Article Per Year (5 Year)
p-Index From 2020 - 2025
1.037
P-Index
This Author published in this journals
All Journal AMAR (Andalas Management Review) Jurnal Abdi Panca Marga Bussman Journal : Indonesian Journal of Business and Management Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka)
Kadi, Dian Citaningtyas Ari
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Physics Social Sciences Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
ANTESENDEN DARI KEPUASAN PENGGUNA TELEPON SELULER MERK VIVO DI MADIUN Kadi, Dian Citaningtyas Ari; Setyanta, Budi
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 15 No 1 (2021): Jurnal Ilmiah Bisnis dan Ekonomi Asia
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jibeka.v15i1.364

Abstract

ABSTRACT This study aims to determine the impact of product quality, price perception, and country of origin on user satisfaction of the Vivo cellular phone in Madiun. The number of samples in this study was 100 taken through convenience technique using an online questionnaire. The research hypothesis was tested using multiple linear regression. The results showed that the research model met the requirements of the goodness of fit. Product quality, price perception, and country of origin affect user satisfaction for the Vivo brand mobile phone in Madiun. Future research can add other variables to improve the ability of the research model to explain customer satisfaction. Keywords: Product Quality, Price Perception, Customer Satisfaction, Country of Origin
The Effect Of Perceived Ease of Use, Investment Knowledge, And Perceived Risk On Intentions to Purchase of Share in Generation Y Setyanta, Budi; Kadi, Dian Citaningtyas Ari
AMAR (Andalas Management Review) Vol. 4 No. 2 (2020)
Publisher : Management Institute Faculty of Economics Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/amar.4.2.60-72.2020

Abstract

Generation Y investor growth is an attractive phenomenon for research. This study aims to examine the effect of perceived ease of use, investment knowledge, and perceived risk on the intention to buy shares in generation Y in Yogyakarta. The research data collection used convenience sampling technique through online questionnaires. Hypothesis test using multiple linear regression. The results of this study indicate that the research model fulfills the goodness of fit requirements. Remote sensing technology and transaction regulations that are simple and easy to understand as well as adequate investment knowledge affect the intention to buy shares in Generation Y. Complete and accurate information and relatively small investment capital results in not significant potential losses faced by Generation Y.
PENGARUH INOVASI, POSITIONING PRODUK, DAN ELECTRONIC WORD OF MOUTH TEHADAP MINAT BELI SEPEDA LISTRIK (STUDI KASUS KONSUMEN SEPEDA LISTRIK DI MAGETAN) Fauzi, Rizal Ula Ananta; Kadi, Dian Citaningtyas Ari; Firdaos, Shofwan
Bussman Journal : Indonesian Journal of Business and Management Vol. 5 No. 2 (2025): Bussman Journal | Mei - Agustus 2025
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/buss.v5i2.370

Abstract

This study aims to analyze the effect of innovation, product positioning, and electronic word of mouth (eWOM) on buying interest in electric bicycles in Magetan Regency. The study used a quantitative approach with a survey method involving 384 respondents. Data were collected through an online questionnaire and analyzed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results showed that product positioning and eWOM had a positive and significant influence on the purchase intention of electric bicycles, while innovation did not show a positive and insignificant influence. Good product positioning creates a strong perception in the minds of consumers, and eWOM, through online reviews and recommendations, increases consumer confidence in electric bicycles. Although product innovation was found to have no direct influence, this study highlights the importance of developing other marketing aspects to drive purchase intention.  
The Influence of City Branding, E-Wom, Attractiveness, and Accessibility on The Decision to Visit Madiun City Kadi, Dian Citaningtyas Ari; Apriyanti; Pratama, Ryan Surya; Fauzi, Rizal Ula Ananta
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 19 No 2 (2025): Jurnal Ilmiah Bisnis dan Ekonomi Asia
Publisher : Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jibeka.v19i2.2367

Abstract

This study aimed to determine the influence of City Branding, e-WOM, Attraction, and accessibility on the decision to visit tourist attractions in Madiun City. The research method used in this study is quantitative, using a sample of 385 respondents with the help of SPSS25 software. The study results indicate that the city branding variable (X1) partially positively and significantly influences the decision to visit Madiun City, so the first hypothesis is accepted. Partially, the e-wom variable (X2) positively and significantly influences the decision to visit Madiun City, so the second hypothesis is accepted. Partially, the attractiveness variable (X3) positively and significantly influences the decision to visit Madiun City, so the third hypothesis is accepted. Partially, the variable of accessibility (X4) positively and significantly influences the decision to visit Madiun City, so the fourth hypothesis is accepted.
Pembuatan Logo, Peningkatan Marketing Online Inovation, Dan Pembukuan Sederhana Pada Usaha Mikro Kecil Menengah Di Toko Kelontong Vian Cell Kelurahan Kejuron Kecamatan Taman Kota Madiun Fauzi, Rizal Ula Ananta; Kadi, Dian Citaningtyas Ari; Ningrum, Isabela Indah Puspita; Marisa, Pascawati Ida; Anggraida, Riska Winiayu
Abdi Panca Marga Vol 3 No 1 (2022): Jurnal Abdi Panca Marga Edisi Mei 2022
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Universitas Panca Marga Probolinggo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.704 KB) | DOI: 10.51747/abdipancamarga.v3i1.970

Abstract

Micro, Small and Medium Enterprises (MSMEs) are independent businesses, with certain assets and excluding land and buildings. People's economic activities are small-scale and need to be protected to prevent unfair competition between other businesses. This community service, we discussed about a grocery store that has the potential to be developed in the future. This business has been running since 2013 namely Vian Cell Grocery Store. The problems that exist in this business include labeling goods, online marketing, and not having books to find out profit or loss every month. Following up on existing problems, we have a work program to create a logo which will later be in the form of stamps and stickers. We are also expanding the market share of this store by becoming a Gojek application partner. Our last work program is to provide socialization in the form of the importance of using simple bookkeeping and teach about simple bookkeeping that can be used to improve the quality of this store.
Co-Authors Anggraida, Riska Winiayu Apriyanti Budi Setyanta, Budi Fauzi, Rizal Ula Ananta Firdaos, Shofwan Marisa, Pascawati Ida Ningrum, Isabela indah Puspita Pratama, Ryan Surya