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All Journal Jurnal Ekonomika Dan Bisnis PEDAMAS (Pengabdian Kepada Masyarakat)
Jannah, Jumratul
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Humanities Economics, Econometrics & Finance Education Energy Engineering Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

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Political Economic Analysis And Consection Of Development: Mxgp Study Of Mataram City Dermawan, Ariy; Agustina, Nurillah; Nuraini, Nuraini; Soniati, Soniati; Harunnisa, Ipa; Jannah, Jumratul; Afsarin, Afsarin; Gani, Arif Rahman
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 5 No. 1 (2025): Januari - Februari
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v5i1.2498

Abstract

The 2024 MXGP, to be held at the Selaparang Circuit in Mataram City, provides a comprehensive overview of the political and economic impacts of development and tourism. Due to its better infrastructure, Selaparang was chosen as the new location, instead of the Samota Circuit, which required close coordination between the local government and the event organizers. Although there were administrative challenges to overcome, such as tax arrears, these were resolved through fruitful dialogue, highlighting the importance of teamwork in overcoming challenges. The event will increase hotel occupancy, attract more tourists, and provide a major economic boost to the area. Local businesses will benefit from higher tourism-related revenues as well as increased participation from micro, small, and medium enterprises. Visitors will also drive economic diversity and job development, which will help industries such as transportation, hospitality, and retail. By promoting environmentally friendly projects and environmentally conscious tourism, the 2024 MXGP is well positioned to act as a catalyst for sustainable infrastructure development. In addition, the local government’s reputation has demonstrated its ability to host major international meetings. Lombok will ultimately reap long-term social and economic benefits from MXGP 2024, which will strengthen the island as a leading international sports tourism destination.
PENGARUH EVENT PARIWISATA LOKAL TERHADAP PENINGKATAN KUNJUNGAN WISATAWAN DI NTB Lestari, Aprilia Eka; Fitriatun, Fitriatun; Jannah, Jumratul; Widayat, Rossi Maunofa
PEDAMAS (PENGABDIAN KEPADA MASYARAKAT) Vol. 3 No. 04 (2025): JULI 2025
Publisher : MEDIA INOVASI PENDIDIKAN DAN PUBLIKASI

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Abstract

Provinsi Nusa Tenggara Barat (NTB) memiliki potensi besar dalam pariwisata, didukung oleh kekayaan budaya dan berbagai acara lokal seperti Festival Bau Nyale, Rimpu Mantika, dan Khazanah Ramadhan. Namun, optimalisasi penyelenggaraan acara sebagai strategi promosi pariwisata dan pemberdayaan ekonomi lokal masih mengalami sejumlah tantangan, termasuk kurangnya integrasi dengan pemasaran digital dan terbatasnya evaluasi dampak terhadap pelaku UMKM. Penelitian ini bertujuan untuk menilai efektivitas penyelenggaraan acara pariwisata di NTB serta kontribusinya dalam meningkatkan kunjungan wisatawan dan memberdayakan pelaku ekonomi lokal. Metode yang diterapkan adalah pendekatan kualitatif melalui studi pustaka dengan menganalisis berbagai sumber ilmiah dan laporan kegiatan. Hasil penelitian menunjukkan bahwa platform media sosial, seperti Instagram dan TikTok, memiliki peran penting dalam menjangkau wisatawan potensial, terutama di kalangan generasi muda, serta meningkatkan visibilitas destinasi. Temuan ini juga menegaskan pentingnya kolaborasi antara pemerintah daerah, pelaku UMKM, dan komunitas lokal dalam menciptakan promosi pariwisata yang berkelanjutan. Oleh karena itu, integrasi antara penyelenggaraan acara, strategi digital, dan pemberdayaan pelaku lokal perlu menjadi prioritas dalam pengembangan sektor pariwisata di daerah.
Co-Authors Afsarin, Afsarin Agustina, Nurillah Dermawan, Ariy Fitriatun, Fitriatun Gani, Arif Rahman Harunnisa, Ipa Lestari, Aprilia Eka Nuraini Nuraini Rossi Maunofa Widayat Soniati, Soniati