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PEMBERDAYAAN PRODUKSI TAHU BAKSO DAN KETAN LUPIS, DI KELURAHAN PRENGGAN KOTA GEDE, YOGYAKARTA Juhari, Juhari; Pribadi, Ulung; Widayat, Rossi Maunofa
SELAPARANG Jurnal Pengabdian Masyarakat Berkemajuan Vol 4, No 3 (2021): Agustus
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v4i3.5288

Abstract

ABSTRAKPendapatan pengusaha UMKM (Usaha Mikro Kecil Menengah) tahu bakso “Enak” dan UMKM ketan lupis mengalami penurunan pendapatan sejak pandemi covid-19. Selain itu kendala lain yang dihadapi yaitu belum adanya pemanfaatan media sosial dalam strategi pemasaran di tengah dunia digitalisasi, packaging produk yang masih sederhana sehingga kurang menarik konsumen, dan tidak adanya manajemen keuangan yang baik disaat banyaknya pendapatan dan pengeluaran produk. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat yang disinergikan melalui Kuliah Kerja Nyata (KKN) memiliki beberapa program kegiatan untuk mengatasi permaslahan mitra. Program ini ditujukan untuk meningkatkan kualitas penjualan serta pemasaran tahu bakso “Enak” dan ketan lupis di tengah pandemi covid-19. Kedua UMKM telah diberikan sosialisasi serta pelatihan menggunakan media sosial di era digitalisasi dan untuk membantu pemilik UMKM dalam mengatasi penurunan penjualan di masa pandemi Covid-19. Tim pengabdi telah membuatkan akun media sosial, dan juga telah membuatkan logo dan pamflet yang nantinya akan disebarkan melalui media sosial agar dapat meningkatkan hasil penjualan. Serta menciptakan packaging product yang menarik sehingga menambahkan daya tarik konsumen.  Kata kunci: UMKM ; manajemen keuangan ; media sosial ; manajemen pemasaran ABSTRACTEntrepreneurs of "tahu bakso" and "ketan lupis " as Micro, Small and Medium Enterprises (“UMKM”) face obstacles, especially in the era of the covid-19 pandemic. First, they package the product in a simple way so that it does not attract the attention of consumers. Second, they have not used social media as a marketing strategy in the current digital age. Third, they do not have good financial management. As a result, their income is small and even tends to decline. The UMY Community Service Team together with KKN students have implemented programs and activities to help these small entrepreneurs. The team has trained the entrepreneur on how to package the product in an innovative way. This team has also socialized the use of social media to market products creatively. Lastly, this team has helped with how to manage finances properly. This team wants to achieve the goal, which is that small entrepreneurs can expand their marketing and increase the number of buyers, so that their income increases significantly Keywords: UMKM; financial management ; social media ; marketing management
Inisiasi Pendirian dan Pengelolaan Bank Sampah Pribadi, Ulung; Aji, Juhari Sasmito; Widayat, Rossi Maunofa
Berdikari: Jurnal Inovasi dan Penerapan Ipteks Vol 9, No 2 (2021): August
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/berdikari.v9i2.9725

Abstract

Environmental conservation is a shared responsibility for the government, private companies, and the community. One of the efforts to protect the environment is to pay attention to waste disposal. Household contribution to waste generation ranks first compared to other sectors. Therefore, efforts should be made to develop public awareness of waste management. The implementation of the service program aimed to build awareness and management of waste originating from household activities. The methods in the community service program were through tutorials and mentoring. The results of the program showed that the community’s more concerned and aware of the importance of waste management. The main indicator of improved community concern was the establishment of the “Kluwih Resik” Waste Bank. 
OPTIMALISASI PENJUALAN KRIPIK PISANG DAN GEBLEK DI MASA PANDEMI COVID-19, PEDUKUHAN TURUSAN, GIRIMULYO, KULON PROGO Ulung Pribadi; Juhari Juhari; Rossi Maunofa Widayat
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 5, No 1 (2021): Desember
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v5i1.6556

