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All Journal Jurnal ARSI : Administrasi Rumah Sakit Indonesia Jurnal Ekonomi Kesehatan Indonesia
Suwandi, Indah Pratiwi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Medicine & Pharmacology Public Health Social Sciences

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ANALISIS PRODUK LAYANAN RS APUNG NUSA WALUYA 2 MENURUT CARA BAURAN PEMASARAN Lubis, Ivan Reynaldo; Melissa, Hilda; Suwandi, Indah Pratiwi; Manik, Irfan Rohot Uli; Sulistiadi, Wahyu
Jurnal ARSI : Administrasi Rumah Sakit Indonesia
Publisher : UI Scholars Hub

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Hospitals as health service institutions are essential for society. However, in Indonesia, hospitals are not always available in areas far from regional or city government centers. Floating hospitals are an alternative that plays a significant role in island countries such as Indonesia. Even though the number of floating hospitals is very limited, marketing strategies through a marketing mix are still needed for their development, whether assessed from a business or non-business perspective. This study used a descriptive-analytical approach by collecting data from observations and collecting literature as the discussion material. As a result of simple observations and analysis, this study found that the Nusa Waluya 2 Floating Hospital had implemented marketing mix principles by various existing theories. However, the Nusa Waluya 2 Floating Hospital still needs to redesign and plan a more mature marketing strategy. The strategy focuses explicitly on its healthcare product mix. By applying the principles of a better marketing mix, it is hoped that the vision and mission of Nusa Waluya 2 Floating Hospital can be realized.
Kajian Literatur Sistematis: Skema Pengendalian Biaya dalam Asuransi Kesehatan Nasional di Beberapa Negara Pujiyanti, Eka; Setiawan, Ery; Sari, Euis Ratna; Suwandi, Indah Pratiwi
Jurnal Ekonomi Kesehatan Indonesia Vol. 4, No. 2
Publisher : UI Scholars Hub

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Cost-containment is one of several strategies to ensure the financial sustainability of the National Health Insurance scheme. Several cost-containment models were commonly globally, such as cost-sharing, capping, and others. This review aims to determine the costs and impacts of implemented policy schemes as cost-containment instruments in various countries. We performed a systematic review from several primary databases (Proquest, Pubmed, and Cochrane Library) with the primary intervention are the cost-sharing methods. The results of our review focused on the cost containment scheme from the government perspective, in which the context of social insurance can be a modification of payment systems, cost-sharing, capping/quota, and waiting period. From one of the studies in Canada, we can see that the result has a significant impact on the health system, reducing the expenditure and the use of drugs that are not essential, and also indirectly improve the technical efficiency of the drug market through the care of participants in drug utilisation. In this research, it can be concluded that the implementation of cost containment schemes can reduce the moral hazard risk from the perspective of participants with additional contributions to the utilisation of healthcare services.
Co-Authors Ery setiawan Lubis, Ivan Reynaldo Manik, Irfan Rohot Uli Melissa, Hilda Pujiyanti, Eka Sari, Euis Ratna Wahyu Sulistiadi