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Journal : Journal of International Conference Proceedings

Development of Growth Pole Areas through Blue Economy-Based Fisheries Sector in Gunungkidul Regency Efendi, Lukman; Bhinadi, Ardito
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2712

Abstract

Poverty is still a crucial phenomenon that must be overcome in Gunungkidul Regency. The aim of this research is to plan the development of the fisheries sector as an effort to reduce poverty. The analysis techniques used in this research are Shift Share analysis, Location Quotient (LQ), Klassen Typology, Scalogram analysis, and supported by literature studies. The results showed that the fisheries sector is a potential sector to be developed. The sub-sector that becomes the leading sector in the fisheries sector is marine fisheries.Then,the sub-sector of inland water, brackish water pond, and freshwater pond becomes a potential sub-sector. Meanwhile, cages and floating cage net are the underdeveloped sub-sector in the fisheries sector. Each district has different potential in the fisheries sector. Girisubo District can be developed as a production center. Meanwhile, Wonosari District can be developed as a processing industry center. In its management, a blue economy concept approach is recommended in this research.
ANALYSIS OF CONSUMER PSYCHOLOGICAL TOWARDS PRICE DISCOUNTS: A CASE STUDY AT PAKUWON MALL YOGYAKARTA Efendi, Lukman; Geta, Marinda
Journal of International Conference Proceedings Vol 5, No 5 (2022): 2nd Wimaya International Conference Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v5i5.2018

Abstract

The phenomenon that the price discounts has been altering consumer decisions in allocating revenue.This research aims to analyze how consumer behavior when there are discounted goods and to know the factor of consumer psychological in buying discounted goods.This research uses a quantitative approach and supported with qualitative approach.Methods of data collection in this research through questionnaires and interviews.The analysis technique used in this research is descriptive analysis techniques.The results of this research stated that most of consumers in Pakuwon Mall is more interested in shopping for discounted items.Consumers in the purchase of discounted goods with different motivations and most of them because of personal desires.This means that the consumers no longer considering their needs, but tend to consider price cuts attached to the goods.While the discount goods that are often purchased by consumers is clothing.Consumers are more interested in buying a discount on clothing because choice of clothing are always linked to the lifestyles and has become a habit.The results of this research are expected to be input for related parties to implement the right promotional mix to attract consumers to buy goods.Keywords: Consumer psychological, Discounts, Consumer behavior, Consumer decision, Choice.
Development of Growth Pole Areas through Blue Economy-Based Fisheries Sector in Gunungkidul Regency Efendi, Lukman; Bhinadi, Ardito
Journal of International Conference Proceedings Vol 6, No 6 (2023): 2023 WIMAYA Yogyakarta Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i6.2712

Abstract

Poverty is still a crucial phenomenon that must be overcome in Gunungkidul Regency. The aim of this research is to plan the development of the fisheries sector as an effort to reduce poverty. The analysis techniques used in this research are Shift Share analysis, Location Quotient (LQ), Klassen Typology, Scalogram analysis, and supported by literature studies. The results showed that the fisheries sector is a potential sector to be developed. The sub-sector that becomes the leading sector in the fisheries sector is marine fisheries.Then,the sub-sector of inland water, brackish water pond, and freshwater pond becomes a potential sub-sector. Meanwhile, cages and floating cage net are the underdeveloped sub-sector in the fisheries sector. Each district has different potential in the fisheries sector. Girisubo District can be developed as a production center. Meanwhile, Wonosari District can be developed as a processing industry center. In its management, a blue economy concept approach is recommended in this research.