Abstract

ABSTRAKPendapatan pengusaha UMKM (Usaha Mikro Kecil Menengah) Kripik Pisang Ibu Siti dan Geblek Buk Tuminem mengalami penurunan semenjak pandemi covid-19. Selain itu juga adanya beberapa keterbatasan pada kedua UMKM tersebut pada proses penjualan antara lain, packaging produk masih sederhana dengan cara manual sehingga produk yang akan dipasarkan tidak tahan lama, belum memiliki label kemasan, dan pemasaran produk masih belum luas. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat yang disinergikan melalui Kuliah Kerja Nyata (KKN) memiliki beberapa program kegiatan untuk mengatasi permasalahan mitra. Program ini ditujukan untuk meningkatkan kualitas penjualan serta pemasaran Kripik Pisang Ibu Siti dan Geblek Ibu Tuminem ditengah pandemi covid-19. Kedua UMKM telah diberikan sosialisasi serta pelatihan menggunakan media sosial di era digitalisasi dan untuk membantu pemilik UMKM dalam mengatasi penurunan penjualan di masa pandemi Covid-19. Tim pengabdi telah membuatkan akun media sosial, dan juga telah membuatkan logo dan pamflet yang nantinya akan disebarkan melalui media sosial agar dapat meningkatkan hasil penjualan. Serta menciptakan packaging product yang menarik sehingga menambahkan daya tarik konsumen. Kata_kunci : optimalisasi; UMKM “Kripik Pisang” “Geblek”;  media  sosial; manajemen pemasaran. ABSTRACTEntrepreneurs of "kripik pisang" led by Mrs. Siti and "geblek" led by Mrs. Tuminem are facing big problems, especially in the era of the covid-19 pandemic. First, these Micro, Small and Medium Enterprises (“MSMEs”) do not utilize the internet and social media networks to market their products. Second, they haven't packaging products that attract consumers' attention. Third, they do not manage their finances well. Therefore, they get a small income and even tend to decline. The UMY Community Service Team and KKN students have implemented programs and activities to empower these entrepreneurs. First, this team has socialized and taught how to create attractive accounts on the internet and social media to expand product marketing. Second, this team has helped the small entrepreneur to package and label innovative products. Third, this team helps the entrepreneur to properly manage the company's finances. This team hopes to realize the goal, namely that small entrepreneurs can expand product marketing and increase consumers. That way, they can get a significant increase in income. Keywords: "UMKM"; "kripik pisang" "geblek"; financial management; social media; marketing management
PENGEMBANGAN KERAJINAN ANYAMAN PALITAN, DI DUSUN NGLENGKONG, DESA GIRIPURWO, KECAMATAN GIRIMULYO, KABUPATEN KULON PROGO Juhari Juhari; Rossi Maunofa Widayat; Mujiyana Mujiyana
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 4, No 1 (2020): November
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (415.292 KB) | DOI: 10.31764/jpmb.v4i1.2808

Abstract

ABSTRAKPermasalahan dari mitra pengabdi kami adalah usaha mengembangkan skala ekonomi dengan industri kerajinan anyaman palitan di Dusun Nglengkong, Desa Giripurwo, Kabupaten Kulonprogo, yang masih mengalami berbagai kendala. Diantaranya, banyak penduduk Dusun Nglengkong yang bekerja di Industri kerajianan namun belum memiliki organisasi (lembaga) bagi buruh kerajinan. Kemudian alat dan cara pembuatannya masih kerajinan manual dan tradisional. Pemasaran masih melalui pengumpul/koordinator, sehingga daya tawar rendah. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat, disinergikan melalui Kuliah Kerja Nyata (KKN) yang bertujuan untuk memotivasi masyarakat pengrajin serta meningkatkan kualitas dan standar produk dengan menambah jenis produk kerajiannnya. Metode yang dilakukan melalui sosialisasi dan pelatihan yang melibatkan sepuluh orang mahasiswa KKN dan tiga orang tim pengabdi. Hasil kegiatan meliputi sosialisasi dan pelatihan yang diikuti sekitar 22 pengarajian anyaman mulai terinisiasi untuk membentuk wadah organisasi yang struktur organisasinya merupakan bagian para pengrajin yang ada di Dusun Ngelengkong, menambah wawasan para pengrajin anyaman Dusun Nglengkong yang awalnya tidak semuanya mengetahui cara pembuatan anyaman palitan begitu pula dengan anyaman yang menggunakan senar, serta kegiatan ini membantu produsen memasarkan produk mereka melalui sosial media yang dapat diakses secara online. Kata Kunci : industri kerajinan; penguatan; sosialisasi; pemasaran; produk unggulan desa ABSTRACTThe issue for our service partners is the effort to build economies of scale in Nglengkong Hamlet, Giripurwo Village, Kulonprogo Regency with the Palitan woven handicraft industry, which is still experiencing various obstacles. Among them, many Nglengkong Hamlet residents work in the handicraft industry but do not yet have a handicraft workers’ association (institution). The methods and production processes are still manual and traditional crafts. Marketing is still through collectors / coordinators, so there is little bargaining power. UMY, through community service programs, is synergized from the partner issues through the Community Service Program, which seeks to inspire the community of craftsmen and increase the quality and standard of products by increasing the types of craft products. The strategy used consists of socialization and instruction involving ten students from the Community Service Program and three service teams. The results of the activity included socialization and training which was attended by around 22 weaving craftsmen who began to be initiated to form an organizational forum whose organizational structure is part of the craftsmen in Ngelengkong Hamlet, adding to the insight of the Nglengkong Hamlet weaving craftsmen who initially did not all know how to make palitan weaving as well as woven using strings, as well as this activity to help producers market their products through social media that can be accessed online. Keywords : craft industry; strengthening; socialization; marketing; superior product of the village
PEMBERDAYAAN PRODUKSI TAHU BAKSO DAN KETAN LUPIS, DI KELURAHAN PRENGGAN KOTA GEDE, YOGYAKARTA Juhari Juhari; Ulung Pribadi; Rossi Maunofa Widayat
SELAPARANG Jurnal Pengabdian Masyarakat Berkemajuan Vol 4, No 3 (2021): Agustus
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v4i3.5405

