesi Pandu Pratama Xenia Angelica Wijayanto