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All Journal Aptisi Transactions on Technopreneurship (ATT) Startupreneur Business Digital (SABDA Journal)
Hom, Jane
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Quality Analysis Of Digital Business Services In Improving Customer Satisfaction Lazirkha, Diana Putri; Hom, Jane; Melinda, Vivi
Startupreneur Business Digital (SABDA Journal) Vol. 1 No. 2 (2022): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (884.209 KB) | DOI: 10.33050/sabda.v1i2.119

Abstract

Consumption behavior is changing as the times change, particularly in the technology era. The background problem it is difficult to predict which items or services will be in high demand. The background of this research is number of shuttered stores, malls, and supermarkets demonstrates that the internet era creates a place for consumer democracy. Then there is only one way out, and that is marketing reform. E-commerce (online buying and selling) as research objects has emerged in Indonesia, with one example being Shopee, which is focused on mobile applications and websites. It began as a Singaporean e-commerce platform under the Sea Group in 2015 and has since grown to Malaysia, Thailand, Indonesia, Brazil, et cetera. This study was carried out in order to detect and evaluate consumer behavior in the digital era in order to enhance sales. To depict the buying behavior in genuine words, a qualitative technique was adopted as method. By posing a few random questions on online retail purchases to respondents. To see the symptoms, around 113 people were chosen based on specific criteria. The findings indicate that customers in this day and age are ready for an online shopping strategy. There are gaps in almost every indicator except the first statement indicator from the Compensation dimension The primary factor is convenience. The results shows that convenience refers to marketing characteristics such as novelty like being able to do it anywhere, saving time and money, reduced rates, flexible payment options, and friendlier service.
The Octave Allegro Method in Risk Management Assessment of Educational Institutions Hom, Jane; Anong, Boonsri; Rii, Kim Beom; Choi, Lee Kyung; Zelina, Kenita
Aptisi Transactions On Technopreneurship (ATT) Vol 2 No 2 (2020): September
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v2i2.103

Abstract

Risk management is useful in overcoming various problems such as not optimal business processes, the company’s reputation down, financial loss, or bankruptcy of a company. In the application of information systems, most organizations or companies have not noticed the importance of information systems security as well as the assets and impacts that arise. For that, the risk management assessment is used in reducing the errors that occur in the information system of the company's business processes. The risk management assessment is applied to the information system along with its assets in evaluating the possibilities of menaces and vulnerabilities. The Risk management assessment analysis is applied to the academic information system in universities. The result of the risk assessment is the results of recommendations on the stages that need to be done in protecting the assets of information systems and information systems themselves.
Co-Authors Anong, Boonsri Choi, Lee Kyung Lazirkha, Diana Putri Melinda, Vivi Rii, Kim Beom Zelina, Kenita