Abstract

ABSTRAKPendapatan pengusaha UMKM (Usaha Mikro Kecil Menengah) tahu bakso “Enak” dan UMKM ketan lupis mengalami penurunan pendapatan sejak pandemi covid-19. Selain itu kendala lain yang dihadapi yaitu belum adanya pemanfaatan media sosial dalam strategi pemasaran di tengah dunia digitalisasi, packaging produk yang masih sederhana sehingga kurang menarik konsumen, dan tidak adanya manajemen keuangan yang baik disaat banyaknya pendapatan dan pengeluaran produk. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat yang disinergikan melalui Kuliah Kerja Nyata (KKN) memiliki beberapa program kegiatan untuk mengatasi permaslahan mitra. Program ini ditujukan untuk meningkatkan kualitas penjualan serta pemasaran tahu bakso “Enak” dan ketan lupis di tengah pandemi covid-19. Kedua UMKM telah diberikan sosialisasi serta pelatihan menggunakan media sosial di era digitalisasi dan untuk membantu pemilik UMKM dalam mengatasi penurunan penjualan di masa pandemi Covid-19. Tim pengabdi telah membuatkan akun media sosial, dan juga telah membuatkan logo dan pamflet yang nantinya akan disebarkan melalui media sosial agar dapat meningkatkan hasil penjualan. Serta menciptakan packaging product yang menarik sehingga menambahkan daya tarik konsumen.  Kata kunci: UMKM ; manajemen keuangan ; media sosial ; manajemen pemasaran ABSTRACTEntrepreneurs of "tahu bakso" and "ketan lupis " as Micro, Small and Medium Enterprises (“UMKM”) face obstacles, especially in the era of the covid-19 pandemic. First, they package the product in a simple way so that it does not attract the attention of consumers. Second, they have not used social media as a marketing strategy in the current digital age. Third, they do not have good financial management. As a result, their income is small and even tends to decline. The UMY Community Service Team together with KKN students have implemented programs and activities to help these small entrepreneurs. The team has trained the entrepreneur on how to package the product in an innovative way. This team has also socialized the use of social media to market products creatively. Lastly, this team has helped with how to manage finances properly. This team wants to achieve the goal, which is that small entrepreneurs can expand their marketing and increase the number of buyers, so that their income increases significantly Keywords: UMKM; financial management ; social media ; marketing management
KONTRIBUSI BUMDES TRIDADI MAKMUR TERHADAP PENINGKATAN KESEJAHTERAAN SOSIAL EKONOMI MASYARAKAT DESA TRIDADI KECAMATAN SLEMAN YOGYAKARTA JUHARI SASMITO AJIE; ULUNG PRIBADI; ROSSI MAUNOFA WIDAYAT; GALIH DWI RIZQI J
GANEC SWARA Vol 14, No 2 (2020): September 2020
Publisher : Universitas Mahasaraswati Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35327/gara.v14i2.165

