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TEKNIK ASOSIASI : STRATEGI PESAN DAKWAH DI INSTRAGRAM Rahma Maemona; Mutia Rahmi Pratiwi
Jurnal Riset Komunikasi Vol 3 No 2 (2020): Agustus 2020
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v3i2.169

Abstract

The development of social media has an impact on the progress of various things including media in da'wah. Preachers carry out strategies on social media, including emphasizing the appearance of texts with persuasive communication according to their segmentation. This study aims to analyze the da'wah message strategy on the @ nunuzoo instagram page. The theory used is the persuasive communication theory introduced by Onong Uchajana Effendy. This study uses a qualitative description method with a virtual ethnographic approach. Primary data was collected from video uploads on the Instagram account @ nunuzoo and secondary data was collected using literature studies and documentation. The results of this study indicate that @nunuzoo uses the association technique as a da'wah strategy, namely persuading its segmentation with objects or events that are attracting the attention of the public (trend). @nunuzoo has a target of preaching among young people, who like new things and are being discussed. Social media is also better to be used as an alternative media for persuasive communication because it is unlimited and can be accessed anywhere and anytime.
REFLEKSI CITRA INDONESIA SEBAGAI DAMPAK POLITIK MIGRASI TKI KE MALAYSIA Mutia Rahmi Pratiwi; Amida Yusriana
Jurnal Ilmiah Komunikasi Makna Vol 6, No 1 (2015)
Publisher : Program Studi Ilmu Komunikasi FBIK Unissula

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/jikm.6.1.46-59

Abstract

Indonesia dan Malaysia, dua negara yang memiliki hubungan unik yang terlihat dari letaknya yang berdekatan, hubungan kerjasama yang dilakukan bahkan hingga polemik dari sisi kebudayaan hingga ketenagakerjaan yang menimbulkan sensitifitas bagi kedua negara ini. Dari tahun 2009 hingga saat ini masih banyak kasus pelecehan hingga pembunuhan sadis para TKI (tenaga kerja Indonesia) yang bekerja di Malaysia. Hal ini merupakan salah satu dampak dari politik Migrasi TKI Ke Malaysia. Migrasi sendiri merupakan penyaluran tenaga kerja di daerah ke sektor industri modern di kota yang daya serapnya tinggi. Konsep migrasi internal ini juga berlaku secara eksternal yaitu pengiriman tenaga kerja ke luar negeri. Berdasarkan data yang diperoleh, Malaysia merupakan negara penerima TKI sektor informal terbesar dibandingkan dengan negara-negara lainnya. Pencitraan merupakan gambaran yang mewakili suatu negara dalam bentuk visualisasi, termasuk iklan. Terdapat dua iklan yang berisi tentang TKI dan jelas “menginjak” harga diri bangsa Indonesia di tahun 2012 dan 2015. Iklan pada tahun 2012 berisi tentang diskon besar- besaran bagi mereka yang mau mempekerjakan TKI dan iklan pada tahun 2015 berisi permintaan bagi para majikan untuk memecat TKI dirumah mereka. Dari dua iklan yang muncul ini, maka penulis akan melakukan kajian teoritis yang menelaah mengenai refleksi citra Indonesia sebagai dampak dari politik migrasi TKI ke Malaysia. Kata Kunci: Refleksi Citra, Politik Migrasi, Indonesia, Malaysia, TKI
Analisis Media Edukasi Puzzle Untuk Pendidikan Karakter Anak Usia Dini Lisa Mardiana; Mutia Rahmi Pratiwi; Dzuha Hening
Expose: Jurnal Ilmu Komunikasi Vol 4, No 2 (2021)
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/exp.v4i2.1697

Abstract

Early childhood character education is a crucial phase that requires serious attention. Media education is a solution in delivering messages related to early childhood character education. The purpose of this research is to analyze the puzzle media that has existed before so that it can be the basis for developing the puzzle media that will be designed by the author based on the development of children's self-concepts as part of character education. This research is a qualitative research with case study method. The resource persons who became the research subjects were two practitioners, namely child psychologists and practitioners of children's education media. The results show that puzzle educational media can be a solution for delivering character education to children and it is necessary to design educational media in the form of puzzles based on character education and the role of parents with the aim of developing self-esteem and self-confidence in it.
Komunikasi Non Verbal Anak Autis pada Masa Adaptasi Pra Sekolah Mutia Rahmi Pratiwi; Lisa Mardiana; Amida Yusriana
KOMUNIDA : Media Komunikasi dan Dakwah Vol 9 No 1 (2019): Komunida: Media Komunikasi dan Dakwah
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah IAIN Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.361 KB) | DOI: 10.35905/komunida.v9i1.1131

