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All Journal EDUVELOP (Journal of English Education and Development) Journal of Economics Review (JOER) TRIDAYA: Jurnal Pengabdian Kepada Masyarakat
Badriah
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Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media

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Exploring the impact of the Genre-Based Approach on Academic Writing Proficiency Abdul Rahman R; Chairil Anwar Korompot; Chaerul Fadlan Saud; Yusran; Badriah
Eduvelop: Journal of English Education and Development Vol 9 No 1 (2025): Eduvelop: Journal of English Education and Development
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/eduvelop.v9i1.5259

Abstract

This research presents a comprehensive exploration of the implementation and potential impact of the Genre-Based Approach (GBA) on academic writing proficiency among English Language Education (EFL) students at Universitas Tomakaka, Indonesia. Utilizing a case study methodology, the report examines the theoretical foundations of GBA, its pedagogical stages, and its alignment with the specific needs of the Indonesian English as a Foreign Language (EFL) context. Findings suggest that GBA, rooted in Systemic Functional Linguistics (SFL), can significantly address common challenges in academic writing, such as limited vocabulary and rhetorical structures. However, its successful implementation is highly dependent on enhancing instructor expertise and careful curriculum integration. The report concludes with practical recommendations for the integration of GBA at Universitas Tomakaka and identifies further research directions to enrich the understanding of the effectiveness of GBA in the specific context of a BBA university. The report implicitly highlights the complex interrelationships between pedagogical theories, unique institutional contexts, and chosen research methodologies. By clearly identifying the “what” (GBA), “where” (Tomakaka University), and “how” (case study methodology), the report immediately establishes its scope and practical relevance. This concise synthesis shows how theoretical pedagogical approaches can be tested for real-world application in a specific educational setting, underscoring the applied nature of the proposed research.
CUSTOMER SATISFACTION SEBAGAI VARIABLE YANG MEMEDIASI SERVICE PERFORMANCE TERHADAP CUSTOMER LOYALTY PADA BIMBINGAN BELAJAR CRYSTAL LEARNING CENTER DI KOTA JAYAPURA Khotimah, Khusnul; Nur, Imran S M; Akbar, Muhamad Aldrin; Badriah
Journal of Economics Review (JOER) Vol. 1 No. 1 (2021): Journal of Economics Review (JOER)
Publisher : Universitas Yapis Papua

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Abstract

Penelitian bertujuan untuk mendeteksi apakah terdapat hubungan antara service performance mempengaruhi customer loyalty dengan customer satidfaction adalah variable yang memediasi. Metode penelitian adalah kuantitaif dan kualitatif, jenis penelitian asosiatif. Populasi dalam penelitian merupakan seluruh pelanggan bimbingan belajar chrystal learning center yang berjumlah 144 orang. Sampel berjumlah 106 orang yang di ambil dengan rumus slovin, dengan teknik sampel purposive sampling jenis judgment sampling. Tools dalam penelitian ini menggunakan Amos 25 dan di dukung dengan sobel test. Hasil menunjukkan hubungan indirect 0,125 > direct 0,027, dan hasil sobel test nilai Z = 2,0103 > dari 1,983. Artinya terdapat hubungan antara service performance berpengaruh customer loyalty dengan customer satisfactionan yang dimediasi oleh customer satisfaction
PENGENALAN GREEN ECONOMY DAN PEMANFAATAN TEKNOLOGI PADA UMKM CIRENG BONTOT IBU SALMINAH Badriah
TRIDAYA: Jurnal Pengabdian kepada Masyarakat Vol. 2 No. 1 (2025): TRIDAYA
Publisher : Prodi Akuntansi, Universitas Pamulang Kampus Serang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/tridaya.v2i1.47382

Abstract

In the era of globalization, the green economy is becoming increasingly relevant for increasing welfare and social equality while reducing environmental risks. UMKM, such as Cireng Bontot Ibu Salminah, have an important role in the economy and have the potential to implement green economy principles. On May 17 2024, the Pamulang Serang University Student Team held a community service to provide education about the green economy and the use of technology UMKM. This activity uses interactive counseling and discussion methods with two main sessions: green economy and the use of technology in marketing. In the green economy session, participants were given knowledge about the importance of reducing waste and using environmentally friendly packaging such as paper boxes. The technology utilization session focused on education about the use of social media platforms for promotion, even though UMKM face obstacles such as technological limitations. Alternative solutions and strategies for utilizing existing devices are discussed to overcome these obstacles. The results of this activity show an increase in environmental awareness and product sales. The education provided also strengthens customer loyalty through the use of environmentally friendly packaging and effective digital marketing strategies. This experience has had a real impact on UMKM and is a valuable lesson for students. Keywords: Green Economy; UMKM; Technology; Environmentally Friendly Packaging; Digital Marketing; Community Service
Co-Authors Abdul Rahman R Akbar, Muhamad Aldrin Chaerul Fadlan Saud Hartanti Dewi khusnul khotimah Korompot, Chairil Anwar Nur, Imran S M Rahmawati Safrina, Lia USWATUN HASANAH Yusran Yusran Zulfikar