Abstract

National development is a concept, where the government will strive to achieve the welfare of society evenly and thoroughly. Through BUMDES (Village-Owned Enterprises) the national development plan can be realized if there is an active role of the village government and the community. This study aims to determine the governance and contribution of the existence of BUMDes Tridadi Makmur to improving the socio-economic welfare of the people of Tridadi Village, Sleman Jogyakarta District.This study uses a qualitative descriptive method, data collection using online media. The research result shows that 1). The management governance of BUMDes Tridadi Makmur, seen from the BUMDes organizational structure, has met the basic needs of the organization, with reference to the duties and functions and authorities that are adjusted to the conditions of the BUMDes development, 2). The existence of BUMDes has a social contribution, namely Tridadi Village has turned into a village as a tourist destination such as the Puri Mataram tourist vehicle and has been awarded an award by the Ministry of Village, Development of Disadvantaged Areas and Transmigration at the "2019 Archipelago Tourism Village with Advanced Category" event. Besides that, it has also contributed to absorbing the workforce, amounting to 135 people with the majority of Tridari Village residents and economically contributing to improving the welfare of the community
ANALISIS GAYA KEPEMIMPINAN KEPALA DESA DALAM MENGATASI KONFLIK DI DESA MERTAK TOMBOK DAN DESA BUNUT BAOQ KECAMATAN PRAYA KABUPATEN LOMBOK TENGAH ROSSI MAUNOFA WIDAYAT; L. SOPAN TIRTA KUSUMA; DARMANSYAH .
GANEC SWARA Vol 12, No 1 (2018): Maret 2018
Publisher : Universitas Mahasaraswati Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (276.504 KB) | DOI: 10.35327/gara.v12i1.9

Abstract

         This research reveals the phenomenon of village autonomy, which currently with the Law No. 6/2014 has made the village as the center of attention of all parties. Within the scope of village leadership, the leadership style of the village head can be used as a benchmark against the direction of village objectives. As is the case in Central Lombok District, from 2011-2013 the increasing conflict every year occurs in political conflicts, conflicts of economic resources, custom conflicts, fights between villages, and persecution.       This research is a descriptive research which aims to find out the model of leadership style used by the Village Head Mertak Tombok and Bunut Baoq Village and the role and influence of the leadership style model used to prevent complication and conducive of Mertak Tombok Village and Bunut Baoq Village. Data is collected through field research, using informant purposively sampling. The data that have been collected are analyzed qualitatively, ie data from the interviews obtained, then analyzed descriptive by using narrations or words          The results shows that 1). Head of Mertak Tombok Village has a transformational leadership style, while for Bunut Village Baoq has Paternalisitic leadership style, 2). The leadership style that each village leader possesses and the awiq-awiq of the village participate in and influence in preventing the conflict and the conduciveness of the village. For Mertak Village Tombok has awig-awig ban of visiting time past 22.00 WITA, while Bunut Baoq Village has awiq-awiq ban to present Kecimol (Typical Arts of Sasak tribe) in the Village
The Narrative And Collectivity Of The Deradicalization Movement Regarding Terror Actions In Indonesia: A Twitter Analysis Tawakkal Baharuddin; Rossi Maunofa Widayat; Zuly Qodir; Hasse Jubba
JURNAL ILMU SOSIAL Volume 20, Issue 1, Year 2021
Publisher : Faculty of Social and Political Sciences, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jis.1.1.2021.95-110

Abstract

This study is based on the events of acts of terrorism and the finding of radicalization efforts in Indonesia. This situation requires a response from many parties, including civil society, that is more participatory in supporting deradicalization efforts. This study aims to analyze the role of social media in influencing the narrative and interest of community collectivities in the deradicalization movement in Indonesia. The method used is quantitative discourse analysis. The data source is social media Twitter, with analysis tools using Nvivo 12 Plus. The study findings explain that Twitter social media can be an alternative in forming participatory, educative, and preventive narratives against deradicalization efforts in Indonesia. The use of social media Twitter can also influence the community's collective interest to get involved in opposing radicalism, whether online or in public space. The results of this research is that deradicalization efforts can also be carried out by utilizing social media, especially by maximizing hashtag and meme features. This finding is an essential argument that deradicalization efforts cannot be carried out with the same approach as shown by radicalism, in that deradicalization is not carried out with arrogance or violence but with a more educative participatory approach. This approach maximizes the potential of social media, which has proven to be more accommodating to reaching the wider community and is more participatory. The substance of this study is seen as a recommendation for maximizing the deradicalization movement in countering radicalism in Indonesia. The limitations of this study are in the research method, which only analyzes specific data sources, so further research is needed that can utilize data sources, especially in exploring data sources from other social media platforms. 
Optimalisasi Peran Organisasi Sosial Keluarga Jujur Bahagia, Di Kelurahan Prenggan, Kecamatan Kota Gede, Kota Yogyakarta Di Saat Pandemi Covid-19 Juhari Juhari; Ulung Pribadi; Rossi Maunofa Widayat; Inka Nusamuda Pratama
TRANSFORMASI : JURNAL PENGABDIAN PADA MASYARAKAT Vol 2, No 2 (2022): Agustus
Publisher : UNIVERSITAS MUHAMMADIYAH MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (246.137 KB) | DOI: 10.31764/transformasi.v2i2.10103