Abstract

Every children has distinguished life, likewise the life of the children with autism.Children with autism frequently considered as odd because they seems like havingtrouble in paying attention and are uninterested to social life. Indonesia does not have theprecise number of the children with autism and it has been increased every year.Education is one of the medium for children with autism to learn the standard way ofbehaviour that socially acceptable. The kindergarten is the first non formal school forchildren with autism. However, the autism’s disability often fails the communicationprocess at school. The rejection will be unavoidable for the first initial meetings. Thisphenomenon becomes the main attraction for the researcher to analyze the behaviour ofchildren with autism in the kindergarten. This is a qualitative research and using thephenomenology method. The objects of the research is M, W and D. They are the childrenwith autism at the informal school of Widya Bhakti Semarang. The aim of this research isto describe the non verbal communication of children with autism as the efforts ofadaptation in the kindergarten.
Akun Instagram Parenting sebagai Media Edukasi Ketahanan Keluarga Naiza Rosalia; Mutia Rahmi Pratiwi; Choirul Ulil Albab; Fibriyani Nur Aliya
Jurnal Riset Komunikasi Vol 5 No 2 (2022): Agustus 2022
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v5i2.464

Abstract

Education about family resilience is essential to strengthen national unity. Family resilience in Indonesia is still considered lacking, especially during the pandemic the divorce rate is even higher. Social media, especially Instagram, has a significant role as the right educational media for the younger generation. The research was conducted to design media for family resilience education for the younger generation. This research is a qualitative study with a descriptive approach. Researchers conducted a content analysis on four family education Instagram accounts to get an idea of ​​the information needs related to family resilience. Three crucial aspects of family resilience are physical resilience, resilience, social resilience, and psychological resilience. The analysis conducted on the @ibupedia.id, @parenting_islam.id, @parenttalk.id, and @talkparenting accounts revealed several sub-aspects of physical endurance, such as home ownership and work require more emphasis. In general, aspects of psychological resilience, such as managing emotions, stress, and household finances, are still not given much attention. These contexts are actually at the level of the husband and wife relationship, which should be the key to creating family resilience. The results of this study can be used as a reference for developing more comprehensive parenting education media.
Perencanaan Komunikasi Berbasis Internet pada Kementerian Agama Provinsi Jawa Tengah Naiza Rosalia; Mutia Rahmi Pratiwi
Jurnal Riset Manajemen Komunikasi Volume 2, No. 2, Desember 2022 Jurnal Riset Manajemen Komunikasi (JRMK)
Publisher : UPT Publikasi Ilmiah Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/jrmk.v2i2.1441

Abstract

Abstract. The Ministry of Religion of Central Java Province has programs to reduce divorce rates, including BINWIN and KUA Kick Off in the BP4 division. However, communication activities for these programs have not been carried out massively. In line with this, the divorce rate is still increasing, it is known that it is no longer an economic problem that supports this, but a lack of mutual trust in married couples. This study aims to prepare a communication planning document for Public Relations of the Ministry of Religion for activities to communicate existing programs. The case study method with data collection techniques through interviews, documentation, and observations was carried out to obtain comprehensive data. The result of the research is the design of a communication planning document by determining the key message "Dual Roles for Family Resilience", targeted at the bride and groom and their families, aims to increase awareness of the Ministry of Religion program, the communication actor chosen is the government assisted by scholars and public figures, communication is carried out through media channels Youtube, IG and Whatsapp social networks are carried out periodically and in parallel. Abstrak. Kementerian Agama Provinsi Jawa Tengah memiliki program untuk menurunkan angka perceraian, diantaranya Kick Off BINWIN dan KUA di divisi BP4. Namun, kegiatan komunikasi untuk program-program tersebut belum dilakukan secara masif. Sejalan dengan hal tersebut angka perceraian yang masih meningkat, diketahui bukan lagi masalah ekonomi yang mendukung hal tersebut, melainkan kurangnya rasa saling percaya pada pasangan suami istri. Penelitian ini bertujuan untuk menyusun dokumen perencanaan komunikasi Humas Kementerian Agama untuk kegiatan mengkomunikasikan program-program yang ada. Metode studi kasus dengan teknik pengumpulan data melalui wawancara, dokumentasi, dan observasi dilakukan untuk memperoleh data yang komprehensif. Hasil dari penelitian ini adalah rancang bangun dokumen perencanaan komunikasi dengan menentukan pesan kunci “Peran Ganda untuk Ketahanan Keluarga”, ditujukan kepada calon pengantin dan keluarganya, bertujuan untuk meningkatkan awareness terhadap program Kemenag, pelaku komunikasi. dipilih adalah pemerintah dibantu oleh ulama dan tokoh masyarakat, komunikasi dilakukan melalui saluran media Youtube, IG dan jejaring sosial Whatsapp dilakukan secara berkala dan paralel.
Perencanaan Komunikasi Berbasis Internet pada Kementerian Agama Provinsi Jawa Tengah Naiza Rosalia; Mutia Rahmi Pratiwi
Jurnal Riset Manajemen Komunikasi Volume 2, No. 2, Desember 2022 Jurnal Riset Manajemen Komunikasi (JRMK)
Publisher : UPT Publikasi Ilmiah Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/jrmk.v2i2.1441

