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All Journal JURNAL PENDIDIKAN TAMBUSAI LINGUA : Jurnal Bahasa, Sastra, dan Pengajarannya Jurnal Ilmiah Wahana Pendidikan INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS KAGANGA KOMUNIKA: Journal of Communication Science Innovative: Journal Of Social Science Research Journal of Management Education Social Sciences Information and Religion
Irianti, Een
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Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Pengaruh Advertising Dalam Komunikasi Pemasaran Terhadap Keputusan Pembelian Minuman Mixue di Sukabakti Tangerang Herdiana, Vany; Delima, Isniyunisyafna Diah; Irianti, Een
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 8 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.11158956

Abstract

This research is entitled "The Influence of Advertising in Marketing Communications on the Decision to Purchase Mixue Drinks in Sukabakti District, Tangerang". The aim of this research is to find out how much influence advertising in marketing communications has on the decision to purchase mixed drinks in the Sukabakti sub-district, Tangerang. This research uses advertising theory according to Jefkins (1995:16), where this theory explains how advertising is used in marketing communications. The paradigm used in this research is the positivism paradigm with quantitative research methods. Researchers used data collection techniques using questionnaires and data analysis techniques using a Likert scale. The population used in this research are people in Sukabakti Tangerang who have purchased Mixue with an average age of 21 – 30 years with a sample size of 100 respondents. This research uses the SEM-PLS (Partial Least Square) method using SmartPLS software version 4.0. The results of this research indicate that there is a positive influence of advertising in marketing communications on purchasing decisions.
ANALISIS PELANGGARAN KODE ETIK JURNALISTIK DALAM CERITA DRAMA KOREA VIGILANTE Irianti, Een; Prasetyo, Rangga Febyanto Dwi; Serli
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6149

Abstract

This study aims to analyze violations of journalistic ethics in the Korean drama Vigilante 2023, adapted from a popular webtoon, using Framing Theory. The main focus is on reporter Choi Mi-ryeo, who sensationally frames the actions of vigilante Kim Ji-yong for high ratings, thus ignoring basic ethical principles. Her narrative is deliberately constructed to spark public controversy, sacrificing accuracy and objectivity for commercial gain. Specific violations observed include Article 3, which carries out unbalanced reporting, mixing facts and opinions, which should be presented separately and clearly. In addition, there is a violation of Article 4, namely the uncensored display of sadistic images such as blood. Also, a violation of Article 5, which explicitly reveals the identity of victims or perpetrators of underage sexual violence. The approach used is a qualitative descriptive approach using observations by carefully watching 8 episodes, observing, recording, and documenting all scenes and dialogues in the Korean drama Vigilante related to aspects of journalistic ethics. These findings are important to emphasize the need to understand and apply journalistic ethics as a foundation for professionalism in reporting and the responsibility of journalists to their profession, which has a significant impact on the credibility of the mass media.   Keywords: Vigilante, Journalistic Code of Ethics, Ethical Violations, Framing Theory, Media.
Konstruksi Komunikasi Politik Stand Up Comedy (Studi Kasus Mens Rea Pandji Pragiwaksono) Pratama, Alfian; Irianti, Een
Journal of Management Education Social Sciences Information and Religion Vol 3, No 1 (2026): Maret 2026
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/mesir.v3i1.8154

Abstract

Berbicara di depan publik diiringi dengan lawakan merupakan tren gaya baru di zaman modern ini. stand up comedy, menjadi metode dinamis dalam mengkonstruksi pesan kepada penerima. Metode ini merupakan implementasi gaya solutif dalam peran kontrol sosial isu kebijakan politik. stand up comedy sebagai salah satu wadah baru di Indonesia untuk menjadi warga negara berdemokrasi. Hal ini juga tertuang dalam Undang-Undang No 9 tahun 1998, khususnya pasal 28E dan 28F UUD 1945 yang menyatakan setiap warga negara memiliki hak dan kewajiban dalam berpendapat. Kebebasan berpendapat dalam mengkritisi kebijakan Politik itu juga disampaikan oleh stand up comedy dalam pertunjukan Mens Rea, Pandji Pragiwaksono. Pertunjukannya turut menyedot banyak perhatian penonton, karena konstruksi komunikasi politik yang segar dalam menyampaikan aspirasi dibarengi dengan candaan. Isu ini menjadi menarik dikaji dalam penelitian dengan bertujuan menganalisis konstuksi politik Pandji Pragiwaksono dalam pertunjukan Mens Rea yang digelar sejak 30 Agustus 2025 di Jakarta dan tayang dalam platform digital Netflix pada 27 Desember 2025 lalu. Hasil penelitian ini menunjukan adanya konstruksi Komubikasi Politik yang Subjektif. Dalam penyampaian pesan kritikan tokoh Pandji Pragiwaksono menyampaikan pendapat menurut keyakinan individu namun diiringi dengan lampiran riset informasi berita sebagai landasan referensi.
Co-Authors Azzarin, Siti Kaisha Darmawati, Bedah Delima, Isniyunisyafna Diah Dermawan, Muhammad Akmal Herdiana, Vany Herdiyanti, Fitria Heri yanto Khumaeroh, Eroh Lina wati Linawati Linawati Pradesti, Ajeng Prasetyo, Rangga Febyanto Dwi Pratama, Alfian Putri Utami, Putri Putri, Widya Amelia Rahayu, Putri Saputra, Faisal Tomi Sari, Dina Septiana Serli Sumantri, Fahrellia Septi Tomi Saputra, Faisal Yoman, Mad Yunnisa, Hemalya