Abstract

Organisasi sosial Keluarga Jujur Bahagia (KJB) yang berada di Kelurahan Prenggan, Yogyakarta, merupakan organisasi yang kegiatan rutinnya mengajarkan nilai-nilai kejujuran dan disiplin di PAUD maupun pengajian. Namun semenjak Pandemi Covid-19 telah memaksa organisasi sosial KJB untuk vakum dalam kegiatan PAUD dan pengajian karena adanya pelarangan untuk berkerumunan, sehingga kurang optimalnya kegiatan yang dilakukan serta semakin berkurangnya relawan KJB di masa pandemi. Disamping itu juga organisasi KJB memiliki beberapa keterbatasan antara lain, belum adanya pemanfaatan media sosial dalam pelaksanaan kegiatan di massa pandemi covid-19 serta belum adanya perubahan metode atau model dari kegiatan yang dilakukan di massa pandemi covid-19. Dari permasalahan mitra tersebut UMY melalui program pengabdian kepada masyarakat yang disinergikan melalui Kuliah Kerja Nyata (KKN) memiliki beberapa program kegiatan untuk mengatasi permasalahan mitra. Program ini ditujukan untuk mengubah metode pembelajaran yang di sesuaikan dengan situasi covid-19 saat ini. Pengurus KJB Kelurahan Prenggan dalam hal ini telah diberikan sosialisasi serta pelatihan dalam penggunaan aplikasi Video Conference untuk membangkitkan kegiatan yang vakum dampak dari kebijakan pelarangan berkerumun, Adanya penyuluhan parenting untuk menyadarkan dan mengajarkan para orang tua tentang pentingkan kejujuran dan kedisiplinan pada pendidikan anak usia dini, serta pengajian online.
Analisis Penyebaran Tweet Tentang Pemulihan Ekonomi Di Indonesia pasca Covid-19 Analisis akun @Prekonomian RI Rossi Maunofa Widayat; Arya Akbar; Cahyadi Kurniawan
Jurnal Ranah Publik Indonesia Kontemporer (Rapik) Vol. 3 No. 1 (2023): JULI
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Berkembangnya teknologi informasi pada era sekarang sangatlah pesat sehingga dikala pandemic seperti ini pemerintah memanfaatkan media sosial dalam penyebaran informasi. Artikel ini bertujuan untuk mengeksplor sejauh mana penyebaran informasi pemulihan perekonomian di Indonesia selama pandemi Covid-19 melalui akun twitter @PerekonomianRI. Kemudian, penelitian ini menggunakan metode kualitatif eksploratif dengan bantuan aplikasi NVIVO 12 plus sebagai alat untuk menganalisa penyebaran informasi pemulihan perekonomian di Twitter. Hasil penelitian menemukan bahwa akun media sosial Twitter @PerekonomianRI telah menyebarluaskan informasi secara massif tentang pemulihan ekonomi Indonesia. Beragam hashtag turut andil dalam meningkatkan penyebaran informasi pemulihan ekonomi serta adanya akun media sosial Twitter lainnya yang mention tweet terkait pemulihan ekonomi Penggunaan media sosial sangat penting di era sekarang dalam penelitian ini dapat di tarik kesimpulan bahwa dalam penyebaran tweet oleh Kemenko RI melalui akun media sosialnya mengenai pemulihan ekonomi di Indonesia, pada tahun 2020 Kemenko Prekonomian RI memiliki antusias yang tinggi dalam penyebaran informasi melalui akun media sosial twitternya, @PrekonomianRI tentang pemulihan ekonomi di Indonesia dengan persentasi 44,50% hal ini menandakan kementrian Kemenko Prekonomian RI pada tahun 2020 pada awal Covid-19 sangat fokus agar prekonomian nasional tidak menurun sehingga banya melakukan penyebaran informasi tentang pemulihan ekonomi dengan hashtag paling banya yang di siarkan pada kanal media sosial twitter yakni #untukekonomiindonesia. Kemntrian Kordinator Perekonomian RI juga mejalain Kerjasama dengan beberapa kementrian yang ada, dan juga media-media yang ada di Indonesia