Abstract

Abstract. The Ministry of Religion of Central Java Province has programs to reduce divorce rates, including BINWIN and KUA Kick Off in the BP4 division. However, communication activities for these programs have not been carried out massively. In line with this, the divorce rate is still increasing, it is known that it is no longer an economic problem that supports this, but a lack of mutual trust in married couples. This study aims to prepare a communication planning document for Public Relations of the Ministry of Religion for activities to communicate existing programs. The case study method with data collection techniques through interviews, documentation, and observations was carried out to obtain comprehensive data. The result of the research is the design of a communication planning document by determining the key message "Dual Roles for Family Resilience", targeted at the bride and groom and their families, aims to increase awareness of the Ministry of Religion program, the communication actor chosen is the government assisted by scholars and public figures, communication is carried out through media channels Youtube, IG and Whatsapp social networks are carried out periodically and in parallel. Abstrak. Kementerian Agama Provinsi Jawa Tengah memiliki program untuk menurunkan angka perceraian, diantaranya Kick Off BINWIN dan KUA di divisi BP4. Namun, kegiatan komunikasi untuk program-program tersebut belum dilakukan secara masif. Sejalan dengan hal tersebut angka perceraian yang masih meningkat, diketahui bukan lagi masalah ekonomi yang mendukung hal tersebut, melainkan kurangnya rasa saling percaya pada pasangan suami istri. Penelitian ini bertujuan untuk menyusun dokumen perencanaan komunikasi Humas Kementerian Agama untuk kegiatan mengkomunikasikan program-program yang ada. Metode studi kasus dengan teknik pengumpulan data melalui wawancara, dokumentasi, dan observasi dilakukan untuk memperoleh data yang komprehensif. Hasil dari penelitian ini adalah rancang bangun dokumen perencanaan komunikasi dengan menentukan pesan kunci “Peran Ganda untuk Ketahanan Keluarga”, ditujukan kepada calon pengantin dan keluarganya, bertujuan untuk meningkatkan awareness terhadap program Kemenag, pelaku komunikasi. dipilih adalah pemerintah dibantu oleh ulama dan tokoh masyarakat, komunikasi dilakukan melalui saluran media Youtube, IG dan jejaring sosial Whatsapp dilakukan secara berkala dan paralel.
URGENSI KOMUNIKASI EFEKTIF BAGI VOLUNTEER PKBI KOTA SEMARANG MELALUI PELATIHAN PUBLIC SPEAKING Liya Umaroh; Mutia Rahmi Pratiwi; Mukaromah
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 11: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

PKBI Semarang city is a non-governmental organization which runs on reproductive health. Volunteer involvement during outreach activities can hone skills and self-confidence through public speaking experience. From the situation analysis, the problem was obtained such as lack of understanding and public speaking techniques. Therefore, it is important to schedule community service activities to provide effective communication training by implementing public speaking techniques. The method for implementing PKM activities uses training, facilities and mentoring methods through 6 stages, namely, preparation, intake process, assessment, planning, implementation and termination. To evaluate the results of the training activities, a pre-test and post-test were used which indicated that there was an increase in effective communication skills by providing public speaking training for PKBI volunteers. The sustainability of the activities is expected by the volunteers to support their activities because the volunteers' main activity is dealing with many people from different backgrounds, which requires them to be skilled in communicating effectively with skills in applying public speaking techniques
Health Communication Study in the Digital Era: Analysis of Handling Diabetes Mellitus Discourse in Indonesia in 10 Years (2015-2025) Rosita Kumala Dewi; Mutia Rahmi Pratiwi
Jogjakarta Communication Conference (JCC) Vol. 3 No. 1 (2025): The 6th Jogjakarta Communication Conference (JCC)
Publisher : Jogjakarta Communication Conference (JCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Diabetes Mellitus (DM) sufferers globally continue to increase every year, based on data from the International Diabetes Federation (IDF), sufferers are projected to reach 783 million in 2045. Not only parents, diabetes cases also attack Indonesian children. This is certainly a severe issue that needs to be handled by various parties. This research was conducted to analyze various digitalization efforts carried out by the government, academics, business actors, media, and society within a period of 10 years (2015-2025) to reduce the number of diabetes sufferers in Indonesia. This research method uses qualitative with a Text Analysis approach. The theory used is the Pentahelix Model which involves five main actors, namely: academics, industry, government, community, and media. The research results show that the government is implementing the PTM, GERMAS, PIS-PK, GGL, and the National Campaign to Prevent and Treat Diabetes. Various digital communities were formed by the community, such as Sobat Diabet, Persadia, Blue Circle the Indonesian Diabetes Community, and SobatDIA. From an academic perspective, research on Diabetes was carried out from 2016 -2024 but the perspective was taken from the perspective of medical personnel communication and there were two studies on designing visual media to inform about diabetes in 2019 and 2023. It is hoped that the results of this study can become strategic recommendations for stakeholders in improving health communication to reduce the number of diabetes sufferers in Indonesia through various education on digital pages.